ApolloMD NOW icon
Consumer Goods Cloud icon
CRM Analytics icon
+10

salesforce.com

For enterprise professionals, field technicians, and Salesforce administrators requiring mobile access to CRM data and security tools.

Known forSalesforce
13apps3.1(416.8K) Multi-theme

Snapshot

Who is salesforce.com?

Extending the Salesforce CRM ecosystem to mobile to enable real-time operations, security, and upskilling for enterprise teams.

Target audience

Enterprise professionalsField techniciansSalesforce administrators requiring mobile access to CRM data

Active nemesis

Google

Other rivals

Portfolio

Free 13
13
apps
Business8
Productivity2
Education1
Entertainment1

Last updated

Salesforce

v260.040

4mo ago

Intense

Publisher DNA

What defines salesforce.com?

Publisher DNA

Primary focus

Enterprise CRM and business productivity ecosystem

Scale

studio

Target audience

Enterprise professionals, field technicians, and Salesforce administrators requiring mobile access to CRM data and security tools.

Signature Patterns

  • Deep integration with Salesforce cloud platform requiring enterprise credentials
  • Offline-first architecture for field-based professional applications
  • Subscription-based monetization tied to enterprise-level licensing
  • High release frequency to maintain parity with cloud platform updates
  • Focus on security and multi-factor authentication as a core utility
Intense

Portfolio momentum

Maintains an intense development pace with 24 updates across 11 active apps in the last 6 months, including major releases within the past week.

Last release 6d agoActive apps 11Abandoned 1

Portfolio

What does salesforce.com ship?

Apps

13 apps analysed

ApolloMD NOW icon
ApolloMD NOW

One stop shop for all things Apollo

0.0
View Intel →

Centralizes administrative and communication tasks

  • Deep integration with Salesforce infrastructure
Consumer Goods Cloud icon
Consumer Goods Cloud

An offline mobile app for Salesforce CG Cloud to help execute field activities.

2.0(24)
View Intel →

Industry-recognized functional depth

  • General Utility
  • Performance and Latency
CRM Analytics icon
CRM Analytics

Take your Salesforce data wherever you go.

4.8(1.3K)
View Intel →

Strong AI-driven predictive capabilities via Einstein

  • Data Visualization & Insights
  • Feature Limitations
Life Sciences Cloud Mobile icon
Life Sciences Cloud Mobile

"Achieve mastery in your chosen field with our app."

4.4(14)
View Intel →

Robust compliance guardrails (HIPAA/21 CFR Part 11)

  • Deep integration with Salesforce ecosystem
Salesforce icon
Salesforce

Salesforce, wherever you are. Manage your day, update records, view dashboards.

4.8(342.6K)
View Intel →

Low-code Mobile Builder reduces implementation friction for enterprise clients

  • Highly customizable CRM workflows allow businesses to tailor the interface to specific operational requirements
  • Inconsistent user interface design compared to browser versions creates navigation friction for mobile users

Distributed across 10 markets, strongest in Europe.

Based on 2 of 13 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • United States2 / 2
  • Brazil1 / 2
  • Mexico1 / 2

Europe (5)

  • France1 / 2
  • Germany1 / 2
  • Italy1 / 2
  • Portugal1 / 2
  • Spain1 / 2

Asia-Pacific (2)

  • Japan1 / 2
  • South Korea1 / 2

Core markets (2/2 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

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Rivals

Who does salesforce.com compete with?

The rivals identified

Nemeses(7)

Google

known forGoogle Authenticator

3 apps4.9BusinessSocial Networking

The industry standard for TOTP-based authentication, posing a threat due to its massive user base and ubiquity across all web services.

Workday

known forWorkday

1 app4.7Business

Broad enterprise HR portal used by large healthcare organizations for credentialing and employee self-service.

Bitstrips

known forBitmoji

1 app4.5Social Networking

The market leader in personalized character stickers for messaging, directly competing for the user's need to express identity through custom avatars.

Bizzabo

known forBizzabo

1 app2.3Business

Focuses on the high-end professional event experience with robust agenda management and attendee engagement tools.

NAVER Z

known forSticker.ly - Sticker Maker

1 app4.4Social Networking

Provides a platform for creating and sharing custom sticker packs, directly overlapping with the user-generated content aspect of Trailmoji.

TigerConnect

known forTigerConnect

1 app3.2Business

Offers enterprise-grade secure messaging and provider collaboration tools that mirror the Chatter integration functionality.

Whova

known forWhova - Event & Conference App

1 app4.8Business

A dominant player in the business event space that mirrors the 'Event Information Hub' and attendee networking functionality.

Contenders(8)

Concur

known forSAP Concur

1 app4.8Business

Specializes in the high-friction expense management niche, capturing significant enterprise mobile traffic.

Coursera

known forCoursera: Grow your career

1 app4.3Education

Provides university-backed professional certificates in AI and data science that compete with Trailhead's Agentblazer and AI proficiency tracks.

LastPass US LP

known forLastPass Authenticator

1 app4.6Business

Leverages the existing password manager user base to offer a convenient, integrated MFA experience.

Meta Platforms

known forMeta Business Suite

1 app4.6Business

Captures the social-business management niche with massive scale and high-velocity feature deployment.

Pluralsight

known forPluralsight

1 app4.3Education

Focuses on technical upskilling for developers and IT professionals, mirroring the technical depth required for Salesforce administration.

Red Hat

known forFreeOTP Authenticator

1 app3.2Business

An open-source alternative for TOTP and HOTP that appeals to users prioritizing privacy and non-proprietary software.

SwiftKey

known forMicrosoft SwiftKey AI Keyboard

1 app4.3Social Networking

Offers built-in sticker and emoji integration that competes for the user's primary messaging interface.

Udemy

known forUdemy - Online Courses

1 app4.4Education

Offers a massive library of specific Salesforce and AI technical courses that compete for the user's time and professional development budget.

Same space(17)

Slack Technologies

known forSlack

1 app4.6BusinessSocial Networking

The primary professional messaging environment where Salesforce users would actually deploy these stickers for community engagement.

ASANA 360 Global

known forASANA360

1 app3.9Business

Provides mobile workflow and data tracking for enterprise teams, serving similar productivity-focused business users.

Bitwarden

known forBitwarden Password Manager

1 app4.7Business

Open-source password manager that includes built-in TOTP capabilities, reducing the need for a standalone authenticator app.

Block

known forSquare Point of Sale (POS)

1 app4.8Business

Focuses on the transactional side of business management rather than CRM-centric workflows.

Datacamp

known forDataCamp: Learn Coding & AI

1 app4.7Education

Specialized mobile-first platform for data and AI skills that competes for the attention of the same technical audience.

Duolingo

known forDuolingo: Language Lessons

1 app4.7Education

The industry benchmark for gamified, bite-sized learning that influences the UX expectations of Trailhead users.

edX

known foredX online learning

1 app4.8Education

Provides high-level professional education that serves as an alternative for users seeking formal recognition of their AI and tech skills.

Epic

known forEpic Haiku & Limerick

1 app2.5Business

Essential mobile portal for providers to access patient data and hospital resources within the Epic ecosystem.

Eventbrite

known forEventbrite

1 app4.9Business

While more focused on ticketing, it serves as a primary hub for discovering and managing event attendance.

GoTo Group

known forGoTo

1 app4.8Business

Focuses on communication and collaboration tools rather than record-based CRM management.

Intuit

known forQuickBooks Workforce

1 app4.6Business

Targets the workforce management and payroll sub-genre within the broader business category.

LinkedIn

known forLinkedIn: Community & Network

1 app4.1Business

Acts as the primary external tool for the networking component that Salesforce Events facilitates onsite.

Mango Technologies

known forClickUp: Tasks, Chat, Docs, AI

1 app4.0Business

Integrates project data and analytics into a mobile-first productivity suite.

monday.com

known formonday - Work Platform

1 app4.8Business

While primarily project management, its heavy focus on data-driven dashboards and mobile productivity overlaps with CRM analytics users.

Smartsheet

known forSmartsheet: Projects & Teams

1 app4.8Business

Offers mobile-accessible data tracking and reporting tools for business operations.

Sololearn

known forSololearn: Learn to Code

1 app4.5Education

Competes on the 'learn to code' aspect of the Salesforce ecosystem, offering mobile-native coding challenges.

Telegram FZ-

known forTelegram

1 app3.9Social Networking

Features a robust sticker ecosystem that serves as a benchmark for how brands and communities distribute custom expression tools.

New entrants(5)

Adobe

known forAdobe Scan: PDF & OCR Scanner

1 app4.9Business

Rapidly becoming a standard utility for business document digitization, threatening peripheral CRM data entry.

enki.com

known forEnki: Learn to code

1 appEducation

Focuses on daily, bite-sized professional growth in AI and data, directly targeting the same 'on-the-go' professional demographic.

Ente Technologies

known forEnte Auth - 2FA Authenticator

1 app4.6Business

A fast-growing, privacy-focused authenticator that offers end-to-end encrypted cloud backups, addressing a major pain point for users.

Mimo: Learn to Code

known forLearn Python Coding - Mimo

1 app4.7Education

Rapidly growing mobile-first coding platform that utilizes AI-driven personalized learning paths similar to the Trailhead virtual agent.

UKG

known forUKG Pro

1 app4.7Business

High-velocity development and recent market entry signal a strong push into mobile-first enterprise management.

The Analyst's Read

The bottom line on salesforce.com

Bottom line

Salesforce maintains a high-performing mobile portfolio that functions as a strategic moat for its CRM dominance. Their ability to sustain high ratings across complex enterprise tools signals a successful transition from desktop-first to mobile-first professional workflows.

Frequently asked questions

How many apps does salesforce.com publish?
salesforce.com has 13 apps tracked by Marlvel, primarily in the Business category.
What kind of apps does salesforce.com make?
salesforce.com's portfolio is concentrated in Business and Productivity, with an average rating of 3.1/5 across rated apps.
What is salesforce.com's top app?
By review volume across the portfolio, Salesforce is salesforce.com's best-known app tracked by Marlvel.
In how many countries are salesforce.com's apps available?
Marlvel has tracked salesforce.com's apps across 10 countries.

What fed this analysis

Apps analyzed:
13
With full intel:
13
With overview:
13
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by salesforce.com, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “salesforce.com intelligence.” Updated 2026-04-23. https://marlvel.ai/publishers/salesforce-com

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Data licensed under CC-BY-NC 4.0