Total Wine & More

Total Wine & More

By Total Wine & More

Total Wine & More is a retail-focused mobile app for purchasing wine, spirits, and beer with local pickup or delivery options on iOS and Android.

The App DNA

What makes this app unique?

Users hire the app to bridge the gap between physical store inventory and convenient home delivery or express pickup, prioritizing product selection over pure-play speed.

For Adult consumers seeking a wide selection of wine, spirits, and beer with local pickup or delivery options.

What does it look like?

Key features

Express In-Store Pickupedge

Guaranteed order preparation at 250+ locations to reduce last-mile delivery costs.

Barcode Scannerstandard

Camera tool retrieves product details and reviews to reduce friction in the path-to-purchase.

Same-Day Deliverystandard

On-demand alcohol delivery to home or office to capture time-sensitive demand.

How much does it cost?

freeFree app with no subscription fees

The app functions as a direct sales channel for a physical retailer, with no subscription model or paid-tier gates.

Velocity

Maintenance developmentperformanceopaqueShow more...

The app maintains a low-frequency release cadence, averaging approximately 0.18 releases per week over the analyzed window. Development is currently focused exclusively on performance and stability, with the latest release offering no new features or content. The release notes are uniformly opaque, providing no insight into specific technical improvements or roadmap direction. The development trend is stable within a maintenance-focused pattern.

See all version history

Who built it?

Total Wine & More

1 app tracked · Food & Drink

Explore the full publisher profile

User Sentiment

What do users think recently?

Recent user voice shows an excited sentiment. Users appreciate wide product selection and competitive pricing keep users returning for both spirits and craft beer and convenient online ordering and curbside pickup options save users significant time during their shopping trips, but report technical instability and frequent crashes during checkout or barcode scanning frustrate users on mobile devices.

How are ratings & reviews evolving?

Jul 6: 7 reviews (4 positive · 0 neutral · 3 negative)Jul 13: 12 reviews (7 positive · 2 neutral · 3 negative)Jul 20: 10 reviews (9 positive · 0 neutral · 1 negative)Jul 27: 12 reviews (10 positive · 0 neutral · 2 negative)Aug 3: 58 reviews (48 positive · 2 neutral · 8 negative)58Jul 6Aug 3
Positive Neutral Negative
4.3

Weekly average review rating

App Store
4.82 · 116k
Google Play
4.58 · 22k

What users say, by theme

What Users Love
  • Wide product selection and competitive pricing keep users returning for both spirits and craft beer
  • Convenient online ordering and curbside pickup options save users significant time during their shopping trips
  • Knowledgeable and friendly in-store staff provide a high level of service that complements the app
What Frustrates Users
  • Technical instability and frequent crashes during checkout or barcode scanning frustrate users on mobile devices
+ 2 more themes
What Users Want 1 request inside

66 of 99 recent reviews analyzed · high confidence · Excited overall

Read the full review analysis

Unlock 2 more frustration themes and 1 user request, each backed by review evidence.

Access the full report for free

Competition

Competitive landscape for Total Wine & More

How's the Food & Drink market?

Total Wine & More maintains a 4.58-star rating on Android across 22,162 reviews, positioning itself as a utility for existing retail customers rather than a standalone delivery platform.

Read the market outlook

The rivals identified

Unlock the deeper market read.

Access the full report for free

The Analyst's Read

Key takeaways for Total Wine & More

Where is it heading?

The mobile channel remains a secondary utility to the physical retail footprint, with development focused on stability rather than growth. If checkout instability persists, the app risks losing its conversion advantage to more reliable, modern mobile-first competitors.

  • Technical instability during checkout (freezes, logouts) erodes the daily active habit, which compounds the rating drag already visible on Android.
  • Recent updates focused on stability, no feature expansion, indicating a maintenance-mode posture for the mobile channel.

The SWOT

Core Strengths
  • 250+ location pickup network functions as a physical distribution barrier against pure-play delivery rivals
  • Extensive product variety and competitive pricing drive repeat usage
Critical Frictions 2 weaknesses inside
Growth Levers
  • Untapped B2B partnerships for corporate gifting or event supply could expand the user base
Market Threats 1 threat identified

Next best moves

1 Invest · 1 Maintain

Rebuild checkout flow because technical instability is the top churn risk → increase conversion rate

+ 1 more prioritized move

The counter-intuitive read

The app's primary weakness, its reliance on physical store inventory…

Read the full take

Since the last report: The core product remains in maintenance mode, but the competitive framing has shifted to emphasize the physical store network as a strategic barrier to entry.

Bottom line

Total Wine & More secures its retail dominance through a massive physical pickup network, but checkout instability and intrusive UX design threaten to alienate the high-intent mobile user base, so the PM must prioritize transaction-flow reliability over new feature expansion.

Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.

Access the full report for free

Sources

  1. [1] App Store, source
  2. [2] Play Store reviews, source

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Total Wine & More, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The core product remains in maintenance mode, but the competitive framing has shifted to emphasize the physical store network as a strategic barrier to entry.

shifted

Strategic framing of physical footprint

added

New opportunity identified

shifted

Threat reclassification

added

Market position scale data

Cite this report

Marlvel.ai. “Total Wine & More Intelligence Report.” Updated Aug 10, 2026. https://marlvel.ai/apps/total-wine-more

Agent Markdown (.md)See methodologyContact support

Data licensed under CC-BY-NC 4.0