Report updated May 5, 2026
Daylio Journal - Mood Tracker
For individuals managing mental health, mood disorders, or personal habits who require a private, low-effort journaling tool.
Daylio Journal - Mood Tracker is a well-regarded lifestyle app that is free with in-app purchases. With a 4.7/5 rating from 511.6K reviews, it maintains solid user satisfaction. Users particularly appreciate highly flexible mood and habit tracking tools allow for personalized mental health monitoring over long periods, though aggressive subscription prompts and paywalling of core features frustrate long-term users and new adopters remains a common concern.
What is Daylio Journal - Mood Tracker?
Daylio is a private mood tracker and habit journal for individuals managing mental health, available on iOS and Android.
Users hire Daylio to document emotional patterns and triggers with minimal effort, replacing the social cost of long-form journaling with a low-friction, private data-entry loop.
Current Momentum
v1.72 · 1d ago
Active- Ships UI refresh with cleaner design.
- Redesigned mood charts for pattern readability.
- Added influence scales to mood entries.
Active Nemesis
Reflectly - Journal & AI Diary
By Kodeon
Other Rivals
7-Day Rank Pulse 🇺🇸
LifestyleNo ranking data
Rating Pulse 🇺🇸
Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
Loading...
What Are The Key Features?
Log daily emotional state using a simple emoji-based scale
Visualizes relationships between mood, activities, and habits via charts and data patterns
Data storage occurs locally on the device with optional encrypted cloud backups
How much does it cost?
- Free tier with core tracking and basic statistics
- Premium tier
Freemium model uses feature gating for advanced statistics and security tools to drive subscription conversion.
Who Built It?
Providing low-friction, data-driven mood tracking and journaling tools for individuals focused on mental health and self-improvement.
Portfolio
1
Apps
Who is Relaxio s.r.o.?
Relaxio has secured a dominant position in the micro-journaling niche by prioritizing a 'no-typing' UX that significantly lowers the barrier to entry compared to traditional long-form journaling apps. Their primary moat is the high switching cost created by multi-year data accumulation and a privacy-first local storage model that addresses user concerns regarding sensitive personal data. The current trajectory shows a disciplined focus on maintaining a single flagship experience through high-frequency updates rather than diversifying into broader lifestyle categories.
Who is Relaxio s.r.o. for?
- Self-improvement
- Mental health-conscious users seeking low-friction
- Private data logging
- Long-term trend visualization
Portfolio momentum
Maintains an intense development pace with 21 updates in the last 6 months and a major release occurring within the last 2 days.
What do users think recently?
High confidence · Latest 100 of 152 total reviews analyzed · Based on 152 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a excited sentiment. Users appreciate highly flexible mood and habit tracking tools allow for personalized mental health monitoring over long periods, but report aggressive subscription prompts and paywalling of core features frustrate long-term users and new adopters.
What Users Love
What Frustrates Users
What Users Want
What is the competitive landscape for Daylio Journal - Mood Tracker?
How's The Lifestyle Market?
How does it evolve in the Lifestyle market?
Daylio maintains a high rating of 4.7 across over 500,000 total ratings on iOS and Android. The high volume of reviews relative to its age indicates a mature, sticky user base that relies on the app for long-term health documentation.
| Country | Category | Chart | Rank | Change |
|---|---|---|---|---|
| 🇲🇹 Malta | Lifestyle | AndroidGrossing | #62 | NEW |
| 🇮🇸 Iceland | Lifestyle | AndroidGrossing | #63 | ▲22 |
The rivals identified
The Nemesis
Head to Head
Daylio should defend its position as the 'fastest' tracker by doubling down on UX speed, while considering an AI-assisted 'summary' feature to compete with Reflectly's narrative-driven engagement.
What sets Daylio Journal - Mood Tracker apart
Icon-based micro-tracking allows for faster, lower-friction daily entries compared to Reflectly's prompt-heavy flow
More flexible data categorization allows users to track custom activities and habits alongside mood
What's Reflectly - Journal & AI Diary's Edge
AI-driven personalized prompts significantly reduce 'blank page syndrome' for users who struggle to write
Superior aesthetic and narrative-focused UI creates a more premium, 'lifestyle brand' feel
Contenders
Grid-based visual calendar that provides an immediate 'at-a-glance' mood summary
Collectible icon-based entry system that gamifies daily logging
Symptom, Mood & Period Tracker
Bearable
Bearable remains the go-to for users requiring clinical-grade correlation between lifestyle factors and mood.
Granular health tracking including medication, sleep, and physical symptoms
Advanced correlation engine that identifies hidden triggers for mood fluctuations
Moodfit: Mental Health Tools
★4.7 (2.2K)Roble Ridge Software LLC
🚀Moodfit differentiates by offering a clinical toolkit rather than just a tracking log.
Integrated CBT thought records and cognitive restructuring tools
Guided breathing and meditation exercises for immediate mood regulation
MindDoc: Mental Health Support
★4.2 (40.1K)MindDoc Health GmbH
📈MindDoc provides a more structured, assessment-heavy approach suitable for users seeking professional-grade insights.
Evidence-based mental health assessments designed for clinical screening
Extensive library of educational courses based on psychological principles
Peers
Science-based 'journeys' that guide users through long-term habit formation
Immersive, artistic UI that treats daily routines as a narrative experience
stoic. journal & mental health
★4.8 (34.1K)Stoic app inc.
🚀Stoic remains a peer competitor by focusing on mental resilience through philosophical frameworks.
Structured morning and evening routines rooted in Stoic philosophy
Focus on 'mental toughness' and cognitive reframing exercises
New Kids on the Block
How We Feel
★4.9 (27.6K)The How We Feel Project, Inc.
⚡How We Feel remains a high-threat new entrant due to its scientific backing and zero-monetization model.
Developed in partnership with the Yale Center for Emotional Intelligence
Completely free, ad-free, and subscription-free model
Pixels from Fortnite
★4.7 (1.4K)Gnejs Development AB
Pixels remains a peer for users who want a 'Year in Pixels' experience without the feature bloat of larger apps.
Ultra-minimalist interface focused solely on pixel-grid visualization
Open-source, lightweight footprint with no data-heavy tracking
The outtake for Daylio Journal - Mood Tracker
Strengths to defend, gaps to attack
Core Strengths
- One-tap entry mechanism reduces user friction, sustaining high DAU/MAU ratios.
- Local-first data storage functions as a trust-based moat for sensitive mental health data.
- Highly customizable tracking categories allow for personalized long-term progress documentation.
Critical Frictions
- Automatic backups locked behind subscription tier, causing 1★ churn.
- Recent UI regressions in calendar view disrupt established user workflows.
- Limited free-tier icon customization restricts personalization for non-paying users.
Growth Levers
- Integrate AI-assisted narrative summaries to compete with Reflectly's engagement.
- Expand B2B partnerships with therapy clinics for data-sharing utility.
- Implement video attachment support to increase entry richness.
Market Threats
- How We Feel's zero-monetization model undercuts premium-gated utility features.
- Reflectly's AI-driven prompts reduce the 'blank page' barrier for new users.
- Technical regressions in updates erode the daily habit, increasing churn risk.
What are the next best moves?
Un-gate automatic backups for free users because backup-related complaints are a top churn driver → improve retention.
User sentiment analysis identifies backup paywalling as a primary frustration for long-term users.
Trade-off: Pause the development of new UI themes — backup reliability is a higher-impact retention lever.
Rebuild calendar view navigation because recent UI regressions disrupt established workflows → restore daily habit.
Calendar view regressions are explicitly cited as a top technical complaint in recent reviews.
Trade-off: Deprioritize the video-upload feature request — fixing core navigation is critical to stop current churn.
A counter-intuitive read
The app's reliance on a subscription model for basic data safety is a strategic liability that makes it more vulnerable to free-to-use entrants than to feature-rich competitors.
Feature Gaps vs Competitors
- AI-powered journaling prompts (available in Reflectly but absent here)
- Integrated CBT thought records (available in Moodfit but absent here)
Key Takeaways
Daylio retains users through a high-utility, low-friction tracking loop, but aggressive monetization of core features like backups is creating a churn risk that competitors are exploiting, so the PM must un-gate essential data-safety tools to protect the long-term user base.
Where Is It Heading?
Mixed Signals
The mood-tracking category is consolidating around apps that offer either zero-monetization or high-fidelity AI narrative support. Daylio remains advantaged by its speed, but the current friction regarding backup paywalls and UI bugs leaves it exposed to churn, so revenue growth must shift toward value-add features rather than gating core utility.
UI regressions in the latest update disrupt the calendar view, which erodes the daily habit and compounds the rating drag.
Recent UI refreshes and redesigned charts show active feature investment, indicating the app is not in maintenance mode.