Report updated Apr 17, 2026

TL;DR:Mood Journal Tracker-Mood Note is a Lifestyle app providing mood logging and CBT-based cognitive reframing tools. The app has a strong functional differentiator in its Cognitive Reframing tools and a competitive pricing model, but it is currently in a 'maintenance mode' death spiral.|TL;DR:Mood Journal Tracker-Mood Note is a Lifestyle app providing mood logging and CBT-based cognitive reframing tools. The app has a strong functional differentiator in its Cognitive Reframing tools and a competitive pricing model, but it is currently in a 'maintenance mode' death spiral.
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Mood Journal Tracker-Mood Note is an established lifestyle app that is a paid app.

What is Mood Journal Tracker-Mood Note?

Mood Journal Tracker-Mood Note is a Lifestyle app providing mood logging and CBT-based cognitive reframing tools. It targets self-aware individuals looking for a private, simple, and non-subscription-based journaling solution. Its primary differentiator is the inclusion of tools to identify 'thinking traps,' moving beyond passive tracking into active emotional habit improvement.

Current Momentum

v3.5 · 38mo ago

Zombie

The app has not received a documented update since February 2023 and is currently in maintenance or abandoned.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Daylio Journal - Mood Tracker

Daylio Journal - Mood Tracker

By Relaxio s.r.o.

Other Rivals

DailyBean - simplest journal
Bearable - Symptom Tracker
stoic. journal & mental health
Day One: Daily Journal & Diary
Reflectly - Journal & AI Diary
MindDoc: Mental Health Support
eMoods Bipolar Mood Tracker
How We Feel

7-Day Rank Pulse 🇺🇸

Lifestyle

No ranking data

Rating Pulse 🇺🇸

Gathering signals...

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Mood Tracking & AnalysisStandard

Log daily moods and identify external factors or triggers that influence emotional states.

Cognitive ReframingDifferentiator

Provides tools to identify 'thinking traps' and develop more helpful perspectives on life situations.

Interactive Data VisualizationStandard

Displays mood trends and patterns through beautiful, interactive charts.

How much does it cost?

Paid
  • One-time purchase of $1.99

The app avoids the industry-standard subscription model, positioning itself as a low-cost, permanent utility for users who dislike recurring fees.

Who Built It?

永文 胡 app icon 1
永文 胡 app icon 2
永文 胡 app icon 3
永文 胡 app icon 4

永文 胡

(64.1K)

Providing privacy-focused, manual utility tools for personal finance and organization without recurring subscription fees.

Portfolio

13

Apps

Free 4Paid 8
Finance67%
Productivity17%
商業8%

Who is 永文 胡?

This publisher occupies a specific 'anti-SaaS' niche, prioritizing manual data entry and one-time purchases over the automated, subscription-heavy models of modern fintech. Their strategic moat is a commitment to offline privacy and granular data control, appealing to users who distrust cloud-based bank synchronization. The high release velocity suggests a strategy of rapid utility deployment to capture long-tail search traffic across finance and business categories.

Who is 永文 胡 for?

  • Privacy-conscious individuals
  • Small business owners who prefer manual ledger-style tracking
  • One-time payment models over automated subscriptions
Intense

Portfolio momentum

Released 12 updates in the last 6 months with the most recent launch occurring only 4 days ago, indicating an aggressive development and maintenance cycle.

Last release · 4d agoActive apps · 24Abandoned · 19

What do users think recently?

Analysis in progress, available soon

What is the competitive landscape for Mood Journal Tracker-Mood Note?

How's The Lifestyle Market?

Market outlook for this category

Available very soon

The rivals identified

The Nemesis

  1. -

    Massive user base of 451,807 ratings compared to the target app's 0 ratings

  2. -

    Highly active development with 11 releases in the last 6 months, whereas target has not been updated since Feb 2023

Contenders

Aggressive update cadence of 20 releases in 6 months vs target's zero activity in over a year

Strong user sentiment with a 4.81 rating across 68,699 reviews

Advanced tracking capabilities reflected in 16 recent updates, contrasting with the target's basic mood capture

Strong niche authority with 5,227 reviews and a consistent 4.76 rating

stoic. journal & mental health

stoic. journal & mental health

4.8 (34.1K)

Stoic app inc.

🚀

A high-engagement alternative with 19 releases in the last 6 months and a strong 4.82 rating.

Extremely high update frequency (19 releases in 6 months) ensuring modern iOS feature compatibility

Significant scale advantage with 34,142 reviews compared to the target's lack of social proof

Peers

Established brand authority with a release date dating back to 2016

High rating of 4.83 across 115,473 reviews signals deep feature maturity

Large-scale user base (81,746 ratings) provides significant competitive moat over the target

AI-driven approach contrasts with the target app's manual 'simple' journaling method

MindDoc: Mental Health Support

MindDoc: Mental Health Support

4.2 (40.1K)

MindDoc Health GmbH

📈

A clinically-oriented peer with 29,490 reviews focusing on mental health support.

Clinical/medical positioning compared to the target's general 'Lifestyle' categorization

Substantial historical data with a release date in 2015 and nearly 30k reviews

eMoods Bipolar Mood Tracker

eMoods Bipolar Mood Tracker

4.2 (4.8K)

Yottaram LLC

📈

A direct Lifestyle category peer focusing on specific mood disorders with a high 4.80 rating.

Specialized tracking for bipolar symptoms, offering more depth than the target's general mood tracking

Solid user satisfaction (4.80 rating) across 4,121 reviews

New Kids on the Block

How We Feel

How We Feel

4.9 (27.6K)

The How We Feel Project, Inc.

The newest major entrant (2022) with the highest rating in the pool (4.86) and high recent activity.

Achieved a 4.86 rating across 27,588 reviews in a shorter timeframe than legacy rivals

Maintains high momentum with 7 releases in the last 6 months and a very recent update in April 2026

The outtake for Mood Journal Tracker-Mood Note

Strengths to defend, gaps to attack

Core Strengths

  • Unique Cognitive Reframing tools
  • One-time purchase model ($1.99)
  • Privacy-focused (Gesture password)
  • CSV data export

Critical Frictions

  • Zero ratings or reviews (no social proof)
  • Stale development (last updated Feb 2023)
  • No web or social media presence
  • Basic feature set compared to AI-driven rivals

Growth Levers

  • Targeting users fatigued by mental health subscriptions
  • Expanding CBT-specific features to deepen differentiation
  • Leveraging privacy-conscious users who avoid AI-based tracking

Market Threats

  • Market leaders like Daylio with massive social proof (451k reviews)
  • High-velocity contenders (DailyBean) with 20 updates in 6 months
  • Free, high-quality modern alternatives like 'How We Feel'

What are the next best moves?

high

Resume development cycle immediately

The app has not been updated since Feb 2023, while competitors like DailyBean and Stoic have released 19-20 updates in the last 6 months, leading to a widening gap in OS compatibility and feature freshness.

high

Implement an 'In-App Review' prompt strategy

The app currently has 0 ratings. Competitors like Daylio (451k) and Reflectly (81k) have massive social proof moats that make a paid app with 0 ratings nearly impossible to sell.

medium

Pivot marketing to highlight 'Cognitive Reframing'

This is identified as the core differentiator. Most competitors focus on 'simple logging,' but this app provides a specific CBT utility that can be used to target a more clinical/self-help niche.

Feature Gaps vs Competitors

  • AI-driven journaling insights (available in Reflectly)
  • High update frequency/modern UI polish (available in DailyBean and Stoic)
  • Clinical/Medical positioning (available in MindDoc)
  • Advanced symptom/health tracking (available in Bearable)

Key Takeaways

The app has a strong functional differentiator in its Cognitive Reframing tools and a competitive pricing model, but it is currently in a 'maintenance mode' death spiral. Without immediate updates to match the high velocity of contenders like DailyBean and a strategy to generate social proof (ratings), it will remain invisible in a crowded market dominated by Daylio.

Where Is It Heading?

Declining

Last updated Feb 2023 — the app is in maintenance mode while rivals update bi-weekly.

0 ratings/reviews — indicates zero current market traction or successful user acquisition.

One-time purchase model — remains a viable alternative for subscription-fatigued users if the app is modernized.

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Mood Journal Tracker-Mood Note, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “Mood Journal Tracker-Mood Note Intelligence Report.” Updated Apr 17, 2026. https://marlvel.ai/intel-report/lifestyle/mood-journal-tracker-mood-note

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