MARLVEL

SMart' vs its rivals

Side-by-side comparison against SMart''s closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

SMart'
This App
Boost Mobile
Nemesis
MyFastweb
Contender
MijnKPN
Contender
MyRogers - Manage your account
Contender
My Straight Talk: Mobile App
Contender
My Taza
Peer
ho.
Peer
LCD Clock - Clock & Calendar
Peer
Bakcell
Peer
Core Identity
DeveloperLocalites Private LimitedDISH Network LLCFastweb SpAKPNRogers Communications Inc.Straight TalkVodafone GreeceFASTWEB SPAforYou inc.BAKCELL MMC
CategoryShoppingUtilitiesToolsToolsUtilitiesCommunicationUtilitiesUtilitiesUtilitiesLifestyle
PlatformAndroid, iOSiOS, AndroidiOS, AndroidAndroid, iOSiOS, AndroidAndroid, iOSiOSiOS, AndroidiOS, AndroidiOS, Android
Store Metrics
Rating0.0 / 54.7 / 5-4.3 / 54.4 / 54.8 / 54.5 / 54.7 / 54.7 / 54.6 / 5
Ratings Count0497,272-75,069264,317277,736210212723
PriceUSD0.99FreeFreeFreeFreeFreeFreeFree$1.99Free
Release DateJan 29, 2022Oct 14, 2021-May 10, 2012Nov 24, 2009Feb 4, 2015Dec 21, 2020Jul 28, 2018Dec 5, 2008Oct 6, 2022
Last UpdatedJan 29, 2022May 5, 2026-Apr 20, 2026May 7, 2026Apr 8, 2026Apr 7, 2026Apr 16, 2026Nov 11, 2025May 12, 2026
Sentiment & Reviews
Sentiment-mixed------mixed-
Score-45/100------45/100-
Praises-
  • Long-term network reliability and consistent pricing keep legacy customers engaged for over a decade
------
  • Material design updates provide a clean and visually appealing interface for daily time management
-
Complaints-
  • Persistent application interface bugs prevent users from managing payments and account settings independently
------
  • Alarm reliability issues post-update cause significant disruption to daily routines and work schedules
-
Requests-
  • Reliable online account management tools to avoid mandatory phone calls for simple billing changes
------
  • Granular volume control independent of system settings is requested for more reliable alarm performance
-
Strategic Intel
Strengths
  • Multi-brand account consolidation across Smart, TNT, and PLDT segments
  • GigaPay integration reduces friction for recurring load purchases
  • Editors' Choice badge across five markets sustains organic install velocity
  • Chime Cash Rewards integration incentivizes long-term service retention
------
  • Minimalist design language sustains user preference for bedside display utility
  • Landscape-optimized layout reinforces hardware-adjacent positioning
  • STAR+ loyalty program incentivizes repeat app usage via gamified rewards
  • Lightweight dashboard reduces cognitive load for non-technical users
Weaknesses
  • 3.5★ rating on Android suggests stability issues
  • Lack of automated service-restoration features compared to ISP competitors
  • Payment screen loading failures reported in the latest version
  • 0.7★ Android-iOS rating gap on majority Android base
------
  • Alarm reliability failures post-update drive high churn
  • UI button proximity increases accidental dismissal risk
  • No independent volume control for alarms
  • Missing native digital wallet functionality
  • 0.3★ rating gap between iOS and Android platforms indicates inconsistent UX quality
Pricingfreesubscriptionfreefreefreefreefreefreepaidfree
MomentumZombieMaintenance-IntenseIntenseIntense--MaintenanceMaintenance
Update Cadence2 versions, ~1517d avg5 versions, ~9d avg-5 versions5 versions5 versions--2 versions, 1 majors/6mo, ~177d avg2 versions, ~0d avg

Compare SMart' head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by SMart', its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Data licensed under CC-BY-NC 4.0