The Event App by EventsAir
For event attendees and conference delegates participating in professional, academic, or government-hosted events.
The Event App by EventsAir is a struggling business app that is completely free. With a 2.2/5 rating from 586 reviews, it struggles with user retention.
What is The Event App by EventsAir?
The Event App by EventsAir is a mobile utility for conference attendees to access schedules, networking tools, and event materials on iOS and Android.
Users hire this app to navigate complex event agendas and connect with peers, but the current technical instability forces them to abandon the tool for paper alternatives.
Current Momentum
v5.6 · 5d ago
Intense- Ships frequent stability-focused updates.
- Maintains low-velocity feature expansion.
Active Nemesis
Whova - Event & Conference App
By Whova
Other Rivals
7-Day Rank Pulse 🇺🇸
BusinessNo ranking data
Rating Pulse 🇺🇸
Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Dynamic agenda management allowing attendees to view sessions and speaker details at a glance
Preference-based networking tool that connects attendees for scheduled meetings
Point-based challenge system to incentivize attendee interaction
How much does it cost?
- Free app download for attendees
The app functions as a free utility for attendees, while the B2B revenue is captured via the parent platform's enterprise event management software.
Who Built It?
Portfolio
10
Apps
Who is Centium Software Pty?
Centium Software operates a B2B2C model where the mobile app serves as a secondary utility to their core event management platform. Their strategy relies on deep integration with the EventsAir ecosystem, effectively locking in event organizers who require a unified suite for registration, abstract management, and attendee engagement. The primary tension lies in the utility-driven nature of these apps, which are often ephemeral and tied to specific conference cycles, limiting long-term user retention outside of the event window.
Who is Centium Software Pty for?
- Event organizers
- Conference attendees requiring centralized access to schedules
- Networking
- Interactive event content
Portfolio momentum
Released 12 updates across 6 apps in the last 6 months, indicating high maintenance activity for their event-specific companion applications.
What other apps does Centium Software Pty make?
Directions Events
Conlog
EAGE
Organizer App by EventsAir
AirTime 2023 Las Vegas
AirTime 2023 Brisbane
What do users think recently?
High confidence · Latest 61 of 95 total reviews analyzed · Based on 95 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a upset sentiment. but report persistent update prompts and installation errors prevent users from accessing conference event content and navigation and interface design flaws force users to scroll excessively to find current schedule items.
What Frustrates Users
What Users Want
What is the competitive landscape for The Event App by EventsAir?
How's The Business Market?
How does it evolve in the Business market?
The app maintains a 2.2-star rating across both platforms, signaling that its current utility is insufficient to overcome the friction of its stability issues. The lack of consistent chart presence outside of niche business categories reflects a reliance on organizer-led distribution rather than organic market demand.
| Country | Category | Chart | Rank | Change |
|---|---|---|---|---|
| 🇦🇺 Australia | Business | iOSFree | #20 | ▼8 |
| 🇪🇸 Spain | Business | AndroidFree | #120 | ▲55 |
The rivals identified
The Nemesis
Head to Head
The target app must pivot toward a specialized, high-performance niche or risk being completely displaced by Whova's superior feature-set and networking capabilities.
What sets The Event App by EventsAir apart
Offers a streamlined, lightweight entry experience for attendees who only need basic schedule and session access.
What's Whova - Event & Conference App's Edge
Delivers a feature-rich ecosystem that keeps users engaged beyond just viewing the event schedule.
Leverages massive scale to provide superior networking and community-building tools that the target app lacks.
Contenders
Prioritizes AI-powered matchmaking to connect attendees with relevant exhibitors and sessions based on their profiles.
Focuses on lead retrieval and exhibitor ROI, which differentiates it from purely attendee-facing schedule apps.
Cvent Events
★4.8 (29.5K)Cvent
⚡Cvent is a major enterprise-grade competitor with a high release frequency and deep integration into corporate event workflows.
Offers deep enterprise-level integrations with CRM and marketing automation platforms for seamless event data management.
Maintains a consistent, high-frequency update schedule, shipping 16 releases in the last six months alone.
Peers
Provides a highly accessible, no-code platform for event organizers to build and deploy custom guides quickly.
Focuses on simplicity and ease of use, catering to smaller events that do not require complex networking.
Grenadine Event Guide
★3.3 (198)Grenadine
⚡A niche-focused event management tool that provides specialized scheduling and logistics features for complex conferences.
Specializes in complex multi-track scheduling and speaker management features for academic or technical conferences.
Offers a more granular, data-heavy interface compared to the target app's general-purpose attendee experience.
New Kids on the Block
Brella.io
★2.7 (195)Brella
🚀Brella is an emerging player focusing on high-intent networking and meeting scheduling for professional events.
Focuses on pre-event meeting scheduling to maximize the value of time spent on-site at conferences.
Optimizes the user journey around high-intent networking rather than just passive schedule consumption.
The outtake for The Event App by EventsAir
Strengths to defend, gaps to attack
Core Strengths
- Enterprise-grade parent platform provides B2B distribution channel
- Lightweight feature set serves low-complexity event needs
Critical Frictions
- 2.2-star rating reflects critical stability failures
- Persistent update-loop bugs prevent content access
- Lack of offline data access frustrates users
Growth Levers
- Implement offline-first architecture to mitigate network instability
- Expand networking features to compete with high-intent platforms
Market Threats
- Whova's 14-update cadence outpaces current development
- User abandonment to paper programs due to app crashes
What are the next best moves?
Rebuild startup sequence to eliminate update-loop errors because these are the top-cited churn drivers → increase session retention
High-frequency complaints regarding update loops and installation errors prevent users from accessing the app at the start of events.
Trade-off: Pause the gamification-leaderboard feature sprint — stability is the primary barrier to usage.
Ship offline-caching for event schedules because conference network instability is the #1 cited environmental friction → reduce user abandonment
Users explicitly request offline access to mitigate reliance on overloaded conference center Wi-Fi.
Trade-off: Delay the UI navigation overhaul — offline reliability provides higher immediate value to the attendee.
A counter-intuitive read
The app's reliance on event-organizer distribution is a hidden strength, as it bypasses the need for organic store-rank competition, provided the stability issues are resolved to prevent organizer-level churn.
Feature Gaps vs Competitors
- AI-powered matchmaking (available in Whova but absent here)
- Business card scanning (available in Whova but absent here)
- Offline-first schedule access (available in Grenadine but absent here)
Key Takeaways
The app provides a baseline utility for event management but fails to deliver a reliable attendee experience, so the PM must prioritize stability and offline access to prevent total user churn to paper alternatives.
Where Is It Heading?
Declining
The event app market is consolidating around high-velocity platforms that offer deep networking and offline reliability, leaving the target app exposed. Unless the team pivots to address the core stability failures, the app will continue to lose relevance as organizers switch to more robust competitors.
Persistent update-loop failures in the latest release prevent access, which directly accelerates user churn to paper-based programs.
The 2.2-star rating baseline indicates that technical debt is now the primary barrier to adoption, requiring a pivot from feature growth to stability.