Zoho
For small to medium-sized business owners, IT administrators, and remote professionals seeking an integrated, secure workspace.
Snapshot
Who is Zoho?
Providing a comprehensive, privacy-first ecosystem of integrated business and productivity tools for professionals and enterprises.
Target audience
Portfolio
Free 117Last updated
Arattai Messenger
v1.45.5
5mo ago
Publisher DNA
What defines Zoho?
Publisher DNA
Primary focus
Integrated business and productivity suite
Scale
scale-up
Target audience
Small to medium-sized business owners, IT administrators, and remote professionals seeking an integrated, secure workspace.
Portfolio momentum
Maintained an exceptionally high development cadence with 419 releases across 53 active apps in the last 6 months.
Portfolio
What does Zoho ship?
Apps
117 apps analysed
Online small business accounting & bookkeeping software for growing businesses
Client portal embeds the app into B2B workflows
- Accounting and invoicing features provide a cost-effective alternative to established bookkeeping software for small businesses
- Post-update stability issues cause application hangs and white screens during report generation on Android
Domestic data storage provides a clear data sovereignty advantage.
- Clean and smooth user interface design provides a familiar experience for those transitioning from global messaging giants
- Missing delivery indicators for messages prevent users from confirming if their contacts have received sent content
Enable Two Factor Authentication & secure your online accounts with Zoho OneAuth
Folder-based account organization
- Time-based authentication folder organization helps users manage multiple security tokens with high efficiency
- Complex account recovery workflows following device changes or app uninstallation cause permanent access loss
Apple Intelligence integration drives daily active habit via productivity tools
- Clean and intuitive interface design allows small business owners to manage sales pipelines without training
- Lack of native integration with Apple services creates friction for users within the Apple ecosystem
Analysis in progress
Distributed across 20 markets, strongest in Europe.
Based on 47 of 117 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States47 / 47
- Mexico16 / 47
- Brazil15 / 47
- Canada9 / 47
Europe (9)
- France17 / 47
- Germany16 / 47
- Italy16 / 47
- Spain16 / 47
- Portugal15 / 47
›+4 more europe markets
- Netherlands13 / 47
- Sweden12 / 47
- Turkey8 / 47
- United Kingdom8 / 47
Asia-Pacific (7)
- Japan17 / 47
- South Korea12 / 47
- India10 / 47
- Australia8 / 47
- Indonesia8 / 47
›+2 more asia-pacific markets
- Singapore8 / 47
- Vietnam8 / 47
Core markets (47/47 apps)
User Sentiment
How do users feel about their apps?
21
Positive apps
25
Neutral / mixed
20
Negative apps
55/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Zoho compete with?
The rivals identified
Nemeses(8)
High-velocity development and enterprise-grade feature sets make it a formidable alternative for professional and personal users.
As the industry standard for 2FA, it represents the primary benchmark for user expectations regarding simplicity and reliability in the authenticator space.
Both apps target small business owners and freelancers with cloud-based invoicing and expense tracking, creating direct competition for the same service-provider user base.
This is the only direct competitor specifically built for business card scanning and CRM integration, matching the target app's core value proposition.
Both applications target small sales teams and individual professionals with mobile-first pipeline management, creating direct competition for users seeking accessible deal tracking.
Signal is the direct nemesis because it shares the exact 'secure messaging' niche and privacy-first value proposition as Arattai, while maintaining a high-velocity release cadence.
Slack serves as the primary benchmark for team communication, sharing the exact same niche and audience intent as Cliq with high-frequency release cycles.
Dominates the remote support category with massive scale and a high-frequency release cadence that keeps it ahead of market standards.
Contenders(31)
WhatsApp dominates the global messaging market, serving as the primary benchmark for feature expectations in the secure messaging space.
Both platforms target small teams and solopreneurs with a focus on rapid onboarding, competing directly for users who prioritize simplified lead and relationship management over enterprise complexity.
A dominant force in document scanning that threatens the target app by offering superior OCR quality and integration with the Adobe Document Cloud.
Maintains a strong reputation for multi-device synchronization, which remains a critical pain point for many authenticator users.
Both platforms target small business teams with freemium CRM tools, but Copper CRM directly captures Google Workspace users through native Gmail and Drive automation, creating a direct conflict for Bigin's Google-centric user base.
Both platforms target mobile-first sales teams requiring lead management and communication tools, creating direct competition for the same small-business user base.
Both applications target solopreneurs and small business owners requiring expense tracking and financial record keeping. They compete for the same user base by offering cloud-based accounting tools for daily business management.
A legacy enterprise powerhouse that maintains high user satisfaction through specialized, industry-specific support workflows.
Both apps target small business sales teams with freemium mobile-first CRM tools, creating direct competition for users seeking contact and pipeline management.
Both applications target small business owners and solopreneurs with cloud-based financial management, creating direct competition for the same user base.
Sets the benchmark for high-fidelity visual design and native Apple ecosystem performance.
Both applications target small business owners and solopreneurs with cloud-based accounting and tax compliance tools. They compete directly for users seeking to manage invoices, expenses, and financial reporting within a single mobile interface.
Both apps target small business owners and contractors needing mobile-first financial documentation, with Zoho Books providing broader accounting workflows while Invoice Fly focuses on rapid document conversion.
Mattermost targets the developer-centric niche with a focus on high-performance, self-hosted team collaboration.
Both applications target small business owners needing sales management, but Method CRM specifically focuses on QuickBooks-integrated accounting workflows while Bigin focuses on pipeline management.
Both applications target small business owners and freelancers with mobile-first tools for invoice generation and financial documentation.
Both apps target solopreneurs and small businesses with mobile-first lead management and pipeline tracking tools.
Nutshell targets the same small business CRM segment as Bigin, competing directly for mobile-first sales teams through lead management and contact tracking.
Both platforms target small business owners and freelancers with a focus on mobile-first CRM management and simplified setup processes.
Both platforms target small business sales teams by prioritizing mobile-first pipeline management and simplified setup workflows.
A premium scanning alternative that focuses on high-quality document digitization and advanced file organization features.
Riser competes by bundling financial operations like invoicing and contract management directly into the CRM, whereas Bigin focuses strictly on pipeline management.
Rocket.Chat offers a direct open-source alternative for teams requiring self-hosted communication infrastructure.
Both applications target small business owners with financial management tools, specifically overlapping in transaction tracking and expense management workflows.
Both applications target small business owners and solopreneurs with cloud-based financial management and tax preparation tools.
AppSheet serves the same low-code business automation niche, focusing on turning spreadsheets into functional mobile apps.
Targets the high-end enterprise segment with a focus on performance-optimized remote desktop streaming.
Telegram offers a cloud-first messaging experience that directly competes with Arattai's cloud-based architecture.
A highly refined scanning tool that competes on user experience and document processing speed rather than just CRM integration.
Both applications target small business owners and freelancers with freemium accounting and invoicing tools, creating direct competition for the same user base.
Both applications target small business owners and solopreneurs with cloud-based financial management, creating direct competition for the same professional user base.
Same space(46)
Focuses on appointment-heavy service businesses, providing a specialized scheduling layer that Bigin does not prioritize.
Targets independent business owners with a workflow-centric CRM that combines invoicing and contracts.
A project management platform that has expanded into team communication to keep discussions contextually tied to tasks.
This app provides a specialized tax-tracking and HMRC-compliance tool for the same UK-based sole traders that Zoho Books serves.
known for
BOSS Small Business Accounting
This app provides mobile-first accounting and inventory management for small businesses, overlapping with the core utility of Zoho Books.
Bridges physical site interactions with digital CRM workflows, providing a specialized intake layer.
Asana focuses on project-based communication, competing for the same attention share as team chat apps.
An adjacent powerhouse that bundles 2FA functionality within a broader, highly-regarded password management ecosystem.
Pumble is a direct, simplified alternative to Slack, focusing on essential communication without the feature bloat.
This app serves the same SME segment as Zoho Books but integrates banking, credit, and expense management for the Nigerian market.
This app offers an offline-first alternative for users who want to avoid the connectivity dependencies inherent in Zoho Books.
An enterprise-focused expense management app that includes receipt and card scanning as part of a larger financial workflow.
Provides a basic contact organization tool for users who need to separate business and personal connections.
A premium-focused competitor that leverages high-frequency updates to maintain a modern, feature-rich security experience.
Extends native contact lists with CRM-like tracking, serving as a lightweight alternative for contact management.
This app provides specialized expense tracking and receipt extraction that complements the broader accounting suite offered by Zoho Books.
Dominates the business-to-business sector, setting the standard for enterprise-grade push-based authentication workflows.
This app serves the same small business and enterprise segments as Zoho Books but focuses specifically on spend management and reimbursement workflows.
Airtable provides a flexible database-as-a-service that functions as a portal for teams to interact with shared data.
This app provides similar mobile-first accounting and invoicing features to Zoho Books, targeting the same freelancer and small business audience.
Users report: Focuses on lead capture from multiple sources, addressing the data entry friction users experience in Bigin.
Offers offline-first sales and inventory tracking for micro-businesses, serving as a lower-complexity alternative.
A high-volume productivity tool that competes for the same professional user base despite a different primary focus.
This app captures the same freelancer segment as Zoho Books by merging banking and tax-saving tools into one interface.
This app targets the same freelance and small business audience as Zoho Books by bundling payment processing and expense tracking into a single interface.
This app acts as an operational hub for field services that often integrates with Zoho Books' primary rival, QuickBooks.
This app targets the same tax-compliance needs as Zoho Books but adds human accountant oversight to its automated tracking.
A high-velocity competitor in the general document scanning space with frequent updates and a broad feature set.
Offers a focused lead management tool with conversation tracking for teams needing granular interaction history.
While broader in scope, it competes for the same daily social networking time-share as Arattai.
A secondary player in the productivity space that offers a simplified, no-install approach to remote connections.
This app offers a mobile-first billing solution that serves the same document-creation needs as the invoicing module in Zoho Books.
While primarily a workspace, Notion's collaborative features increasingly overlap with team communication needs.
Targets solopreneurs with a simplified lead tracking interface that avoids the setup complexity found in Bigin.
Acts as a direct CRM alternative with built-in calling and email automation, competing for the same space.
This app offers a manual-entry alternative for users who prefer professional-grade double-entry bookkeeping over the automated cloud features of Zoho Books.
This app provides specialized receipt automation that serves the same tax-preparation needs as the expense tracking features in Zoho Books.
This app competes with Zoho Books by providing a broader financial infrastructure that includes banking and multi-currency accounts.
This app provides a traditional, offline-first ledger format for users who reject the cloud-based model of Zoho Books.
While primarily a project management tool, Smartsheet's 'WorkApps' feature competes directly with Zoho's portal for data-driven collaboration.
Provides a cloud-based client management system with automated reminders for appointment-based businesses.
A popular general-purpose document scanner that serves as a low-friction alternative for casual users.
Combines CRM with project management and financial billing, offering a more comprehensive operational suite.
This app offers a professional-grade, double-entry accounting engine for users who want to avoid the SaaS lock-in of Zoho Books.
This app competes for the same mobile-first billing user base as Zoho Books by focusing on on-site document generation.
Provides video and meeting tools that complement Bigin data by capturing conversation notes via AI.
New entrants(7)
Rapidly evolving into a hybrid messaging and social feed platform that threatens to capture Arattai's user attention.
Demonstrates high development velocity and a modern approach to the authenticator niche, signaling an emerging threat.
Represents a shift toward authentic, low-friction social interaction that challenges traditional messaging app engagement models.
An emerging threat that is disrupting the traditional business card scanning market by focusing on digital-first contact exchange.
An emerging open-source alternative gaining traction through its transparent, self-hostable infrastructure model.
Retool is aggressively targeting the internal/external tool space with a developer-first approach that prioritizes custom mobile app building.
Emerging niche player with a high release frequency targeting specific visualization needs.
Frequently asked questions
How many apps does Zoho publish?
What kind of apps does Zoho make?
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What fed this analysis
- Apps analyzed:
- 55
- With full intel:
- 7
- With overview:
- 55
- Website scraped:
- yes
- Social presence:
- yes