Pluto
Snapshot
Publisher DNA
What defines Pluto?
AI intelligence is not yet available for Pluto. The portfolio data below is up to date.
Portfolio
What does Pluto ship?
Apps
1 app analysed
Watch free movies, shows & sports on the best entertainment streaming app
Zero-cost model drives high-frequency return visits
- Extensive library of free television shows and movies provides high entertainment value without subscription costs
- Excessive ad frequency and duration disrupt the viewing experience and degrade overall user satisfaction
Distributed across 20 markets, strongest in Europe.
Based on 1 of 1 app with localized market data · last scanned .
Americas (4)
- Brazil1 / 1
- Canada1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (9)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
›+4 more europe markets
- Spain1 / 1
- Sweden1 / 1
- Turkey1 / 1
- United Kingdom1 / 1
Asia-Pacific (7)
- Australia1 / 1
- India1 / 1
- Indonesia1 / 1
- Japan1 / 1
- Singapore1 / 1
›+2 more asia-pacific markets
- South Korea1 / 1
- Vietnam1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
35/100
Avg sentiment score
Rivals
Who does Pluto compete with?
The rivals identified
Nemeses(1)
Apple TV competes for the same daily viewing habit as PlutoTV, but targets users willing to pay for ad-free premium content and sports, whereas PlutoTV captures the zero-cost, ad-supported segment.
Contenders(9)
Both platforms compete for the same daily video streaming time, with Crunchyroll capturing users who prioritize niche content depth over the zero-cost, broad-appeal model PlutoTV provides.
Both platforms compete for the same casual viewer base by offering free, ad-supported live television and on-demand content as their primary acquisition funnel.
Both platforms compete for casual viewers within the video streaming category, specifically targeting users who consume reality and lifestyle content through on-demand and live formats.
Both platforms compete for the same live television viewing time, forcing a choice between PlutoTV's zero-cost ad-supported model and YouTube TV's premium subscription-based sports and DVR experience.
Both apps compete for the same casual viewer attention span by offering free, ad-supported video content. Playlet targets short-form, bite-sized dramas, while PlutoTV provides a traditional long-form, cable-like experience.
Both apps compete for the same zero-cost, ad-supported streaming audience, directly overlapping in their delivery of live television and on-demand content.
Both apps compete for the same budget-conscious audience by offering free, ad-supported streaming without subscription requirements. They share a direct overlap in monetization models and target demographics.
Both platforms compete for casual viewers by offering free, ad-supported streaming content, creating direct conflict for daily active usage time.
Both apps compete for household screen time by offering live and on-demand video, though they target different segments via free ad-supported access versus premium subscription models.
Same space(15)
Lifetime provides a niche, reality-focused streaming experience that competes for the same casual viewer time as PlutoTV's curated hubs.
MoviesBox acts as a tracker for the same global cinema and drama content found on PlutoTV.
Amazon Prime Video overlaps with PlutoTV's on-demand library while utilizing a hybrid subscription and transactional model to capture the same casual viewer.
Live Football TV provides the real-time sports data that complements the live television experience offered by PlutoTV.
MovieX provides a discovery and tracking layer for the same live and on-demand content PlutoTV delivers.
Movies Now serves as a discovery tool for the same movies found on PlutoTV, using AI to track user interest.
Fubo serves the same cord-cutting demographic as PlutoTV but differentiates through a premium, sports-centric live television bundle.
Movies Hub serves as a discovery interface for the same content categories PlutoTV hosts, focusing on curated genre collections.
iQIYI competes for PlutoTV's audience by providing a specialized library of Asian dramas and anime that utilizes a similar freemium ad-supported discovery model.
JustWatch acts as a discovery layer for the content PlutoTV hosts, helping users navigate the fragmented streaming landscape.
CubeTV offers a similar short-form drama experience to PlutoTV's on-demand library, focusing on interactive sharing features.
Preet Live Streaming Player provides the technical infrastructure for users to stream their own content, serving as a utility for the same medium PlutoTV uses.
ShortMax captures the same mobile-first leisure time as PlutoTV by offering serialized, bite-sized drama content instead of long-form movies.
Twitch competes for the same casual viewing time as PlutoTV but captures engagement through live creator-led community interaction rather than linear television programming.
My Muse targets the same entertainment-seeking audience as PlutoTV but focuses on binge-worthy, genre-specific drama series.