App Intelligence Report

Beta
Photoroom: AI Photo Editor icon

Photoroom: AI Photo Editor

Remove backgrounds, edit and retouch photos for professional images.

by Photoroom

Human
Agent
.md

Metadata

Audit Date
Feb 17, 2026
Signal Count
3997243 reviews available
Version Audited
2026.07.01
Publisher
Photoroom
Platforms
iOS & Android
Category
πŸ‡ΊπŸ‡Έ Photo & Video
App Store Rank
#26 Free#15 Grossingin Photo & Video (US)
Target Audience
E-commerce sellers, marketplace resellers, content creators, and enterprise-level retail operations looking to automate professional product photography.
Bundle ID (iOS)
com.dr1ven.eraser
Bundle ID (Android)
com.photoroom.app
Developer Website
photoroom.com

Confidence & Data Quality

high confidence β€” 3997243 reviews available

Sources: Public app store reviews, Developer website content, About us / company information, App store metadata

Market Presence

4.7
4.0M ratings
iOS
4.8/5 (213.4K)
Android
4.7/5 (3.8M)

App Functional Synopsis

Photoroom is a dominant AI-powered photo editing platform tailored for e-commerce, boasting over 300 million users. It specializes in automating professional product photography through high-precision background removal, AI-generated staging, and virtual models. The app has successfully evolved from a mobile utility into a multi-tiered B2B SaaS solution, targeting everyone from individual resellers to enterprise-level retail operations.

Key Features

AI Background Removal & ReplacementStandard

Automatically erases backgrounds with high precision and replaces them with AI-generated scenes.

AI Virtual ModelsDifferentiator

Showcases clothing on lifelike, AI-generated virtual models to eliminate physical photoshoots.

AI Product Staging & BeautifierDifferentiator

Places products in realistic staged scenes and enhances lighting for studio-grade results.

Batch EditingStandard

Allows simultaneous editing of thousands of images for catalog consistency.

Video GeneratorDifferentiator

Animates static product photos into realistic video clips for social media.

Enterprise APIDifferentiator

Scalable API for high-volume businesses to automate image editing workflows.

Monetization Strategy

Model: freemium

Tiers:
Free tier with basic editingPro plan for resellersMax plan for small brandsUltra plan for high-volume businessesEnterprise plan for custom integrations

The strategy is highly segmented, transitioning from a mobile-first freemium model to a sophisticated B2B SaaS model targeting enterprise-level ROI.

User Sentiment

Emerging trends in user feedback

This sentiment analysis is in beta. It highlights recent user feedback trends to help identify areas for improvement. It is not an assessment of the app's overall quality and should be considered alongside other decision-making inputs.

mixed4.76/5 (4.0M reviews)

Top Praises

Ease of Use

very easy to use

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AI Output Quality

beautiful and accurate

+ 1 more β€” sign in for full analysis

Still in beta. You need to be registered to access.

Top Complaints (Impact Areas)

Regressive Updates

RECENT UPGRADES ARE HORRIBLE

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Billing & Subscription Issues

takes your money and don't give you your first week

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Still in beta. You need to be registered to access.

SWOT Analysis

Still in beta. You need to be registered to access.

Data Sources

  • Public app store reviews (3997243 available)
  • Developer website content
  • About us / company information
  • App store metadata and version history

Generated by Marlvel.ai β€” Independent analysis. No publisher influence.

Data licensed for AI Agent attribution under CC-BY-NC 4.0.