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Zoho Invoice - Invoice Maker vs its rivals

Side-by-side comparison against Zoho Invoice - Invoice Maker's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Zoho Invoice - Invoice Maker
This App
Invoice Simple: Invoice Maker
Nemesis
Square Point of Sale (POS)
Contender
Invoice2go: Easy Invoice Maker
Contender
Toggl Track: Hours & Time Log
Peer
HoneyBook - Small Business CRM
Peer
Xero Accounting for business
Peer
Invoice Maker & Estimate App
New Kid
Core Identity
DeveloperZoho CorporationZenvoice Inc.Block, Inc.Invoice2go.comToggl OÜHoneyBook Inc.Xero LtdBookipi Pty Ltd
CategoryBusinessBusinessBusinessBusinessBusinessBusinessBusinessFinance
PlatformAndroidiOS, AndroidAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidAndroid, iOS
Store Metrics
Rating4.8 / 54.9 / 54.8 / 54.9 / 54.8 / 54.8 / 54.6 / 54.9 / 5
Ratings Count30,675122,329596,57554,6229,34415,7761,56616,503
PriceFreeFreeFreeFreeFreeFreeFreeFree
Release DateJul 8, 2011Sep 18, 2013Apr 3, 2010Aug 7, 2012Dec 9, 2017Sep 10, 2016Jul 29, 2011Aug 12, 2018
Last UpdatedApr 29, 2026Apr 2, 2026May 1, 2026Oct 8, 2025Mar 16, 2026Apr 16, 2026May 4, 2026Mar 23, 2026
Sentiment & Reviews
Sentimentpositive-negative-----
Score82/100-35/100-----
Praises
  • Professional invoicing and billing features provide significant value for small business owners
  • User friendly interface design makes accounting tasks accessible for non-technical business owners
-
  • Simple and functional payment processing interface allows small business owners to manage transactions with ease
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Complaints
  • Account verification and login failures prevent users from accessing their business data
  • Forced cross-selling banners create friction and disrupt the user experience
-
  • Abrupt account deactivation and long-term withholding of funds create severe financial instability for small businesses
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Requests
  • Increased invoice volume limits for users on the free plan
-
  • Improved transparency and communication regarding account review triggers and fee structures for business transactions
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Strategic Intel
Strengths
  • Professional-grade output quality reinforces brand reliance
  • Ecosystem integration creates high switching costs
  • Ad-free model drives organic install velocity
-
  • Proprietary hardware ecosystem creates high merchant switching costs
  • Integrated banking services increase long-term user retention
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Weaknesses
  • Critical authentication failures block core invoicing
  • Forced cross-sell banners degrade user experience
  • Limited invoice volume on the free plan
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  • Automated account-deactivation logic triggers merchant financial instability
  • Post-update UI regressions disrupt core transaction workflows
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Pricingfreefreemiumfreemiumfreemiumfreesubscriptionsubscriptionfreemium
MomentumMaintenanceIntenseActiveSteadyIntenseIntenseIntenseIntense
Update Cadence1 versions5 versions4 versions, 1 majors/6mo, ~21d avg5 versions5 versions5 versions5 versions5 versions

Compare Zoho Invoice - Invoice Maker head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Zoho Invoice - Invoice Maker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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