MARLVEL

ZoomInfo vs its rivals

Side-by-side comparison against ZoomInfo's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

ZoomInfo
This App
Breezy HR
Nemesis
FedRecruit
Contender
Resume Maker - CV Builder ۬
Peer
Cover letter generator
Peer
Greenhouse Recruiting
Peer
Bullhorn Mobile
Peer
Ready.Set.Social.
New Kid
Career Canvas: AI CV Maker
New Kid
Core Identity
DeveloperZoomInfoBreezy HR Inc.Federal BankCipherQ Tech LLPWebtowebGreenhouse Software IncBullhornMobile Applicability IncRobust Research And Development Ltd.
CategoryBusinessProductivityBusinessBusinessBusinessBusinessProductivityProductivityBusiness
PlatformiOS, AndroidiOSiOSiOS, AndroidAndroid, iOSiOS, AndroidiOS, AndroidiOSiOS, Android
Store Metrics
Rating4.6 / 54.6 / 50.0 / 54.4 / 53.5 / 52.1 / 53.3 / 50.0 / 55.0 / 5
Ratings Count96934101714575901
PriceFreeFreeFreeFreeFreeFreeFree$2.99Free
Release DateJan 5, 2020May 4, 2015Aug 16, 2019Aug 7, 2022Oct 31, 2024May 20, 2016Jul 31, 2018Dec 28, 2025Jan 9, 2026
Last UpdatedMay 4, 2026May 19, 2026Nov 6, 2021Apr 25, 2026Mar 12, 2025Jan 13, 2026May 5, 2026Dec 28, 2025Jan 9, 2026
Sentiment & Reviews
Sentimentmixed---mixedterriblemixed--
Score65/100---65/10015/10050/100--
Praises
  • Access to direct decision-maker contact information
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  • Speed of generation
  • Daily usage for interview preparation and candidate feedback remains the core functional anchor for users
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Complaints
  • Android stability and UI regressions
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  • Aggressive ad frequency
  • Lack of core administrative actions forces users to switch to desktop browsers for basic tasks
---
Requests-----
  • Full parity with desktop features including candidate status updates and social media referral sharing
---
Strategic Intel
Strengths
  • Proprietary B2B contact database functions as a primary distribution barrier.
  • Buyer intent signals provide high-value lead intelligence that justifies enterprise-tier pricing.
  • Intuitive drag-and-drop pipeline management sustains high user satisfaction
  • Collaborative hiring tools drive internal team adoption
--
  • Niche focus on cover letter generation enables a more streamlined interface than broad document suites.
  • Structured hiring methodology embeds into enterprise workflows to reduce churn
  • AI-assisted candidate summaries differentiate from legacy applicant tracking systems
  • Triple-layer fraud detection increases switching costs for enterprise clients
  • Deep integration with staffing-specific workflows like internal submissions
  • Mobile-native record management for candidates and contacts
--
Weaknesses
  • 1.64-star Android-iOS rating gap indicates a failure to maintain mobile parity.
  • Reliance on enterprise-grade subscriptions limits the user base to high-budget organizations.
  • Absence of proprietary contact databases limits sourcing
  • Lack of AI-driven candidate matching trails industry standards
--
  • High ad frequency in the free tier drives negative sentiment and churn.
  • Premium paywall gating for PDF export limits free-tier utility.
  • 2.1-star rating indicates severe mobile usability friction
  • Lack of candidate status updates forces desktop-only workflow
  • Persistent login failures prevent reliable access to scorecards
  • 2.3 rating on Android indicates significant UI/UX friction
  • Lack of AI-driven fraud detection compared to Greenhouse
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Pricingfreemiumfreemiumfreefreefreemiumsubscriptionsubscriptionpaidfree
MomentumMaintenanceMaintenance-IntenseMaintenanceMaintenanceMaintenance--
Update Cadence2 versions, ~0d avg1 versions-5 versions2 versions, ~363d avg2 versions, ~14d avg2 versions, ~7d avg--

Compare ZoomInfo head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by ZoomInfo, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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