AusTV is a localized TV scheduling app for Australian free-to-air channels, available on iOS for iPhone and iPad.
Product velocity
Maintenance
Daily rank 🇺🇸
—
Entertainment
Sentiment
4.6
43 reviews
Nemesis
TIVIKO - TV Guide / TV program
The App DNA
What makes this app unique?
Users hire AusTV to manage their broadcast viewing habits across specific regional Australian markets, serving as a reliable alternative to generic or international program guides.
For Australian television viewers seeking a reliable, localized alternative to built-in electronic program guides.
Key features
Provides localized TV listings for all Australian regions and capital cities
Push notifications and calendar export for upcoming show start times
Removes advertisements and unlocks custom guide categories and themes
How much does it cost?
Freemium model uses ad-supported free access to drive volume, with subscription tiers gating UI customization and ad removal.
Velocity
Maintenance developmentperformanceUX improvementsShow more...
The app has released only one update in the observed period, resulting in a maintenance-level cadence. The latest release focused exclusively on stability and UX improvements rather than new features or content. There is no evidence of live operations or active feature development. Development appears to be in a maintenance phase, prioritizing technical debt and crash resolution over product expansion.
Who built it?
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for TV Guide Australia: AusTV
How's the Entertainment market?
AusTV maintains a 4.58 rating on the App Store, but its limited review count compared to international rivals like TIVIKO (66,000) signals a significant scale disadvantage in the Australian utility market.
Read the market outlookThe rivals identified
By TIVIKO, s.r.o.
TIVIKO is a direct functional competitor that provides comprehensive TV scheduling and program management, directly challenging AusTV's core value proposition of being the primary guide for viewers.
- Offers offline schedule caching, allowing users to browse TV listings without an active internet connection
- Provides proactive airing reminders that ensure users never miss their favorite shows or live events
- Includes quick watch links that bridge the gap between program discovery and actual content consumption
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for TV Guide Australia: AusTV
Where is it heading?
The Australian TV guide market is shifting toward integrated streaming discovery, and AusTV's current static-listing model is increasingly exposed. The app must pivot to a content-gateway strategy to prevent users from migrating to native streaming apps that offer both schedules and playback.
- Recent updates focused on stability, no feature expansion, which leaves the app vulnerable to feature-rich entrants.
- Lack of streaming deep-links creates a friction point that pushes users toward native platform guides, eroding long-term retention.
The SWOT
- Aussie-owned brand identity builds local trust
- 100% regional coverage for Australian channels
- Partner with local streaming services
- Expand into wearable notification support
Next best moves
Integrate deep-links to local streaming apps because users demand direct content access → increase session utility
+ 1 more prioritized moveThe counter-intuitive read
The app's small review count is not a…
Read the full takeFeature gaps
Offline schedule caching (available in TIVIKO but missing here) +1
Since the last report: The app has pivoted its strategic focus toward streaming integration and local brand identity to counter competitive pressure from high-scale international alternatives.
Bottom line
AusTV holds its category lead through hyper-localized data but bleeds potential power users to streaming-integrated rivals, so revenue growth hinges on transitioning from a static guide to a content gateway.
Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeReport last updated