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My Sky | TV, Broadband, Mobile icon
NOW icon
+18

Sky UK

For uK-based news consumers and homeowners utilizing Sky-branded security hardware.

Known forNOW
21apps3.4(322.5K) Multi-theme

Snapshot

Who is Sky UK?

Providing real-time news coverage and home security management for UK-based users. Delivering journalism and hardware connectivity through a unified mobile interface.

Target audience

UK-based news consumersHomeowners utilizing Sky-branded security hardware

Active nemesis

The New York Times Company

Other rivals

Portfolio

Free 21
21
apps
Entertainment7
Sports4
News3
News & Magazines2

Last updated

NOW

vVARY

3mo ago

Intense

Publisher DNA

What defines Sky UK?

Publisher DNA

Primary focus

News media and smart home utility

Scale

indie

Target audience

UK-based news consumers and homeowners utilizing Sky-branded security hardware.

Signature Patterns

  • •Focus on free-to-access news and utility content
  • •Heavy reliance on live video streaming and real-time notifications
  • •Integration of multimedia formats including podcasts and weather data
  • •Direct support for proprietary hardware ecosystems
Intense

Portfolio momentum

Released 12 updates across 3 apps in the last 6 months, indicating a high-frequency development cycle for their core news and utility offerings.

Last release 9d agoActive apps 3

Portfolio

What does Sky UK ship?

Apps

21 apps analysed

Analysis in progress

My Sky | TV, Broadband, Mobile icon
My Sky | TV, Broadband, Mobile

Manage your Sky TV, broadband or mobile account and fix issues easier than ever

3.5(29.7K)
  • The core utility of the app provides a convenient way to manage account services when functioning correctly
  • Frequent crashes and failure to reach the login screen prevent users from accessing their account services
NOW icon
NOW

Stream brilliant entertainment

4.2(102.8K)

Analysis in progress

Analysis in progress

Single-market publisher, every app ships only to United States.

Based on 9 of 21 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States9 / 9

Core markets (9/9 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does Sky UK compete with?

The rivals identified

Nemeses(4)

The New York Times Company

known forNYTimes: US and Global News

3 apps4.8NewsNews & Magazines

Both apps compete for the attention of news-conscious readers, with the rival capturing daily session frequency through a lifestyle bundle that Sky News lacks.

The Economist Newspaper

known forEspresso: World news in a shot

2 apps4.9NewsNews & Magazines

Espresso serves the same news-conscious audience as Sky News but focuses on high-level efficiency for time-constrained professionals.

DAZN

known forDAZN: Stream Live Sports

1 app4.7Sports

Both platforms compete for the same live sports audience by gating live broadcast access behind subscription tiers while using ad-supported content to capture casual traffic.

O2 UK

known forMobile Account Manager – My O2

1 app3.3Tools

Both apps function as the primary digital account management portals for major UK telecommunications providers, competing for the same subscriber base to handle billing, usage monitoring, and service upgrades.

Contenders(36)

British Broadcasting

known forBBC News

2 apps4.6News & MagazinesSports

BBC News is a direct peer in the UK news market, offering a similar 24/7 live reporting model but with a focus on public-service trust.

CNN Interactive Group

known forCNN: Live & Breaking News

1 app4.8NewsNews & Magazines

Both apps compete for the same global news audience by providing live-streaming video and real-time breaking news alerts as their primary delivery mechanism.

The Washington Post

known forWashington Post

2 apps4.7NewsNews & Magazines

Both apps compete for the same news-conscious audience by providing 24/7 news feeds and multimedia content, forcing a choice between the free, ad-supported model of Sky News and the premium, subscription-based model of the Washington Post.

Thomson Reuters Enterprise Centre

known forReuters - Breaking World News

1 app4.6NewsNews & Magazines

Both apps compete for the same audience of news-conscious users by providing real-time global reporting and breaking news updates.

ATP Media Operations

known forTennis TV - Live Streaming

1 app4.5Sports

Both apps compete for the same sports-viewing time and subscription revenue, targeting fans who prioritize live match access and exclusive content.

Axel Springer Deutschland

known forBILD News - Live Nachrichten

1 app4.1News & Magazines

Both apps compete for the same audience of news consumers by providing real-time breaking news notifications and live updates on global and regional events.

Bloomberg Finance LP

known forBloomberg: Business News Daily

1 app4.6News

Both apps compete for the attention of news-conscious users, with Bloomberg targeting financial professionals while Sky News covers broader UK and global current affairs.

CBS Interactive

known forCBS Sports: Live Scores & News

1 app4.7Sports

Both apps compete for the same sports-fan attention by gating live broadcast access behind subscription models while using ad-supported highlights to capture casual traffic.

CNN

known forCNN: Live & Breaking News

1 app4.8News & Magazines

Both apps compete for the same global news audience by providing real-time breaking news alerts and live video streaming as their primary engagement surfaces.

Daily Mail Online

known forDaily Mail: Breaking News

1 app3.9News & Magazines

Both apps compete for the same UK-based news audience by providing real-time breaking news alerts and ad-supported content.

DAZN

known forDAZN - Watch Live Sports

1 app4.5Sports

DAZN competes for the same live sports streaming audience by offering a dedicated platform for regional team coverage, directly challenging the Sky Sports live match streaming value proposition.

Digicel Caribbean

known forMyDigicel

1 app3.3Tools

Both apps function as centralized management portals for telecom subscribers, providing tools for billing, plan activation, and data usage monitoring.

Disney

known forESPN: Live Sports & Scores

1 app4.7Sports

Both apps compete for the same sports fan demographic by gating live broadcast access behind subscription tiers while using ad-supported news and scores to capture casual traffic.

Eclipse Broadband

known forMy Eclipse Broadband

1 app0.0Tools

Both apps function as primary account management portals for broadband subscribers, competing for the same home internet user base. They share direct feature overlap in bill viewing, account detail updates, and service support.

EE

known forEE: Mobile, broadband & tech

1 app1.8Tools

Both apps function as the primary account management portal for major UK telecommunications providers, competing for the same subscriber base managing TV, broadband, and mobile services.

EE

known forEE: Mobile, broadband & tech

2 apps1.9Tools

Both apps function as the primary account management portal for major UK telecommunications providers, competing for the same subscriber base managing TV, broadband, and mobile services.

Financial Times

known forFinancial Times: Business News

1 app4.5News

Both platforms compete for the attention of news-conscious users by offering multimedia content, podcasts, and offline reading capabilities.

Fox Digital Services

known forFOX Sports: Watch Live Games

1 app4.3Sports

Both apps function as primary digital hubs for live sports broadcasting and real-time data, competing for the same audience of fans who require reliable access to match coverage and news.

Fox News Network

known forFOX News - Daily Breaking News

2 apps4.4News & Magazines

Both apps compete for the same audience of news consumers by providing 24/7 live video streaming and real-time breaking news alerts.

FOX Sports Interactive

known forFOX Sports: Watch Live Games

1 app4.2Sports

Both apps compete for the same sports-viewing audience by gating live match coverage behind a digital streaming interface. They share a core value proposition of providing real-time scores and live game access to sports fans.

Global Media & Entertainment

known forLBC: UK, World & Breaking News

1 app4.1News & Magazines

Both apps target UK news consumers with real-time updates and live broadcast content, creating direct competition for daily active users.

Guardian News and Media

known forThe Guardian - US & World News

1 app4.6News

Both apps compete for global news consumers, with Sky News focusing on live video and real-time updates while The Guardian targets readers through investigative journalism and daily puzzle engagement.

Jatisari Inovasi Studio

known forApple News

1 app4.6News

Both apps compete for the same news-conscious audience, with Sky News providing free, real-time video and text coverage while Apple News captures users through native iOS integration and curated premium content.

KPN

known forMijnKPN

1 app4.3Tools

Both apps function as primary digital portals for national telecommunications providers, allowing subscribers to manage billing, hardware, and loyalty program participation.

Livesport s.r.o.

known forFlashscore: Live Scores & News

1 app4.8Sports

Both apps target sports fans seeking real-time scores and match updates, creating direct competition for daily active usage among users who monitor multiple global competitions.

MLB

known forMLB

1 app4.7Sports

Both apps compete for the same sports-fan attention by gating live broadcast content behind premium subscriptions while offering free, ad-supported news and scores.

Mobily

known forMobily App

1 app4.1Tools

Both applications function as centralized portals for telecommunications subscribers to manage account services, billing, and support requests. They compete for the same user behavior of self-service account maintenance within the telecommunications sector.

Optus Mobile Pty

known forMy Optus

1 app4.6Tools

Both apps function as primary account management portals for major telecommunications providers, enabling users to handle billing, service support, and subscription management within a single interface.

Societe Editrice du Monde

known forLe Monde, Live News

1 app3.9News

Both apps compete for the same global news-reading audience, with Sky News providing broad, real-time UK-centric coverage while Le Monde offers specialized European-focused investigative journalism.

Spark New Zealand Trading

known forSpark NZ

1 app4.0Tools

Both apps function as centralized account management portals for telecommunications subscribers, allowing users to monitor usage, pay bills, and access support services within a single interface.

T-Mobile Czech Republic a.s.

known forMůj T-Mobile

1 app4.4Tools

Both apps function as centralized management portals for telecom subscribers to monitor usage, pay bills, and manage service contracts. They compete by providing digital self-service tools that reduce the need for direct customer support interactions.

Telstra

known forMy Telstra

1 app4.2Tools

Both apps function as primary account management portals for major telecommunications providers, enabling subscribers to handle billing, service usage, and loyalty program participation.

The Associated Press

known forAP News

1 app4.6News & Magazines

Both apps compete for the same general news audience by providing real-time updates and breaking news alerts, though they differ in their primary content delivery formats.

The Atlantic Monthly Group

known forThe Atlantic Magazine

1 app4.9News

Both platforms compete for the attention of news-conscious readers, though they diverge on content frequency and monetization models. They overlap in their delivery of current affairs through digital articles and audio formats.

The Observer team

known forThe Observer: News & podcasts

1 app4.7News & Magazines

Both apps compete for the attention of UK-based news consumers, with Sky News providing real-time breaking updates while The Observer offers long-form investigative journalism and weekly print editions.

Yahoo

known forYahoo Sports: Scores and News

1 app4.7Sports

Both apps compete for the same daily active sports fan base by providing live scores and news, though Sky Sports focuses on UK and Ireland broadcast rights while Yahoo Sports captures US-based fantasy managers.

Same space(51)

Particle Media

known forNewsBreak: Local News & Alerts

2 apps4.8NewsNews & Magazines

NewsBreak competes for local news attention, utilizing zip-code mapping to differentiate from the national focus of Sky News.

365Scores

known for365Scores: Live Sports Scores

1 app4.6Sports

365Scores acts as a global aggregator for sports data, providing a broad, personalized tracking experience that complements the deeper, broadcast-focused content of Sky Sports.

WIRED focuses on tech and science news, providing a specialized vertical that complements the broader coverage of Sky News.

Aleksandr Alekseev

known forLive Football TV. Soccer Score

1 app4.5Sports

Live Football TV targets the same football-viewing audience as Sky Sports, though it operates as a lower-reliability, ad-supported streaming alternative.

Atlantic Telephone Membership

known forFOCUS Broadband

1 app5.0Tools

FOCUS Broadband serves as a niche utility for existing subscribers, focusing on the same account management and billing tasks found in the Sky app.

Aung Yin

known forATOM POWER Broadband

1 app3.1Tools

This app provides a similar broadband management utility for a different provider, focusing on data package renewal and Wi-Fi location adjustments.

BBC Media Applications Technologies

known forBBC News - UK & World Stories

1 appNews

BBC News serves the same UK and international news audience as Sky News, functioning as a primary source for global events.

BH Media

known forOmaha World-Herald

1 app4.2News

Omaha World-Herald serves the local news segment, providing regional coverage that complements the national focus of Sky News.

Bleacher Report

known forBleacher Report: Sports News

1 app4.6Sports

Bleacher Report acts as a high-frequency news aggregator that captures casual sports traffic, serving as a discovery layer for content that might later be viewed on Sky Sports.

Bloomberg LP CM

known forBloomberg: Finance Market News

1 app4.0News & Magazines

Bloomberg competes in the financial news space, providing data-driven insights that cater to the same professional audience as the Financial Times.

Bouygues Telecom

known forBouygues Telecom

1 app4.1Tools

This app serves as a direct peer in the telecom account management space, sharing the same reliance on self-service portals to handle billing and technical support for fixed-line and mobile subscribers.

Build4world

known forSnap News: Local & Alerts

1 app4.2News & Magazines

Snap News competes in the local news space, using AI-driven curation to deliver community-specific updates.

Carter Annandale

known forRemote Control for Sky

1 app4.6Tools

This app acts as a hardware-specific utility for Sky subscribers, addressing the physical remote control limitations that the primary account app does not cover.

Cricbuzz.com

known forCricbuzz Live Cricket Scores

1 app4.5Sports

Cricbuzz serves as a specialized vertical hub for cricket fans, providing the same mix of live scores and premium streaming content found in Sky Sports but focused on a single sport.

Cymru Football

known forCymru Football

1 app4.9Sports

Cymru Football provides a niche, official data source for Welsh football, serving as a specialized companion for fans of that specific league.

FASTWEB SPA

known forMyFastweb

1 appTools

MyFastweb functions as a parallel digital hub for residential and business connectivity management, mirroring the core account and billing utility of the Sky portal.

FotMob AS

known forFotMob - Soccer Live Scores

1 app4.8Sports

FotMob leads the soccer data category by providing advanced analytics that complement the live broadcast experience of Sky Sports.

France Medias Monde

known forFRANCE 24 - Live news 24/7

1 app4.6News & Magazines

FRANCE 24 provides 24/7 live news coverage in multiple languages, serving a global audience similar to Sky News.

Google

known forGoogle News

1 app4.0News

Google News acts as a direct aggregator competitor to Sky News, using algorithmic synthesis to organize global reporting.

Guardian News & Media

known forThe Guardian - US & World News

1 app4.6News & Magazines

The Guardian targets a similar global news audience but uses a reader-funded model that avoids the ad-redirect friction reported by Sky News users.

Haystack News

known forHaystack News: Local TV News

1 app4.2News & Magazines

Haystack News provides a video-centric news experience similar to Sky News, focusing on local and world events through a curated feed.

HuffPost

known forHuffPost - News & Politics

1 app4.6News

HuffPost provides national and world news, sharing the same multi-format delivery model as Sky News.

I.T.TIM d.o.o.

known forOne Broadband

1 app0.0Tools

One Broadband functions as an ISP self-care portal, using real-time usage monitoring and ticketing to reduce support costs similar to the Sky service model.

KORITA APPLICATIONS

known forBreaking News - UK News - News

1 app4.7News

Breaking News acts as a generalist aggregator, similar to Sky News in its focus on top stories and live feeds.

Le Monde

known forLe Monde, Live News

1 app3.8News & Magazines

Le Monde targets an international audience interested in European perspectives, using a subscription model that contrasts with the ad-heavy Sky News app.

LiveScore

known forLiveScore: Live Sports Scores

1 app4.5Sports

LiveScore provides a low-latency data utility that fans use to track matches in real-time, often serving as a second-screen experience while watching Sky Sports broadcasts.

Loyal Foundry

known forCyber Security News & Alerts

1 app4.1News

Cyber Security News & Alerts targets a niche professional audience, providing specialized updates that complement general news consumption.

NBA MEDIA VENTURES

known forNBA: Live Games & Scores

1 app4.5Sports

The NBA app is the official digital home for basketball, competing with Sky Sports by offering exclusive league-sanctioned streaming and rewards.

NBC News Digital

known forNBC News: Breaking & US News

2 apps4.7News & Magazines

NBC News shares the 24/7 live streaming focus of Sky News but attempts to gate investigative reporting behind a subscription barrier.

NEWSDELIVER

known forLocal News: Breaking & Latest

1 app4.4News & Magazines

Local News provides a similar breaking news service but focuses specifically on community-level events and weather.

NextInteractive

known forBFM : TV, news, radio en live

1 app4.9News & Magazines

BFM offers a similar 24/7 news and radio service, focusing on French and international coverage.

NextRadioTV

known forBFM : news, TV, radio en live

1 app4.6News

BFM provides continuous news coverage in France, mirroring the live-video and multi-format strategy of Sky News.

NFL Enterprises

known forNFL

1 app2.6Sports

The NFL app is a league-sanctioned powerhouse that provides exclusive access to live games and analytics, acting as a direct competitor for premium sports-fan attention.

Opera Norway AS

known forOpera News: Breaking & Local

1 app4.5News & Magazines

Opera News competes for the same ad-supported, high-frequency news audience but emphasizes data efficiency over the video-first approach of Sky News.

Prashanth Hegde

known forLive Football Matches : Sport

1 app4.1Sports

Live Football Matches : Sport provides a broad, all-in-one companion for tracking scores and schedules across major global leagues.

Premier League

known forPremier League - Scores, News

1 app4.8Sports

The Premier League app functions as a direct, official data companion for football fans, providing verified stats and match archives that coexist with Sky Sports' live broadcast offering.

Score Media and Gaming

known fortheScore: Sports News & Scores

1 app4.8Sports

theScore captures the same sports-fan audience by providing real-time scores and community interaction, acting as a high-frequency habit loop that complements live viewing.

Scottish FA

known forMy Scottish Football

1 app4.0Sports

My Scottish Football provides a dedicated data tracking service for Scottish football competitions, mirroring the functionality of larger apps for a specific regional audience.

SmartNews

known forSmartNews: Live News & Rewards

1 app3.7News & Magazines

SmartNews serves the same general news consumer but uses AI-driven curation and a rewards system to build retention rather than relying solely on breaking alerts.

Snapwise Inc.(dba Ground News)

known forGround News

1 app4.7News & Magazines

Ground News targets the same news consumers but offers a critical analysis of media bias, providing a different value proposition than Sky News's reporting.

Société éditrice de Mediapart

known forMediapart, journal indépendant

1 app4.5News

Mediapart offers an independent alternative to Sky News, focusing on investigative journalism for a high-intent French-speaking audience.

Sofascore

known forSofascore: Live Sports Scores

1 app4.5Sports

Sofascore provides granular statistical depth that appeals to the same data-hungry sports fans who use Sky Sports for live coverage.

The Financial Times

known forFinancial Times: Business News

1 app4.5News & Magazines

Financial Times serves the professional segment of the news market, providing specialized financial intelligence that differentiates it from the generalist coverage of Sky News.

Tiki-Taka

known forLive Football On TV

1 app3.8Sports

Live Football On TV acts as a discovery guide for fans to find where matches are being broadcast, directly supporting the viewership of platforms like Sky Sports.

Tools for Everyday - AI Tasks

known forX-Score: Live Football Score

1 app4.2Sports

X-Score provides a lightweight, real-time score-tracking utility that serves as a quick-check companion for football fans.

UEFA

known forUEFA Champions League Official

2 apps4.8Sports

The UEFA Champions League Official app provides a gamified data companion that keeps fans engaged with the tournament, serving as a secondary utility to live broadcasts.

Versant Media

known forCNBC: Stock Market & Business

1 app4.7News

CNBC serves the financial news segment, overlapping with Sky News's audience by providing live market data and video streaming.

Vu Thi Hanh

known forGoalPulse: Live Football

1 app0.0Sports

GoalPulse is a focused football-tracking utility that provides real-time scores and stats, serving as a simple alternative for fans who do not require live streaming.

Willow TV

known forWillow - Watch Live Cricket

1 app3.5Sports

Willow by Cricbuzz is a direct streaming competitor for cricket fans, offering a dedicated mobile experience for live matches that mirrors the premium tier of Sky Sports.

X Corp.

known forX

1 app3.6News

X competes for the same real-time news attention as Sky News, utilizing a social-first model to deliver breaking updates.

YING LIANG HK

known forBreaking News - Live Headlines

1 app4.3News & Magazines

Breaking News provides a similar real-time headline service to Sky News, focusing on broad global and local coverage.

New entrants(3)

George Taylor

known forGridDash: Race Companion

1 app0.0Sports

GridDash serves as a specialized telemetry companion for Formula 1 fans, providing data-dense insights that complement the live broadcast experience of Sky Sports.

Polidevm

known forLuna Soccer: Scores & Stats

1 app4.5Sports

Luna Soccer offers a standard real-time score and stats utility for football fans, providing a basic alternative to more feature-rich apps.

Vision Media Management & Fulfillment

known forSky Media Village

1 app0.0Tools

This app targets a professional subset of the Sky audience, providing pre-release content access that complements the general consumer Sky Go experience.

The Analyst's Read

The bottom line on Sky UK

Bottom line

Sky UK Limited effectively uses its mobile portfolio to extend its broadcast and hardware footprint, prioritizing high-frequency content updates. Their ability to maintain a strong rating on their flagship news app suggests successful alignment with user expectations for real-time information.

Frequently asked questions

How many apps does Sky UK publish?
Sky UK has 21 apps tracked by Marlvel, primarily in the Entertainment category.
What kind of apps does Sky UK make?
Sky UK's portfolio is concentrated in Entertainment and Sports, with an average rating of 3.4/5 across rated apps.
What is Sky UK's top app?
By review volume across the portfolio, NOW is Sky UK's best-known app tracked by Marlvel.
In how many countries are Sky UK's apps available?
Marlvel has tracked Sky UK's apps across 1 country.

What fed this analysis

Apps analyzed:
3
With full intel:
0
With overview:
3
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Sky UK, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Sky UK intelligence.” Updated 2026-05-07. https://marlvel.ai/publishers/sky-uk-limited

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Data licensed under CC-BY-NC 4.0