Report updated Mar 26, 2026
Color by Number Stickers
v1.0Casual mobile users seeking stress relief, relaxation, and creative outlets through simple, accessible digital art activities.
What Is Color by Number Stickers?
Launched Feb 1, 2018
Updated Feb 2018
Media Gallery
Key Features
Color-by-number system for creating pixel art images across various categories like animals and scenery.
Allows users to send their completed pixel art creations as stickers within iMessage.
Ability to import personal photos to convert them into color-by-number templates.
Access to a vast collection of images featuring diverse cultural themes and artists.
Pros and Cons
Pros
- Strong focus on user-generated content via custom photo imports.
- High-utility social integration through iMessage stickers.
- Established developer brand (Wildlife Studios) with broad reach.
- Simple, intuitive UI that lowers the barrier to entry.
Cons
- Low rating (3.58) suggests potential stability or content quality issues.
- Limited review volume indicates low community engagement.
- App has not seen significant updates since early 2018.
Market Outlook
Growth Opportunities
- Expansion into cross-platform social sharing (e.g., WhatsApp, Telegram).
- Implementation of a subscription-based 'Art Club' for exclusive content.
- Integration of community challenges or leaderboards to increase retention.
Market Threats
- High saturation in the 'Coloring' category with established competitors.
- Potential shift in user interest toward more advanced generative AI art tools.
- Dependency on Apple’s iMessage ecosystem for the primary differentiator.
Key Takeaways
Color by Number Stickers is a divisive stickers app that is free with in-app purchases. With a 3.6/5 rating from 36 reviews, it receives mixed feedback from users.
Best for: Casual mobile users seeking stress relief, relaxation, and creative outlets through simple, accessible digital art activities.
App Details & Pricing
Model: freemium
The app follows a standard freemium model for casual gaming, leveraging a large free user base to drive engagement, likely monetizing through ads or premium content packs.