By FTLapps
Report updated May 12, 2026
EveryDay Do It All
For individuals seeking a centralized, low-friction tool for tracking daily health, fitness, and personal habits.
EveryDay Do It All is an established lifestyle app that is completely free. With a 5.0/5 rating from 5 reviews, it shows polarized user reception.
What is EveryDay Do It All?
EveryDay Do It All is a lifestyle habit-tracking app for iOS that provides a pre-configured library of 24 daily tasks and HealthKit data synchronization.
Users hire this app to centralize daily health and hygiene tracking in a low-friction environment, avoiding the setup time required by more complex habit-management tools.
Current Momentum
v1.6 · 15mo ago
Zombie- Last major update Feb 2025.
Active Nemesis
Quitzilla: Quit Tracker
By Andrii Hula
Other Rivals
7-Day Rank Pulse 🇺🇸
LifestyleNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Automated data synchronization for health-related activities like weight, blood pressure, and sleep tracking.
Pre-configured list of 24 distinct habits ranging from physical exercise to daily hygiene and mindfulness.
Visual tracking interface for breathing exercises.
How much does it cost?
- Free version with no listed IAP or subscription tiers
The app operates as a free utility with no visible monetization gates or subscription tiers.
Who Built It?
What other apps does FTLapps make?
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What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for EveryDay Do It All?
How's The Lifestyle Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
Head to Head
EveryDay should leverage its HealthKit integration to position itself as a holistic wellness platform rather than just a tracker, while adopting gamified motivation to compete with Quitzilla's engagement loops.
What sets EveryDay Do It All apart
Broader utility through HealthKit integration for tracking physical metrics like blood pressure and weight.
More versatile tracking capabilities covering a wider range of daily life tasks beyond just habit cessation.
What's Quitzilla: Quit Tracker's Edge
Significant social proof and user trust established through over 1,400 high-quality ratings.
Stronger psychological hook via financial savings visualization and dedicated motivational content.
Peers
Offers tangible financial incentives and fuel rewards that drive daily app usage through extrinsic motivation.
Operates within a high-frequency retail ecosystem that provides immediate value for every user interaction.
Provides AI-driven recovery coaching to offer personalized guidance beyond simple manual habit logging.
Includes location-based meeting search functionality to support real-world attendance and community engagement.
Utilizes interactive alarm mini-games to force user engagement immediately upon waking up.
Employs character-themed branding to create a playful, high-retention experience for younger demographics.
Pray 4 Today - Prayer Journal
★3.8 (4)Brainwash Inc.
This app competes for the user's daily attention by providing a structured journaling and reminder system for spiritual habits.
Integrates directly with device contacts to facilitate personalized prayer reminders and social accountability.
Focuses on a niche vertical of spiritual discipline rather than the broad-spectrum tracking EveryDay offers.
New Kids on the Block
Provides a daily fact library to add educational value to the standard habit-tracking experience.
The outtake for EveryDay Do It All
Strengths to defend, gaps to attack
Core Strengths
- HealthKit integration provides automated data entry for physical metrics
- 24-habit library offers immediate utility without configuration friction
Critical Frictions
- Zero monetization strategy limits long-term development resources
- Lack of social or gamified retention loops leads to high churn risk
Growth Levers
- Introduce premium tiers for advanced analytics or personalized coaching
- Integrate social accountability features to drive community-based retention
Market Threats
- Specialized habit trackers with financial or motivational hooks siphon power users
- Lack of active feature updates risks stagnation against faster-moving rivals
What are the next best moves?
Introduce a premium subscription tier for advanced analytics because the current free-only model lacks revenue sustainability → increase LTV
The app currently has no monetization, limiting the developer's ability to fund future feature development.
Trade-off: Pause the development of new habit categories — existing library is sufficient for current user needs.
Ship a social accountability feature because competitors like Pray 4 Today use social hooks to drive retention → reduce churn
The app lacks retention loops, making it vulnerable to competitors with stronger community engagement.
Trade-off: Deprioritize the Trace View UI polish — current visual tracking is functional.
A counter-intuitive read
The app's lack of monetization is not a weakness but a deliberate choice to capture the low-friction utility market that complex, subscription-heavy habit trackers ignore.
Feature Gaps vs Competitors
- Financial savings calculator (available in Quitzilla)
- AI-driven recovery coaching (available in MyMeetings)
- Social accountability reminders (available in Pray 4 Today)
Key Takeaways
EveryDay provides a functional, low-friction habit-tracking utility, but its lack of monetization and retention loops leaves it vulnerable to specialized competitors, so the PM should prioritize introducing a premium tier to fund sustainable growth.
Where Is It Heading?
Stable
The lifestyle tracking market is consolidating around apps that offer tangible extrinsic motivation or social accountability. EveryDay remains exposed to these specialized entrants because its current utility-only model lacks the retention hooks required to defend its user base.
The latest update focused on stability, indicating the app is currently in maintenance mode rather than active feature expansion.