Report updated Mar 31, 2026
Love Letter - Card Game
v1.2Fans of tabletop card games and strategy enthusiasts who enjoy quick, social, and bluffing-based gameplay experiences.
What Is Love Letter - Card Game?
Launched Mar 19, 2016
Updated Jun 2025
What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
What does it look like?
What are the key features?
Play solo against the computer, locally with friends, or online against global players
Utilize 8 unique character types with specific abilities to bluff and outmaneuver opponents
Designed for fast-paced turns and simple rules based on the award-winning physical card game
Available in 8 languages including English, French, Japanese, and Simplified Chinese
What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
“Recent user voice shows a mixed sentiment. Users appreciate user-friendly interface and engaging gameplay, but report app stability and crashes and missing local/pass-and-play multiplayer.”
What Users Love
Really superb application with user friendly interface
Simple, classic and easy to use
The gameplay is super addicting
Perfect for fast play when you have a few minutes. Challenging without being frustrating.
Pain Points
Just bought this on 10/11/24 and it won’t even load without crashing.
It generally takes me 3-5 tries before the game will actually play for me.
No pass and play option.
How do they miss this basic function of one of my favorite card games?
High confidence · 77 reviews available
How is it ranked?
| Category | Chart | Rank | Change |
|---|---|---|---|
| Board | Paid | #54 | ▲2 |
| Strategy | Paid | #93 | NEW |
What are the pros and cons?
Pros
- Strong, well-recognized IP (award-winning physical card game)
- Clean, intuitive UI that appeals to casual gamers
- Effective multi-platform strategy (Free Android vs. Paid iOS)
Cons
- Severe technical debt leading to frequent crashes on modern devices
- Lack of critical requested features like local pass-and-play
- Perceived abandonment by the developer due to lack of updates
What is the market outlook?
Growth Opportunities
- Large market gap for a stable, updated digital version of this popular card game
- Potential to capture dissatisfied users by implementing highly requested features
- Opportunity to leverage social media channels to re-engage the community
Market Threats
- Competitors launching more stable, feature-rich versions of similar card games
- Negative reviews and low ratings deterring new potential purchasers
- Platform policy updates potentially removing the app due to lack of maintenance
What are the key takeaways?
Love Letter - Card Game is a divisive games app that is free with in-app purchases. With a 4.1/5 rating from 817 reviews, it receives mixed feedback from users. Users particularly appreciate user-friendly interface, though app stability and crashes remains a common concern.
Best for: Fans of tabletop card games and strategy enthusiasts who enjoy quick, social, and bluffing-based gameplay experiences.
How much does it cost?
Model: freemium
The developer utilizes a split pricing strategy, likely leveraging the free Android version for user acquisition while monetizing the iOS platform through a premium upfront purchase.
iOS Version
1.2
Android Version
2.2
Release Date
Mar 19, 2016
iOS Price
$3.99
Android Price
Free
Developer
Twin Sails Interactive