TV Guide New Zealand • TV-Listings (NZ) is an established news app that is completely free. With a 4.3/5 rating from 66.6K reviews, it shows polarized user reception.

What is TV Guide New Zealand • TV-Listings (NZ)?

TV Guide New Zealand is a scheduling and discovery utility for live TV and streaming content on Android.

Users hire the app to consolidate fragmented viewing schedules into a single watchlist, reducing the time spent searching across multiple platforms.

Current Momentum

v1.0 · 1mo ago

Zombie
  • Ships stability updates via latest release.
  • Maintains legacy linear TV scheduling focus.

Active Nemesis

123Play

123Play

By David Buhauer

Other Rivals

Shuffle Movies
Xciptv
Popcorn - Movies, TV Series
Disney Advertising Sales
KMPlayer
Video Saver PRO+ Player
StoReel - Movies, Dramas & TV
StoryReel: Exclusive Drama

7-Day Rank Pulse 🇺🇸

News

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

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What Are The Key Features?

Local Channel ListingsDifferentiator

Customized TV schedules based on specific cable, satellite, or antenna provider selection.

Quick Watch LinksDifferentiator

One-tap deep links to streaming services or live TV providers based on user subscriptions.

Personalized WatchlistStandard

Tracks favorite shows and movies with automated alerts for upcoming episodes and airings.

How much does it cost?

Free
  • Free ad-supported access to all listings and editorial content

The app operates as a free, ad-supported utility with no IAP or subscription gates observed.

What do users think recently?

High confidence · Latest 100 of 66.6K total reviews analyzed

What is the recent mood?

Mixed

Recent user voice shows a mixed sentiment.

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

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What is the competitive landscape for TV Guide New Zealand • TV-Listings (NZ)?

Where is it available?

Localized markets (1)

United States

How's The News Market?

How does it evolve in the News market?

The app maintains a 4.28-star rating across 66,643 reviews, anchoring its position as a legacy utility. The lack of recent feature iteration relative to streaming-native rivals signals a risk of audience erosion.

Rank progression

2 active rankings tracked — 30-day window

Which niche is TV Guide New Zealand • TV-Listings (NZ) in?

Streaming Video Guides

to discover and track television program schedules

GuideStreaming VideoGeneralFreeEmerging

Explore the full Streaming Video Guides niche

Every app in this space — 48 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.

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The rivals identified

Nemeses(1)

TIVIKO is a direct functional competitor that dominates the same TV listing and scheduling niche with a massive, established user base.

Contenders(4)

It targets the same entertainment-seeking audience but differentiates through a gamified, social-discovery approach.

Program TV Telemagazyn icon

Polska Press sp. z o.o.

1.5(13.9K)

This app competes by offering deep TV provider integration and broadcast notifications for a similar user demographic.

It serves as a direct functional alternative for users seeking automated program notifications and favorites management.

This app competes for the same audience by focusing on content discovery and trending media updates.

Same space(3)

Cinemark Argentina icon

Cine Hoyts

2.5(18.3K)

While focused on cinema, it competes for the same entertainment time and content discovery mindshare.

This app serves as a technical alternative for users who require EPG support and multi-portal management.

PlayPilot competes by acting as a streaming gateway that aggregates content across various platforms.

Compare TV Guide New Zealand • TV-Listings (NZ) against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

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The outtake for TV Guide New Zealand • TV-Listings (NZ)

Strengths to defend, gaps to attack

Core Strengths

  • Established brand authority in traditional TV scheduling
  • Deep integration with local cable and satellite providers

Critical Frictions

  • Dated UI compared to swipe-based discovery rivals
  • No native cloud-sync for user watchlists
  • Ad-heavy interface creates friction for casual users

Growth Levers

  • Integrate third-party metadata APIs for richer show details
  • Implement algorithmic discovery to compete with streaming guides

Market Threats

  • Rapid migration to streaming-native discovery platforms
  • Frequent feature updates from 123Play erode parity
  • Shift in user preference toward short-form, swipe-based content

What are the next best moves?

highInvest

Integrate third-party metadata APIs because 123Play provides richer content insights → increase session duration

123Play's superior metadata integration is the primary driver for user migration.

Trade-off: Pause the UI redesign sprint — metadata parity is a higher-leverage retention play.

mediumPivot

Ship cloud-sync for watchlists because it is a standard expectation → reduce user churn

Lack of cross-device sync creates friction for users with multiple mobile devices.

Trade-off: Deprioritize the email digest feature — cloud-sync has a higher impact on daily retention.

A counter-intuitive read

The app's reliance on legacy linear TV data is not a weakness but a B2B distribution moat for regional partnerships that streaming-native apps cannot easily replicate.

Feature Gaps vs Competitors

  • Real-time trending content discovery (available in 123Play)
  • Swipe-based discovery interface (available in Shuffle Movies)
  • Ad-free premium tier (available in Popcorn)

Key Takeaways

TV Guide New Zealand holds its category lead through sticky local scheduling data but bleeds users to streaming-native rivals, so revenue growth hinges on modernizing the discovery interface to match current mobile expectations.

Where Is It Heading?

Mixed Signals

The market is consolidating around streaming-first discovery, leaving linear-heavy guides like this one exposed. Future growth requires a pivot toward algorithmic content matching to prevent further churn to modern competitors.

The lack of feature updates compared to 123Play's frequent cadence accelerates user migration to streaming-native discovery tools.

Recent updates focused on stability, indicating the app is currently in maintenance mode rather than active growth.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by TV Guide New Zealand • TV-Listings (NZ), its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app has transitioned into a maintenance-mode product, shifting its competitive focus from global streaming aggregation to metadata parity and cloud-sync functionality.

shifted

Competitive Focus

shifted

Sentiment Status

added

New Competitive Threats

added

Feature Gaps Identified

Cite this report

Marlvel.ai. “TV Guide New Zealand • TV-Listings (NZ) Intelligence Report.” Updated May 20, 2026. https://marlvel.ai/apps/tv-guide-new-zealand-tv-listings-nz

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