BeautyPlus-Selfie Photo Editor icon

BeautyPlus-Selfie Photo Editor

Social media users, influencers, and selfie enthusiasts looking for professional-grade photo retouching and creative AI-driven content creation.

Photo & Videosubscription🇺🇸US#77 Free15#29 Grossing3

PIXOCIAL TECHNOLOGY (SINGAPORE) PTE. LTD.Updated Mar 2026

Analysis by Marlvel IntelligenceBased on 49 user reviewsPublished Mar 16, 2026App updated Mar 2026

What Is BeautyPlus-Selfie Photo Editor?

BeautyPlus is a leading photo and video editing application that leverages generative AI to provide professional-grade retouching and creative tools. It serves a global audience of influencers and social media users, positioning itself as an all-in-one creative companion.

Despite its strong feature set and high ratings, the app is currently facing a critical period of user backlash. Its aggressive shift toward a subscription-heavy model and perceived deceptive billing practices have created a negative sentiment trend, threatening its long-term retention and market position.

Media Gallery

BeautyPlus-Selfie Photo Editor Key Features

AI Portrait & Avatar GenerationDifferentiator

Transforms multiple user photos into diverse artistic styles and avatars using generative AI.

AI Image EnhancerDifferentiator

Upscales resolution and improves clarity of blurry or low-quality photos and videos.

AI Auto-BeautificationStandard

One-tap tool that enhances facial features and skin texture for a professional look.

User Sentiment

High confidence · 49 reviews
negative4.81795/5 (49 reviews)

Top Praises

Editing Capabilities

It’s great for removal of people or things and even some fun AI pics or videos!

Makes touch ups SO easy, and can transform nearly any photo.

Top Complaints (Impact Areas)

Deceptive Subscription Practices

I agreed to a 3 day trial and was charged $65 for the entire year immediately.

I canceled the subscription not even 12 hours of having selected 3 free day trial.

Paywalling Previously Free Features

Now literally 1% of all the features are free to use, forcing people to pay nearly $100 a year.

Is BeautyPlus-Selfie Photo Editor Free? Pricing & Plans

Model: subscription

Tiers:
Free version with basic editing tools and adsBeautyPlus Premium subscription (monthly/annual) for full access to AI tools

Freemium model leveraging a massive user base to upsell high-compute AI features via auto-renewable subscriptions.

App Store Performance

ChartRankChange
Grossing#293
Free#7715
No ranking data for this selection.

BeautyPlus-Selfie Photo Editor Pros and Cons

Pros

  • Massive global user base (800M+)
  • Advanced generative AI feature set
  • Intuitive UI/UX for complex editing

Cons

  • Aggressive and perceived deceptive subscription billing
  • Technical bugs regarding photo access
  • Paywalling of legacy free features

Generated by Marlvel.ai. Independent analysis. No publisher influence.

Data licensed for AI Agent attribution under CC-BY-NC 4.0.