Report updated Apr 17, 2026

TL;DR:Verizon Call Filter is a carrier-integrated utility designed to protect Verizon customers from spam and robocalls. Users feel Frustrated, praising effective spam blocking but frustrated by blocking legitimate calls.|TL;DR:Verizon Call Filter is a carrier-integrated utility designed to protect Verizon customers from spam and robocalls. Users feel Frustrated, praising effective spam blocking but frustrated by blocking legitimate calls.

Verizon Call Filter is a challenged utilities app that is free with in-app purchases. With a 4.7/5 rating from 862K reviews, it faces significant user friction. Users particularly appreciate effective spam blocking, though blocking legitimate calls remains a common concern.

What is Verizon Call Filter?

Verizon Call Filter is a carrier-integrated utility designed to protect Verizon customers from spam and robocalls. It operates on a freemium model, offering basic blocking for free while gating advanced features like Caller ID behind a monthly subscription. Despite its massive scale and high lifetime ratings, the app currently faces significant user backlash regarding its accuracy and technical stability.

Current Momentum

v18.2

Bug Fixes

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

AT&T ActiveArmor®

AT&T ActiveArmor®

By AT&T Services

Other Rivals

Whoscall: Caller ID & Block
Call Control Home
Norton 360 Security & VPN
Malwarebytes Mobile Security
Textkiller - Spam Text Blocker
SpamHound SMS Spam Filter

7-Day Rank Pulse 🇺🇸

Utilities
#86
5

Rating Pulse 🇺🇸

Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Spam Detection and BlockingStandard

Identifies suspected spam calls with alerts and automatically blocks high-risk callers.

Caller Name IDDifferentiator

Displays names and pictures of callers, even if they are not in your contacts.

Personal Block ListStandard

Allows users to create and manage a custom list of unwanted callers.

Call Category ControlsDifferentiator

Enables users to screen or block specific categories of unwanted calls.

Spam ReportingStandard

Allows users to report phone numbers as spam to improve community blocking accuracy.

How much does it cost?

Freemium
  • Free version with basic spam detection and blocking
  • Call Filter Plus at $3.99/month per line or $10.99/month for 3+ lines

Monetizes through a tiered subscription model that gates advanced identification and granular control features behind a monthly fee, while maintaining a free baseline to ensure broad user adoption.

Who Built It?

Verizon Wireless app icon 1
Verizon Wireless app icon 2
Verizon Wireless app icon 3
Verizon Wireless app icon 4

Verizon Wireless

(684.2K)

Providing Verizon customers with integrated self-service tools, security features, and account management to streamline their connectivity experience.

Portfolio

13

Apps

Free 12
Lifestyle33%
Business25%
Utilities17%

Who is Verizon Wireless?

Verizon Wireless utilizes its mobile portfolio as a strategic retention layer, providing vertically integrated utilities that are essential to the subscriber experience. Their primary advantage lies in carrier-level access, enabling network-side features like spam filtering and direct account synchronization that third-party competitors cannot replicate. The current trajectory shows a consolidation of mobile and home services into unified hubs, though technical stability remains a point of friction in certain niche utilities.

Who is Verizon Wireless for?

  • Verizon wireless
  • Home internet subscribers
  • Individual consumers
  • Small business owners seeking account
Active

Portfolio momentum

Released 69 updates across 17 active apps in the last 6 months, maintaining a high frequency of maintenance for core utilities.

Last release · 13d agoActive apps · 17Abandoned · 3

What do users think recently?

High confidence · Latest 100 of 289.5K total reviews analyzed

How did the latest release land?

Overall
4.7/ 5
(862K)
Current version
4.7/ 5
+0.0 vs overall
(291.3K)
Main signal post-update: effective Spam Blocking.

What is the recent mood?

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate effective spam blocking and simple interface, but report blocking legitimate calls and ineffective spam filtering.

What Users Love

Effective Spam Blocking
Simple Interface

What Frustrates Users

Blocking Legitimate Calls
Ineffective Spam Filtering
App Stability and UI Bugs

What is the competitive landscape for Verizon Call Filter?

How's The Utilities Market?

How does it evolve in the Utilities market?

ChartRankChange
iOSFree#862

The rivals identified

The Nemesis

AT&T ActiveArmor®

AT&T ActiveArmor®

4.3 (85.9K)

AT&T Services, Inc.

The direct carrier-level equivalent for AT&T customers, offering identical spam blocking and identity protection features.

Head-to-head analysis pending — refresh this report for a detailed comparison.

Contenders

Smart SMS Assistant

Check Tool

Call Control Home

Call Control Home

4.5 (4)

Call Control, LLC

Uses a community-generated 'blacklist' to block spam calls and SMS, mirroring Verizon's reporting features.

Peers

Scam Protection Pro

Norton Genie

Malwarebytes Mobile Security

Malwarebytes Mobile Security

Malwarebytes

A broader security suite that includes a powerful ad-blocking and call-filtering module for iOS.

New Kids on the Block

Textkiller - Spam Text Blocker

Textkiller - Spam Text Blocker

4.3 (13K)

Mosaic S.r.l.

💀

While focused on SMS, it is rapidly expanding into the call space to provide a unified spam-free experience.

SpamHound SMS Spam Filter

SpamHound SMS Spam Filter

4.2 (1.1K)

Redwerk OU

A rising utility that allows for highly granular rule-based filtering of unwanted communications.

The outtake for Verizon Call Filter

Strengths to defend, gaps to attack

Core Strengths

  • Deep carrier-level integration
  • Massive user base and data set
  • Strong brand association with Verizon

Critical Frictions

  • High false-positive rate (blocking doctors/contacts)
  • Technical stability issues (infinite loading)
  • UI navigation bugs

Growth Levers

  • Improved contact-sync to prevent accidental blocking
  • AI-driven voice analysis for better filtering
  • Expansion into SMS/text spam filtering

Market Threats

  • Third-party apps with higher accuracy (Nomorobo)
  • Direct carrier rivals like AT&T ActiveArmor
  • OS-level spam filtering improvements from Apple/Google

Key Takeaways

Verizon Call Filter is a challenged utilities app that is free with in-app purchases. With a 4.7/5 rating from 862K reviews, it faces significant user friction. Users particularly appreciate effective spam blocking, though blocking legitimate calls remains a common concern.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Verizon Call Filter, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “Verizon Call Filter Intelligence Report.” Updated Apr 17, 2026. https://marlvel.ai/intel-report/utilities/verizon-call-filter

Agent Markdown (.md)·

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