Report updated May 5, 2026
Color by Number Stickers
For casual mobile users seeking stress-relieving creative activities and pixel art enthusiasts.
Color by Number Stickers is a well-regarded stickers app that is completely free. With a 3.6/5 rating from 36 reviews, it maintains solid user satisfaction. Users particularly value extensive content library allows users to search and find specific coloring subjects consistently.
What is Color by Number Stickers?
Color by Number Stickers is a pixel-art coloring app for casual users that enables the export of completed art as iMessage stickers.
Users hire the app for low-stakes creative relaxation and social expression, using the sticker export feature to share personalized content within messaging threads.
Current Momentum
v1.0 · 100mo ago
Zombie- Added iMessage sticker functionality.
- Maintains stable user sentiment.
Active Nemesis
Pixel Art － Color by Number
By Easybrain
Other Rivals
7-Day Rank Pulse 🇺🇸
StickersNo ranking data
Rating Pulse 🇺🇸
Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Coloring interface using numbered pixel grids for characters, animals, and scenery
Export of completed pixel art images as stickers for use within the iMessage platform
Tool to convert personal photos into pixel art coloring templates
How much does it cost?
- Free access to coloring library
The app operates on a free model with no explicit subscription or IAP tiers identified in the current store data.
Who Built It?
Wildlife Studios
Developing high-fidelity mobile games that bridge casual accessibility with competitive multiplayer for a global audience.
Portfolio
13
Apps
Who is Wildlife Studios?
Wildlife Studios operates as a genre-agnostic publisher, maintaining a massive legacy portfolio of arcade simulators while pivoting toward high-fidelity, real-time multiplayer ecosystems. Their structural advantage lies in a sophisticated live-ops engine and a cross-promotion network that allows them to scale new competitive titles using their established user base. The key strategic inflection point is their transition from simple physics-based mechanics to complex, service-oriented games that demand higher technical stability and deeper social integration.
Who is Wildlife Studios for?
- A diverse global user base ranging from casual sandbox creators
- Families to competitive sports enthusiasts
- Tactical shooter players
Portfolio momentum
The publisher maintains an active development cycle with 91 releases in the last 6 months across 21 active titles, though 12 legacy apps remain in maintenance.
What other apps does Wildlife Studios make?
Paradise Paws: Merge Animals
Block Craft 3D: Building Games
Color by Number：Coloring Games
War Machines：Battle Tank Games
Midas Merge: Relaxing Games
Tennis Clash：Sports Stars Game
What do users think recently?
Low confidence · 3 reviews analyzed
How did the latest release land?
What is the recent mood?
Recent user voice shows a excited sentiment. Users appreciate extensive content library allows users to search and find specific coloring subjects consistently and animated coloring results provide a rewarding visual payoff for completing individual creative tasks.
Limited review volume (3 reviews). Sentiment analysis will deepen as more data lands.
What is the competitive landscape for Color by Number Stickers?
How's The Stickers Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
Head to Head
The target app must pivot toward a unique utility or social-first niche to avoid being crushed by the content-volume moat of this rival.
What sets Color by Number Stickers apart
Focuses specifically on iMessage sticker integration, providing a more streamlined experience for social messaging users.
What's Pixel Art － Color by Number's Edge
Offers a significantly larger library of daily updated images which drives higher long-term user retention.
Provides a more polished, feature-rich coloring interface including advanced tools like color-by-number boosters and area-fill.
Contenders
Features a highly gamified progression system that rewards users for completing complex, multi-part coloring projects.
Integrates seasonal live events that create urgency and drive daily active usage through limited-time content.
Coloring Book for Me
★4.6 (104.4K)Mosaic S.r.l.
⚡A long-standing alternative that focuses on a broader range of coloring styles beyond just pixel art.
Supports a wider variety of artistic styles including mandalas and intricate patterns, appealing to a more mature audience.
Offers professional-grade color palettes and texture tools that provide a more creative, less restrictive coloring experience.
Peers
Provides a simplified, minimalist UI that reduces cognitive load for users seeking a quick, low-friction coloring session.
Focuses on rapid-fire, smaller-scale pixel art pieces that are optimized for short, mobile-first play sessions.
Cross-Stitch World
★4.7 (63.9K)InertiaSoft
📈Operates in the adjacent 'digital craft' category, competing for the same leisure-time user demographic.
Simulates the tactile experience of cross-stitching, offering a distinct sensory feedback loop compared to standard pixel coloring.
Includes a realistic 'hoop' interface that mimics physical crafting, creating a stronger sense of accomplishment for users.
New Kids on the Block
Anime Art
★4.2 (4.1K)Brilliant Games
Targets a specific, high-intent demographic (anime fans) within the coloring category, showing potential for niche dominance.
Hyper-focuses on the anime aesthetic, allowing the app to build a dedicated community that generic apps lack.
Curates content specifically around popular character tropes, which drives higher organic discovery among anime-focused social media users.
The outtake for Color by Number Stickers
Strengths to defend, gaps to attack
Core Strengths
- iMessage sticker integration provides social-sharing utility
- Custom photo-to-pixel import increases user investment
Critical Frictions
- 3.58-star rating trails category leaders
- Lack of subscription model limits content budget
- Sticker inventory perceived as insufficient
Growth Levers
- Education partnerships for B2B distribution
- Expansion of sticker assets
Market Threats
- Easybrain's subscription-funded content volume
- Seasonal live-event mechanics in rival apps
What are the next best moves?
Test subscription tier because current free model lacks content-funding revenue → unlock library growth
User requests for more frequent content updates cannot be met without recurring revenue.
Trade-off: Pause the custom-photo import feature refinement — content volume is the higher retention lever.
Expand sticker asset library because it is the top-requested feature → reduce churn
Sentiment analysis identifies sticker variety as the primary friction point for customization.
Trade-off: Deprioritize new game-theme categories — sticker variety has higher direct user demand.
A counter-intuitive read
The app's iMessage sticker integration is a stronger retention mechanism than the coloring library itself, as it forces the app into the user's daily social messaging flow.
Feature Gaps vs Competitors
- Subscription-based content library (available in Pixel Art － Color by Number)
- Time-lapse video export (available in Pixel Art － Color by Number)
- Seasonal live events (available in Happy Color by Numbers Game)
Key Takeaways
Color by Number Stickers differentiates through iMessage social utility, but the lack of a recurring content-refresh engine leaves it exposed to volume-heavy rivals, so the PM should prioritize a subscription-tier test to fund library growth.
Where Is It Heading?
Stable
The coloring market is consolidating around high-frequency content updates, leaving apps with static libraries at a disadvantage. Color by Number Stickers must transition to a recurring revenue model to fund the library expansion necessary to prevent user migration to content-heavy rivals.
User requests for more frequent content updates indicate the current library refresh rate is failing to sustain long-term engagement.
The iMessage sticker integration provides a unique social-sharing loop that competitors lack, offering a potential path to organic user acquisition.