Roborock icon

Beijing Roborock Technology Co.

For owners of Roborock robotic vacuums and washer-dryers seeking remote management and advanced cleaning customization.

Known forRoborock
1app4.6(349.9K)Lifestyle

Snapshot

Who is Beijing Roborock Technology Co.?

Providing hardware-integrated software for precise, automated home maintenance and real-time cleaning management.

Target audience

Owners of Roborock robotic vacuumsWasher-dryers seeking remote managementAdvanced cleaning customization

Active nemesis

TP-Link Systems

Other rivals

Portfolio

Free 1
1
app
Lifestyle1

Last updated

Roborock

v4.62.06

5mo ago

Intense

Publisher DNA

What defines Beijing Roborock Technology Co.?

Publisher DNA

Primary focus

Smart home hardware control and automation

Scale

indie

Target audience

Owners of Roborock robotic vacuums and washer-dryers seeking remote management and advanced cleaning customization.

Signature Patterns

  • •Hardware-software synchronization for real-time device monitoring and LIDAR mapping
  • •Granular user control over physical cleaning parameters including sonic vibration and mop lifting
  • •Frequent update cycle to maintain firmware and hardware feature parity
  • •Utility-first monetization model with a free app to drive core hardware value
Intense

Portfolio momentum

Maintaining an intense update cadence with 10 releases in the last 6 months for their single flagship title to support hardware iterations.

Last release 24d agoActive apps 1

Portfolio

What does Beijing Roborock Technology Co. ship?

Apps

1 app analysed

Roborock icon
Roborock

The App can control Roborock vacuum cleaners from anywhere with rich features.

4.6(349.9K)

ReactiveAI obstacle avoidance justifies premium hardware price points

  • High-performance cleaning power effectively removes pet hair and debris from hardwood floors and carpets
  • Frequent connectivity drops and Wi-Fi pairing failures prevent users from controlling the device via the app

Distributed across 11 markets, strongest in Europe.

Based on 1 of 1 app with localized market data · last scanned .

Americas (3)

  • Brazil1 / 1
  • Mexico1 / 1
  • United States1 / 1

Europe (6)

  • France1 / 1
  • Germany1 / 1
  • Italy1 / 1
  • Netherlands1 / 1
  • Portugal1 / 1
›+1 more europe market
  • Spain1 / 1

Asia-Pacific (2)

  • Japan1 / 1
  • South Korea1 / 1

Core markets (1/1 apps)

BrazilFranceGermanyItalyJapanMexicoNetherlandsPortugalSouth KoreaSpainUnited States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

35/100

Avg sentiment score

Rivals

Who does Beijing Roborock Technology Co. compete with?

The rivals identified

Nemeses(1)

TP-Link Systems

known forTP-Link Tapo

1 app4.6Lifestyle

Both apps compete for the same smart home user base by providing centralized control interfaces for automated hardware, forcing users to choose between Roborock's floor-care focus and Tapo's broader security-centric utility.

Contenders(10)

Aqara Software Service Co.

known forAqara Home

1 app4.5Lifestyle

Both apps compete for the same smart home user's attention, as they function as primary control hubs for automated household hardware.

Beijing Xiaomi Co.

known forXiaomi Home

1 app4.5Lifestyle

Both apps target smart home owners requiring centralized control for automated floor care and IoT hardware, with significant overlap in device management functionality.

Chengdu Meross Technology Co.

known forMeross

1 app3.9Lifestyle

Both apps target smart home owners seeking centralized control of automated hardware, creating a direct overlap in the smart home management category.

Free AI Utility Apps

known forRobot Vacuum App

1 app4.3Lifestyle

Both apps target smart home owners managing automated floor care, with Robot Vacuum App providing a generic control interface that overlaps with the core scheduling and mapping functions of Roborock.

FRITZ!

known forFRITZ!App Smart Home

1 app4.5Lifestyle

Both apps compete for control of the smart home environment, targeting users who manage automated hardware routines from a single mobile interface.

LG Electronics

known forLG ThinQ

1 app4.3Lifestyle

Both apps serve smart home owners requiring remote appliance management and maintenance, competing for the same user base seeking centralized control of IoT-enabled floor care and home appliances.

Samsung Electronics Co.

known forSmartThings

2 apps4.6Lifestyle

Both apps target smart home owners requiring remote device control and automation, with Roborock focusing on floor care while SmartThings acts as a broader hub for Samsung and third-party appliances.

Shenzhen HomeMate 365 Co.

known forORVIBO Home

1 app4.5Lifestyle

Both apps target smart home automation, though Roborock focuses on floor care while ORVIBO manages broader infrastructure like lighting, curtains, and climate control.

wonderlabs, Incorporated

known forSwitchBot

1 app2.7Lifestyle

Both apps target smart home owners seeking automated maintenance and control, with SwitchBot competing for the same home-automation budget and attention as Roborock's hardware-centric interface.

松下家电(中国)有限公司

known for松下智能家电(Panasonic Smart )

1 app3.4Lifestyle

Panasonic Smart competes with Roborock by offering a centralized control interface for smart home appliances, including robotic vacuums, which directly overlaps with Roborock's core floor-care utility.

Same space(15)

Alfred Kärcher SE & Co. KG

known forKärcher Home & Garden

1 app3.8Lifestyle

Manages cleaning equipment, mirroring the focus on hardware-specific remote control and maintenance.

Ammonite Design Studios

known forRobot Room Cleaner

1 appLifestyle

Simulates the robotic vacuum experience, offering a gaming alternative to the functional control of the source app.

BSH Home Appliances

known forHome Connect (America)

1 app4.5Lifestyle

Manages premium kitchen appliances, providing a similar remote monitoring utility for high-end smart home hardware.

CoolKit Technology

known foreWeLink - Smart Home

1 app3.7Lifestyle

Acts as a broad platform that integrates diverse hardware, contrasting with the single-brand focus of the source app.

Designlibro

known forPetlibro

1 app4.6Lifestyle

Shares the smart appliance control space by managing automated feeding and hydration devices for pet owners.

ECOVACS ROBOTICS

known forECOVACS HOME

1 appLifestyle

Direct competitor in the robotic vacuum space, utilizing similar mapping and scheduling features to manage hardware.

Eve Systems

known forEve for Matter & HomeKit

1 app3.9Lifestyle

Acts as a centralized controller for Matter and HomeKit devices, offering a broader management layer.

G EORGE ANDREW COWLEY

known forRoku · Remote Control TV

1 app4.6Lifestyle

Provides a minimalist remote interface, serving as a focused utility that contrasts with complex mapping features.

iRobot

known foriRobot Home (Classic)

2 apps3.9Lifestyle

Manages legacy floor-cleaning hardware, providing an automation interface for older units that users might transition from.

LeoStudio Global

known forSmart Life - Smart Home App

1 app4.5Lifestyle

Acts as a universal IoT platform, managing diverse devices in a way that overlaps with smart home integration.

Miele & Cie. KG

known forMiele app – Smart Home

1 app3.8Lifestyle

Provides remote monitoring for Miele appliances, occupying the same smart home management category.

Power Mobile Life

known foreufy Clean (EufyHome)

1 app4.7Lifestyle

Manages Eufy-branded robotic vacuums, serving as an adjacent utility for users with multiple smart home cleaning devices.

RACHIO

known forRachio

1 app4.9Lifestyle

Automates irrigation schedules, serving as a specialized smart home utility for yard maintenance.

SHELLY EUROPE EOOD

known forShelly Smart Control

1 app2.9Lifestyle

Manages relay switches and sensors, providing a similar remote control utility for smart home hardware.

WINIX

known forWinix Smart

1 app4.6Lifestyle

Automates air quality control, providing a similar remote management utility for specialized hardware.

The Analyst's Read

The bottom line on Beijing Roborock Technology Co.

Bottom line

Roborock is a specialized hardware-software integrator with a highly focused portfolio. Their success is tied to the seamless execution of complex navigation and AI features within a single, high-performing utility app.

Frequently asked questions

How many apps does Beijing Roborock Technology Co. publish?
Beijing Roborock Technology Co. has 1 app tracked by Marlvel, primarily in the Lifestyle category.
What kind of apps does Beijing Roborock Technology Co. make?
Beijing Roborock Technology Co.'s portfolio is concentrated in Lifestyle, with an average rating of 4.6/5 across rated apps.
What is Beijing Roborock Technology Co.'s top app?
By review volume across the portfolio, Roborock is Beijing Roborock Technology Co.'s best-known app tracked by Marlvel.
In how many countries are Beijing Roborock Technology Co.'s apps available?
Marlvel has tracked Beijing Roborock Technology Co.'s apps across 11 countries.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
no
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Beijing Roborock Technology Co., its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Beijing Roborock Technology Co. intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/beijing-roborock-technology-co-ltd

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Data licensed under CC-BY-NC 4.0