Tarot Daily

Tarot Daily

By MoodWorks

Tarot Daily is a divination app for iOS that provides tarot readings and card meanings via a virtual coin system.

The App DNA

What makes this app unique?

The app serves users seeking daily spiritual reflection, but its long-term stagnation means it now functions primarily as a static reference tool rather than an active habit-forming experience.

For Individuals seeking daily spiritual guidance, personal reflection, or entertainment through tarot-based divination.

What does it look like?

Key features

Fortune Coin Systemedge

Virtual currency required to unlock daily tarot readings, with a daily allowance of 35 coins.

Reading History and Notesstandard

Persistent storage of past readings and user-generated journal entries.

Card Look-upstandard

Reference database for meanings of all 78 cards in the deck.

How much does it cost?

freemiumFree tier with daily coin allowanceIn-app purchases for additional fortune coin packs

The freemium model uses a consumable virtual currency to gate content, allowing free access while monetizing power users via coin pack purchases.

Velocity

Dormant developmentUX improvementsnew contentShow more...

Tarot Daily has been inactive for over seven years, with no updates or feature releases recorded since early 2019. The development momentum is non-existent, as the app has not received any maintenance or content updates in 2785 days. There is no evidence of ongoing support or operational activity for this title.

See all version history

Who built it?

MoodWorks

5 apps tracked · Entertainment

Business PlanBusiness PlanTarot MeaningsTarot MeaningsLearn TarotLearn TarotPlaywriterPlaywriter
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User Sentiment

What do users think recently?

How are ratings & reviews evolving?

App Store
4.73 · 125

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for Tarot Daily

How's the Entertainment market?

Tarot Daily holds a legacy position in the Entertainment category, with its last major update occurring over seven years ago. The lack of recent activity relative to the broader wellness market signals a decline in competitive relevance.

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The rivals identified

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The Analyst's Read

Key takeaways for Tarot Daily

Where is it heading?

The divination market is shifting toward subscription-based wellness apps with frequent content drops, leaving Tarot Daily in a vulnerable, maintenance-only state. The lack of updates over the last seven years means the app is effectively in sunset mode, with no mechanism to capture new users or retain existing ones against modern competition.

  • The 2,786-day update gap indicates a total lack of feature expansion, which accelerates user churn to more active divination platforms.

The SWOT

Core Strengths
  • Extensive 78-card deck and 100+ spread library
  • Persistent user-generated history and notes
Critical Frictions 2 weaknesses inside
Growth Levers
  • Modernizing monetization via subscription-based models
Market Threats 1 threat identified

Next best moves

1 Sunset

Sunset the virtual coin system because the maintenance-only cadence prevents effective monetization → reduce user friction

The counter-intuitive read

The app's long-term stagnation is its only remaining feature…

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Bottom line

Tarot Daily functions as a static reference tool, and its lack of development over the last seven years makes it a legacy asset that will continue to lose ground to active, subscription-based wellness competitors.

Unlock 2 critical frictions, 1 market threat and the analyst’s take.

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FAQ

Is Tarot Daily still being updated?
No, Tarot Daily has not received a major update since early 2019, making it a legacy application with no active development.
How does Tarot Daily monetize?
Tarot Daily uses a freemium model where users receive a daily allowance of fortune coins, with the option to purchase additional coin packs via in-app purchases.
What are some alternatives to Tarot Daily?
Users looking for more active tarot experiences should consider newer wellness and divination apps that offer frequent content updates and modern social features.

Sources

  1. [1] App Store, source

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Tarot Daily, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Tarot Daily Intelligence Report.” Updated Sep 16, 2026. https://marlvel.ai/apps/tarot-daily

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