Supermarket Game - Shopping vs its rivals

Side-by-side comparison against Supermarket Game - Shopping's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperBUBADU information technology Ltd.BABYBUS CO.,LTDXiHe Digital (GuangZhou) Technology Co., LtdPepi PlaySupercent, Inc.Toca Boca AB伟 王
CategoryGamesEducationEducationEducationGamesEducationGames
PlatformAndroid, iOSAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidiOS, Android
Store Metrics
Rating4.1 / 54.2 / 53.1 / 54.1 / 54.7 / 54.3 / 54.9 / 5
Ratings Count911,7652,5444,098131,583817,989166,219
PriceFreeFreeFreeFreeFreeFreeFree
Release DateJul 11, 2016Mar 28, 2016Mar 20, 2019Oct 24, 2018Feb 9, 2023Nov 21, 2018Sep 18, 2019
Last UpdatedDec 12, 2025Apr 9, 2026Oct 30, 2025May 16, 2026Dec 18, 2025May 12, 2026Apr 23, 2026
Sentiment & Reviews
Sentimentpositivepositive-mixednegativemixedexcellent
Score75/10082/100-45/10035/10055/10088/100
Praises
  • Educational value regarding money management and basic arithmetic for young children
  • Nostalgic gameplay experiences keep long-term users engaged across multiple years of play
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  • Nostalgic gameplay loop provides long-term entertainment value for returning childhood players
  • Engaging Gameplay
  • Creative roleplay mechanics allow players to build unique stories and character designs
  • Relaxing and cozy art style creates a stress-free environment for long-term casual play sessions
  • Non-intrusive monetization model allows players to choose ad-watching for rewards without forced interruptions
Complaints
  • Excessive ad frequency disrupts the core gameplay experience for active users
  • Aggressive advertising and forced ad breaks disrupt the flow of the user experience
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  • Aggressive transition from ad-supported access to mandatory paywalls for core game locations
  • Excessive Advertising
  • Game-Breaking Bugs
  • Critical save data loss and missing purchased content following recent updates
  • Technical instability and crashes during ad-watching or tutorial sequences disrupt the user experience
  • Progress loss following device migration or reinstallation frustrates long-term players
Requests-
  • In-game tutorial systems are needed to guide players through complex task interactions
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  • Restoration of advertisement-based access to locked islands for non-paying players
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  • Expanded access to premium locations and furniture packs for free players
  • Inventory management improvements to track owned quantities of items like flowers and fish
Strategic Intel
Strengths
  • PRIVO-certified COPPA status functions as a B2B distribution moat
  • 10-game variety sustains session duration
  • Brand authority built on 9000+ educational stories [Market Segment]
  • 21-language localization functions as a B2B distribution moat [International Partnerships]
  • High-frequency DIY activity loops drive daily active usage [Retention Metric]
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  • Multitouch support enables collaborative family play
  • 200+ character customization options drive creative engagement
  • Fantasy-specific aesthetic provides a cohesive niche experience
  • Addictive core Idle Arcade loop
  • Thematic depth with drive-thru and multi-food menus
  • Massive existing user base (750k+ ratings)
  • Editors' Choice badge across five markets sustains organic install velocity
  • COPPA-compliant sandbox functions as a distribution barrier for parent-approved app selection
  • Weekly gift cadence creates a predictable habit loop for daily active usage
  • Emotional narrative arc sustains long-term player attachment
  • Opt-in ad model builds high player trust
Weaknesses
  • High ad-frequency disrupts gameplay
  • 0.11 rating gap between iOS and Android platforms
  • Aggressive ad-frequency creates high churn risk [Sentiment Data]
  • Lack of in-game tutorials forces parent intervention [User Complaint]
  • VIP pop-ups limit access to core content [Monetization Friction]
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  • Aggressive paywall transition alienates long-term users
  • Technical instability and overheating during extended play
  • Lack of granular audio controls for background music
  • Aggressive ad-load causing 'Upset' sentiment
  • Progression-blocking bugs (out-of-bounds upgrades)
  • Lack of cross-save functionality
  • Premium tier locations locked behind paywalls alienate younger players
  • Persistent save-data loss following the latest update erodes user trust
  • Technical instability and crashes during gameplay on mobile devices
  • Lack of cloud-save causes progress loss on migration
  • Technical instability during reward-ad playback
Pricingfreemiumfreemiumfreemiumfreemiumfreemiumfreemiumfreemium
MomentumMaintenanceMaintenanceSteadyMaintenanceMaintenanceActive-
Update Cadence3 versions, ~66d avg2 versions, ~5d avg5 versions4 versions, ~84d avg5 versions, ~31d avg5 versions, 3 majors/6mo, ~7d avg-

Compare Supermarket Game - Shopping head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Supermarket Game - Shopping, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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