TV 편성표 is a utility app providing consolidated TV schedule listings for Korean terrestrial, cable, and satellite channels.
The App DNA
What makes this app unique?
Users hire this app to quickly check broadcast times across multiple networks in one place, removing the need to visit individual channel websites.
For Korean television viewers who require a consolidated schedule across terrestrial, cable, and satellite networks.
What does it look like?
Key features
Aggregates TV schedules across terrestrial, cable, satellite, and overseas satellite channels
Provides immediate schedule synchronization for live programming changes
Allows users to save and filter specific channels for quick access
Displays advertisements before the program schedule view
How much does it cost?
Monetization relies entirely on ad-inventory displayed prior to content access.
Velocity
Dormant developmentplatform expansionmonetizationShow more...
The app has not received a release in nearly a decade, indicating that development has ceased. The last available update was released on May 6, 2016. Given the lack of activity for over 120 months, the app is classified as a zombie project with no ongoing maintenance or feature development.
Who built it?
CHANG LONG WU
5 apps tracked · Utilities
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What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for TV 편성표
How's the Utilities market?
The app occupies a niche utility space in the Korean market, though it lacks the review volume and update cadence of global competitors like TV Guide Canada.
Read the market outlookThe rivals identified
By Youssef Saadi
This app serves as a direct functional nemesis by providing comprehensive TV scheduling and personalized watchlists, mirroring the core utility of this app.
- Massive user base and high rating count create a significant barrier to entry for new competitors.
- Advanced quick watch links provide a frictionless path from schedule discovery to immediate content consumption.
- Frequent updates and active maintenance ensure higher reliability compared to this app's stagnant release cycle.
テレビ番組表日本：日本のテレビ番組表（JP）Contender
TV Listings Guide New-Zealand : the new-zelander TV listings (NZ)Contender
TV Listings Australia (AU)Contender
Sverige TV-Tablå (SE)ContenderUnlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for TV 편성표
Where is it heading?
The market for TV guides is consolidating around apps that offer integrated streaming and proactive notifications. TV 편성표 is currently exposed due to its stagnant development, and without a shift to active feature investment, it will continue to lose relevance to more dynamic competitors.
- The lack of updates since 2016 signals a maintenance-only posture, which allows competitors with active 2-week release cadences to capture market share.
- The absence of proactive notifications creates a churn risk as users migrate to apps that provide automated alerts for favorite programs.
The SWOT
- Localized focus on Korean terrestrial and satellite channels provides superior relevance for the domestic market
- Integration of push notifications for program start times could capture retention loops
Next best moves
Ship push notifications for program start times because competitors use them as a primary retention hook → increase daily active usage
The counter-intuitive read
The app's lack of updates is its primary risk, yet the minimalist…
Read the full takeFeature gaps
Offline access (available in TV Listings Australia but absent here) +2
Since the last report: The app's internal state remains unchanged, but the competitive intelligence framework has been updated to include specific regional benchmarks and clearer threat vectors.
Bottom line
The app provides necessary local utility but lacks the active development required to compete with modern media hubs, so the PM should prioritize adding notification-based retention loops to prevent further user attrition.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeReport last updated