Vibb - Strøm gjort enkelt
By Vibb AS
Vibb is a lifestyle utility app for Norwegian electricity customers that provides real-time consumption data and automated smart-charging features on iOS and Android.
The App DNA
What makes this app unique?
Users open Vibb to reduce their electricity bills through automated consumption management, displacing manual price-checking routines.
For Norwegian households and cabin owners seeking to reduce electricity costs through automated consumption management and price monitoring.
What does it look like?
Key features
Automated electric vehicle charging scheduled during low-price electricity hours.
Live electricity usage monitoring via hardware integration.
Automated consumption limit management to avoid high grid rental capacity tiers.
How much does it cost?
The app operates as a free utility for customers, with revenue generated through electricity supply contracts rather than in-app purchases.
Velocity
Active developmentUX improvementsmonetizationShow more...
With two releases in the observed window and a latest update just 4 days ago on iOS, the app maintains an active development pace. The latest release focuses on UX improvements and account management features, following a period of minor updates. Development is currently stable, with a clear focus on refining the user profile and expanding member-centric functionality. The team is actively shipping feature-oriented builds rather than relying solely on maintenance patches.
Who built it?
User Sentiment
What do users think recently?
Recent user voice shows a frustrated sentiment. Users appreciate the ability to customize the home screen dashboard with specific widgets like electricity prices and consumption.
How are ratings & reviews evolving?
What users say, by theme
- Users appreciate the ability to customize the home screen dashboard with specific widgets like electricity prices and consumption
- The application provides detailed and informative data that helps users track their electricity consumption patterns over time
- Users report that the latest update introduced a cluttered interface and removed access to previously free features
46 of 46 recent reviews analyzed · high confidence · Frustrated overall
Read the full review analysisUnlock 2 more frustration themes and 2 user requests, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Vibb - Strøm gjort enkelt
How's the Lifestyle market?
Vibb maintains a niche position in the Norwegian lifestyle category, focusing on utility-linked automation. The current sentiment decline following the paywalling of basic data suggests a misalignment between the app's monetization strategy and user expectations for a utility tool.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Vibb - Strøm gjort enkelt
Where is it heading?
The outlook for Vibb is declining as users react negatively to the recent paywalling of basic data and technical instability. Unless the developer restores core functionality to the free tier, the app risks losing its user base to competitors who offer more transparent utility management.
- The latest update introduced interface clutter and removed free features, which directly correlates with the current negative sentiment trend.
- Frequent crashes prevent users from viewing essential account information, which increases the likelihood of users switching to alternative electricity providers.
The SWOT
- Automated smart-charging increases daily utility frequency.
- Real-time consumption monitoring reinforces long-term contract renewal.
- Nettleievakta provides measurable financial value to users.
- Lower-cost subscription tier for basic access.
- Web-based login alternative to reduce app dependency.
Next best moves
Restore basic data visibility to the free tier because paywalling essential price data is the primary churn driver → stabilize user retention.
+ 1 more prioritized moveThe counter-intuitive read
The paywalling of basic data is a strategic…
Read the full takeBottom line
Restoring basic data visibility to the free tier would address the primary churn driver identified in recent reviews, stabilizing the user base against provider switching.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Vibb free to use?
Does Vibb have a web version?
Why is the app crashing?
Sources
- [1] Play Store listing
Report last updated