Report updated May 22, 2026
Tips
For apple device owners seeking to learn about built-in features and hidden functionality.
Tips is an established education app that is completely free. With a 3.8/5 rating from 1.9K reviews, it shows polarized user reception.
What is Tips?
Tips is a native Apple utility app providing instructional hints and user guides for hardware and software features.
Users hire the app to reduce the learning curve of new hardware, serving as a low-friction support layer that prevents device abandonment.
Current Momentum
v1.7 · 5mo ago
Maintenance- Maintains stable system-level utility presence.
- Ships periodic content updates for hardware.
What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Curated hints and hidden gems for Apple hardware and built-in software
Categorized sets of tips focused on specific topics or workflows
Detailed documentation for device functionality
Keyword-based retrieval of specific tips and guides
How much does it cost?
- Free
The app is provided at no cost as a utility to support Apple hardware adoption.
Who Built It?
Jatisari Inovasi Studio
Providing essential system utilities and productivity tools for the Apple ecosystem. Streamlining daily workflows through deep OS-level integration.
Portfolio
13
Apps
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Explore the full Jatisari Inovasi Studio report
Portfolio breakdown, audience, momentum, and every app published by Jatisari Inovasi Studio.
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Tips?
Where is it available?
Localized markets (13)
How's The Education Market?
Market outlook for this category
Available very soon
Which niche is Tips in?
to master device features and built-in apps
Explore the full Device Tutorials Guides niche
Every app in this space — 1 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.
The rivals identified
Same space(4)
Both apps function as educational guides that leverage Apple device hardware to provide users with deeper context about their environment or device capabilities.
Differentiators
- Utilizes advanced augmented reality for real-time sky mapping, far exceeding standard static device tips.
- Monetizes through a robust subscription model, whereas the target app remains a free utility.
- Maintains high user engagement through frequent content updates and specialized time-travel astronomical features.
This app shares the educational goal of teaching users how to navigate specific tasks, mirroring the target app's focus on instructional guidance.
Differentiators
- Provides specialized, step-by-step life skills training that addresses specific accessibility and cognitive learning needs.
- Integrates a companion team platform to facilitate collaborative learning, which the target app lacks.
- Offers multilingual support to broaden accessibility, contrasting with the target app's primary system-level focus.
Both apps serve as centralized hubs for users to access specific organizational information and reference materials.
Differentiators
- Functions as a dedicated portal for specific organizational content rather than general device-level instructional tips.
- Lacks the high-frequency update cadence and broad user base typical of Apple-native utility applications.
- Provides a niche reference experience that lacks the interactive, exploratory nature of the target app.
This app competes in the educational space by using interactive technology to guide users through information, similar to the target app's instructional collections.
Differentiators
- Uses booklet-triggered augmented reality to provide an immersive exhibition experience, unlike the target's digital-only interface.
- Operates as a highly specialized, single-purpose educational tool rather than a general-purpose device guide.
- Lacks the ongoing maintenance and feature iteration cycles seen in the target app's ecosystem.
Compare Tips against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for Tips
Strengths to defend, gaps to attack
Core Strengths
- System-level integration ensures immediate user access
- Curated content aligns with Apple hardware releases
Critical Frictions
- 3.8-star rating indicates moderate user satisfaction
- Static interface lacks interactive learning elements
Growth Levers
- Integrate interactive video tutorials for complex workflows
- Add community-driven tip sharing to increase engagement
Market Threats
- Third-party educational apps offer deeper interactive guides
- Users migrate to external video platforms for tutorials
What are the next best moves?
Integrate short-form video tutorials because current static tips lack engagement → increase session time
The 3.8-star rating suggests current static content does not fully meet user expectations for modern instructional media.
Trade-off: Pause the expansion of text-based tip collections — video content has higher engagement potential.
A counter-intuitive read
The app's lack of monetization is its primary strength, as it functions as a hardware-adoption moat that third-party educational apps cannot replicate without charging for access.
Feature Gaps vs Competitors
- Interactive augmented reality guides (available in Save the Children Ethiopia AR)
- Collaborative team learning platforms (available in MagnusCards)
Key Takeaways
Tips provides a reliable support layer for Apple hardware, but its static nature limits long-term engagement, so the PM should prioritize adding interactive media to prevent users from seeking tutorials on external platforms.
Where Is It Heading?
Stable
The market for instructional device guides is shifting toward interactive and video-first formats. Tips remains stable as a default utility, but it risks becoming obsolete if it does not evolve beyond static text to match the engagement levels of modern educational competitors.
The app maintains a consistent update cadence for new hardware, ensuring the content remains relevant to the current device cycle.