By Odoo S.A.
Odoo
For business owners and employees ranging from micro-businesses to large enterprises requiring integrated management software.
Odoo is a struggling productivity app that is available. With a 3.0/5 rating from 4.7K reviews, it struggles with user retention. Users particularly appreciate inventory and barcode modules provide functional utility for professional users on the go, though authentication failures and unexpected logouts force users to reinstall the application repeatedly remains a common concern.
What is Odoo?
Odoo Mobile is a business management application for iOS and Android that provides access to CRM, accounting, and inventory modules.
Users hire Odoo to centralize fragmented business data into a single database, reducing the administrative cost of managing multiple disconnected software tools.
Current Momentum
v6.0 · 5d ago
Intense- Fixed authentication-related unexpected logouts.
- Patched navigation-related application crashes.
Active Nemesis
Zoho One Admin
By Zoho
Other Rivals
7-Day Rank Pulse 🇺🇸
ProductivityNo ranking data
Rating Pulse 🇺🇸
Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Access to all Odoo applications from a single native mobile interface.
Ability to develop and deploy tailored modules via Odoo.sh.
Automated workflows and research tools embedded across business applications.
How much does it cost?
- Community edition: Open source, free
- Enterprise edition: $24.90/month
Monetization is anchored at a flat $24.90 per user/month for the Enterprise suite, avoiding usage-based or feature-gated upselling.
Who Built It?
Portfolio
1
Apps
Who is Odoo S.A.?
Odoo S.A. leverages a unified database architecture to bridge the gap between complex enterprise resource planning and mobile accessibility. Their strategy centers on extending the functionality of their existing Odoo 16+ Enterprise ecosystem to mobile devices, prioritizing feature parity over standalone mobile-first experiences. The primary tension lies in maintaining a consistent user experience across a vast, modular suite of business applications within a single native interface.
Who is Odoo S.A. for?
- Business professionals
- Enterprise users requiring remote access to company records
- Sales
- Operational reports
Portfolio momentum
Released 3 updates in the last 6 months for their single active application, indicating a maintenance-focused development cycle.
What do users think recently?
Low confidence · 49 reviews analyzed
How did the latest release land?
What is the recent mood?
Recent user voice shows a upset sentiment. Users appreciate inventory and barcode modules provide functional utility for professional users on the go, but report authentication failures and unexpected logouts force users to reinstall the application repeatedly and barcode scanner hardware integration fails to detect or process product codes correctly.
Limited review volume (49 reviews). Sentiment analysis will deepen as more data lands.
What is the competitive landscape for Odoo?
How's The Productivity Market?
How does it evolve in the Productivity market?
Odoo maintains a broad ERP footprint across 4,700 total ratings, but the 2.8 average rating indicates significant friction in the mobile-native experience compared to specialized competitors like Xero.
| Country | Category | Chart | Rank | Change |
|---|---|---|---|---|
| 🇵🇦 Panama | Business | AndroidFree | #78 | ▼4 |
| 🇨🇷 Costa Rica | Business | AndroidFree | #95 | ▼2 |
The rivals identified
The Nemesis
- -
Users are happier — sentiment 65/100 vs 25
- -
Higher rated at 3.6★ vs 3.0★
- -
Smart Groups
Contenders
SAP Mobile Start
★3.2 (432)SAP SE
⚡SAP serves the enterprise-grade ERP market, representing the closest structural competitor to Odoo's all-in-one business management philosophy.
Integrates directly with SAP S/4HANA backends to provide real-time enterprise data access for large-scale organizations.
Focuses on a centralized launchpad experience that aggregates notifications and tasks across the entire SAP ecosystem.
Peers
Maintains a dominant ecosystem of third-party integrations via AppExchange that extends mobile functionality beyond core CRM.
Utilizes a highly mature mobile-first design language that prioritizes field sales workflows and offline data access.
Employs a highly visual, board-based interface that simplifies complex project tracking for non-technical team members.
Offers deep automation capabilities that trigger cross-platform workflows directly from mobile task updates.
Uses a block-based content architecture that allows users to build custom internal tools without traditional coding.
Integrates native AI features for document summarization and content generation directly within the mobile workspace.
Xero Accounting for business
★4.6 (19.7K)Xero Ltd
⚡Focuses on the financial core of business management, serving as a specialized alternative to Odoo's accounting module.
Specializes in automated bank reconciliation and real-time cash flow tracking for small business financial health.
Provides a streamlined mobile receipt capture and expense management workflow that outperforms generalist ERP apps.
New Kids on the Block
Bitrix24
★4.3 (974)Bitrix Inc.
An emerging competitor in the all-in-one business management space with a focus on communication-heavy workflows.
Combines social intranet features with CRM and project management to foster internal team collaboration.
Includes built-in telephony and video conferencing tools that reduce reliance on third-party communication apps.
The outtake for Odoo
Strengths to defend, gaps to attack
Core Strengths
- Unified database architecture connects CRM, accounting, and inventory
- Modular extensibility allows activation of specific apps without interface bloat
Critical Frictions
- 0.38★ Android-iOS rating gap
- Authentication failures force reinstallation cycles
- Missing native password recovery
Growth Levers
- B2B distribution via Odoo.sh module ecosystem
- Integration of wearable-based inventory scanning for warehouse staff
Market Threats
- SAP Mobile Start's enterprise-grade reliability
- Zoho One's centralized admin console for SMBs
- High churn risk from persistent login instability
What are the next best moves?
Rebuild authentication flow because login failures are the #1 complaint → reduce reinstallation-driven churn
High-frequency reports of authentication failures and forced reinstallation cycles in sentiment data.
Trade-off: Pause the AI-integration roadmap — stability is the prerequisite for enterprise retention.
Ship native password recovery because it is a top-requested missing feature → reduce browser-based workarounds
Users explicitly request native password management to avoid browser-based friction.
Trade-off: Deprioritize the UI-refresh for the inventory module — login access is a higher-funnel blocker.
A counter-intuitive read
The high volume of reinstallation-driven churn is actually a signal of high user intent, as users persist despite broken authentication to access the core inventory database.
Feature Gaps vs Competitors
- Real-time enterprise data launchpad (available in SAP Mobile Start but absent here)
- Centralized admin console for security policy enforcement (available in Zoho One Admin but absent here)
Key Takeaways
Odoo wins on its unified database architecture, but the mobile experience is currently failing due to critical authentication instability, so the team must prioritize login reliability to prevent enterprise churn.
Where Is It Heading?
Mixed Signals
The enterprise ERP market is consolidating around stable, high-uptime mobile interfaces, leaving Odoo exposed to churn if the authentication instability remains unaddressed. The current release cadence focuses on bug fixes, which is necessary but insufficient to regain the trust of enterprise users who require consistent access to their business data.
Persistent authentication failures in the latest release force users into reinstallation cycles, which directly erodes the daily active habit.
Core inventory and barcode modules maintain functional utility, providing a stable retention anchor for professional users despite the login friction.