HelloFresh SE
HelloFresh: Meal Kit & Recipes
Publisher DNA
What defines HelloFresh SE?
AI intelligence is not yet available for HelloFresh SE. The portfolio data below is up to date.
Portfolio
What does HelloFresh SE ship?
Apps
1 app analysed
Food subscription box for the whole family delivered directly to your door.
- High quality ingredients and diverse recipe selection provide a restaurant experience for home cooks
- The latest update introduces severe instability causing the app to crash or freeze during navigation
Distributed across 16 markets, strongest in Europe.
Based on 1 of 1 app with localized market data · last scanned .
Americas (3)
- Canada1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (8)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Spain1 / 1
›+3 more europe markets
- Sweden1 / 1
- Turkey1 / 1
- United Kingdom1 / 1
Asia-Pacific (5)
- Australia1 / 1
- India1 / 1
- Indonesia1 / 1
- Singapore1 / 1
- Vietnam1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
25/100
Avg sentiment score
Rivals
Who does HelloFresh SE compete with?
The rivals identified
Nemeses(1)
Both apps target the same meal-kit audience, but Blue Apron's shift to a-la-carte ordering directly competes for HelloFresh's subscription-averse users.
Contenders(4)
Both apps operate in the meal kit delivery market with subscription models, competing for the same household grocery-replacement budget.
EveryPlate competes directly for the same meal-kit subscription audience by offering a simplified, budget-focused alternative under the same parent company. Both services utilize identical delivery and ingredient-based logistics to capture the home-cooking market.
Both apps target busy households with weekly meal kit subscriptions, competing directly for the same share-of-stomach through pre-portioned ingredient delivery.
Dinnerly competes for the same household meal-planning audience by offering a weekly subscription service for pre-portioned ingredients and recipes. Both apps function as digital kitchen companions that replace traditional grocery shopping and meal planning.
Same space(20)
Kitchen Stories provides a digital repository for recipes and planning, acting as a non-subscription alternative for recipe management.
Tasty captures the home-cooking journey through video-led discovery, providing a free alternative to the paid meal-kit planning experience.
My Recipe Box provides a digital cookbook for recipe consolidation, acting as a long-term storage tool for home cooks.
Zest provides an educational video library for home cooks, competing for the same user base that values culinary skill development.
Deliveroo competes for the same urban, time-poor demographic by offering rapid delivery of restaurant meals and groceries as a substitute for home-cooked meal kits.
DoorDash serves as an on-demand fulfillment layer for grocery and restaurant needs, acting as a direct alternative to the meal-kit model when users lack time for cooking.
eMeals provides diet-specific meal plans and grocery list automation, competing for the same household planning audience as HelloFresh.
Factor_ provides a direct alternative to HelloFresh by delivering ready-to-heat meals, removing the active cooking requirement that defines the meal-kit service.
Just Eat acts as a local delivery marketplace that provides an on-demand alternative to the weekly meal-kit subscription.
Mealime bridges the gap between meal planning and grocery procurement, offering a structured alternative to the subscription-based meal-kit model.
Mob offers a flexible meal-planning toolset that allows users to shop at their own supermarkets, serving as a lower-cost alternative to meal kits.
RecipeLab provides AI-powered meal planning and nutrition tracking, competing for the health-conscious segment of the HelloFresh audience.
SideChef provides an end-to-end meal solution from recipe discovery to grocery procurement, acting as a digital kitchen companion.
Snap Kitchen provides chef-prepared meals with retail pickup, serving as a hybrid alternative to the meal-kit delivery model.
TapCook provides a budget-focused meal planning service that automates grocery lists, acting as a direct competitor to the planning utility of HelloFresh.
Tastemade Cooking automates menu generation based on taste profiles, serving as a digital planning assistant for home cooks.
Herbi provides a weekly meal planning service that integrates with social media recipe discovery, acting as a planning tool for home cooks.
TGB offers a dynamic meal planner that adjusts grocery lists in real-time, competing for the same planning-focused user base.
NYT Cooking serves as a high-trust recipe discovery platform that captures the planning phase of the cooking journey, competing with the recipe-management utility of HelloFresh.
Meal Planner & Macro Tracker consolidates recipe organization and nutritional tracking, competing for the planning-focused user base.
New entrants(2)
Chow connects the meal planning chain by matching recipes to grocery lists at specific stores, competing for the same planning-focused audience.
Measy provides budget-aware meal planning by mapping costs to specific supermarkets, targeting the cost-conscious segment of the market.
