+79
Zoho
For small to medium-sized business owners, IT administrators, and remote professionals seeking an integrated, secure workspace.
Known for
For small to medium-sized business owners, IT administrators, and remote professionals seeking an integrated, secure workspace.
Providing a comprehensive, privacy-first ecosystem of integrated business and productivity tools for professionals and enterprises.
Target audience
Portfolio
Free 82Last updated
Bigin by Zoho CRM
v2.0.2
2mo ago
Primary focus
Integrated business and productivity suite
Scale
scale-up
Target audience
Small to medium-sized business owners, IT administrators, and remote professionals seeking an integrated, secure workspace.
Maintained an exceptionally high development cadence with 419 releases across 53 active apps in the last 6 months.
82 apps analysed
Online small business accounting & bookkeeping software for growing businesses
Client portal embeds the app into B2B workflows
Clean interface design reduces friction for new users
Enable Two Factor Authentication & secure your online accounts with Zoho OneAuth
Folder-based account organization
Apple Intelligence integration drives daily active habit via productivity tools
Analysis in progress
Distributed across 20 markets, strongest in Europe.
Based on 13 of 82 apps with localized market data — more coverage rolling in as scans complete · last scanned .
15
Positive apps
23
Neutral / mixed
16
Negative apps
54/100
Avg sentiment score
Power Apps is the direct enterprise-grade equivalent to Zoho Creator, offering a similar low-code portal experience for internal and external data access.
Strategic outlook coming soon.
What fed this analysis
Competes directly on the voice and video calling utility that Arattai provides.
Square dominates the small-to-medium business inventory space with a massive, integrated ecosystem that directly competes with Zoho's end-to-end management focus.
Slack serves as the primary benchmark for team communication, sharing the exact same niche and audience intent as Cliq with high-frequency release cycles.
CollX is the direct market leader in the card scanning niche, maintaining a massive user base and high-frequency release cadence that dwarfs the target app.
HubSpot serves the exact same small-to-medium business CRM niche with a comparable mobile-first feature set and high release velocity.
Signal is the direct nemesis because it shares the exact 'secure messaging' niche and privacy-first value proposition as Arattai, while maintaining a high-velocity release cadence.
Dominates the remote support category with massive scale and a high-frequency release cadence that keeps it ahead of market standards.
Xero is the only direct competitor in the qualified pool that mirrors Zoho Books' core functionality of end-to-end small business accounting and bookkeeping.
Intuit's dominance in accounting makes this a formidable contender for businesses that prioritize financial reconciliation over warehouse depth.
Represents the modern shift toward social-commerce inventory management, requiring rapid response to viral demand spikes.
Directly serves the inventory management needs of the world's largest marketplace, forcing Zoho to compete on platform-specific logistics.
Maintains a strong reputation for multi-device synchronization, which remains a critical pain point for many authenticator users.
A direct CRM competitor that differentiates through deep integration with Google Workspace environments.
Direct CRM competitor targeting the same SMB segment with a focus on sales pipeline management.
A legacy enterprise powerhouse that maintains high user satisfaction through specialized, industry-specific support workflows.
Targets the same small business audience with a heavy emphasis on mobile-first lead capture and follow-up.
Sets the benchmark for high-fidelity visual design and native Apple ecosystem performance.
High-velocity release cadence (24 updates in 6 months) indicates a focused effort to dominate the mobile invoicing niche.
Provides professional-grade market analytics that appeal to the serious collector segment the target app aims to capture.
Mattermost targets the developer-centric niche with a focus on high-performance, self-hosted team collaboration.
Directly competes for the 'growing business' segment by solving the critical payroll and scheduling pain points.
Rocket.Chat offers a direct open-source alternative for teams requiring self-hosted communication infrastructure.
AppSheet serves the same low-code business automation niche, focusing on turning spreadsheets into functional mobile apps.
Targets the high-end enterprise segment with a focus on performance-optimized remote desktop streaming.
Operates in the same sports card domain but focuses heavily on content and education.
Dominates the TCG (Trading Card Game) market segment with a massive marketplace and established logistics infrastructure.
Telegram offers a cloud-first messaging experience that directly competes with Arattai's cloud-based architecture.
WhatsApp dominates the global messaging market, serving as the primary benchmark for feature expectations in the secure messaging space.
Adjacent productivity platform that has expanded into CRM functionality for small teams.
A flexible database-as-a-CRM that competes for the same 'no-code' SMB user base.
While broader in scope, it competes for the same daily social networking time-share as Arattai.
Asana focuses on project-based communication, competing for the same attention share as team chat apps.
Leverages a legacy brand and historical database to maintain relevance in the card collecting space.
An adjacent powerhouse that bundles 2FA functionality within a broader, highly-regarded password management ecosystem.
Pumble is a direct, simplified alternative to Slack, focusing on essential communication without the feature bloat.
A niche competitor focused on the sports card segment with a high-rated user experience.
A premium-focused competitor that leverages high-frequency updates to maintain a modern, feature-rich security experience.
Dominates the business-to-business sector, setting the standard for enterprise-grade push-based authentication workflows.
A direct logistics alternative to UPS, competing for the fulfillment-management mindshare of Zoho's user base.
A high-volume productivity tool that competes for the same professional user base despite a different primary focus.
A secondary player in the productivity space that offers a simplified, no-install approach to remote connections.
While primarily a workspace, Notion's collaborative features increasingly overlap with team communication needs.
The industry standard for CRM, though significantly more complex and enterprise-focused than Bigin.
While primarily a project management tool, Smartsheet's 'WorkApps' feature competes directly with Zoho's portal for data-driven collaboration.
Represents the logistics-heavy side of inventory management, focusing on the fulfillment and tracking stage of the lifecycle.
Rapidly evolving into a hybrid messaging and social feed platform that threatens to capture Arattai's user attention.
Demonstrates high development velocity and a modern approach to the authenticator niche, signaling an emerging threat.
Represents a shift toward authentic, low-friction social interaction that challenges traditional messaging app engagement models.
Rapidly growing CRM specifically for service-based small businesses with high release velocity.
Shows high release velocity and recent market entry, indicating an aggressive push to capture new users.
An emerging open-source alternative gaining traction through its transparent, self-hostable infrastructure model.
Retool is aggressively targeting the internal/external tool space with a developer-first approach that prioritizes custom mobile app building.
Emerging niche player with a high release frequency targeting specific visualization needs.
