AB Apps
For individuals looking to reduce screen time and curb impulsive phone usage through simplified interfaces.
Dumbify
Snapshot
Who is AB Apps?
Equipping users with minimalist tools to reclaim focus and reduce screen time by eliminating digital distractions.
Target audience
Portfolio
Last updated
Dumbify
v1.7.0
2.4y ago
Publisher DNA
What defines AB Apps?
Publisher DNA
Primary focus
Digital wellness and minimalist productivity tools
Scale
indie
Target audience
Individuals looking to reduce screen time and curb impulsive phone usage through simplified interfaces.
Signature Patterns
- •Focus on minimalist, text-based user interfaces
- •Targeting digital detox and screen time reduction
- •Differentiated pricing model across platforms (Paid iOS vs. Free Android)
- •Single-app portfolio strategy within the Productivity category
Portfolio momentum
Maintains a single active title with a major update released within the last 60 days following its Q2 2024 launch.
Portfolio
What does AB Apps ship?
Apps
1 app analysed
- Minimalist interface design helps users reduce screen time and focus on essential daily tasks
- Visual regressions post-update cause widgets to display ugly borders that break the minimalist aesthetic
Single-market publisher, every app ships only to United States.
Based on 1 of 1 app with localized market data · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
25/100
Avg sentiment score
Rivals
Who does AB Apps compete with?
The rivals identified
Same space(8)
Blank Spaces competes with Dumbify's minimalist home screen utility by adding friction-based blocking to gate app access.
Smile App Launcher shares Dumbify's minimalist widget-based approach to reducing screen time but operates as a community-driven, non-monetized tool.
Dumb Phone provides a similar minimalist home screen interface to Dumbify, targeting users seeking to replace colorful icons with simple buttons.
SPACE targets the same digital wellness audience as Dumbify but focuses on structured behavioral change rather than just interface simplification.
on point functions as a minimalist home screen replacement similar to Dumbify, focusing on curating essential apps to reduce distraction.
Magic Launcher Widgets Pro offers a power-user alternative to Dumbify by consolidating 40+ utilities into a widget-based control center.
minimizit extends the minimalist launcher concept found in Dumbify by integrating task management directly into the home screen experience.
ScreenZen provides an alternative to Dumbify by using intentional friction mechanisms like app-open delays to curb impulsive usage.
The Analyst's Read
The bottom line on AB Apps
Bottom line
AB Apps Inc. is a niche indie publisher testing the viability of the minimalist launcher market. Their success depends on whether the 'digital detox' trend can sustain a paid utility model against free OS-level focus features.
Frequently asked questions
How many apps does AB Apps publish?
What kind of apps does AB Apps make?
What is AB Apps's top app?
In how many countries are AB Apps's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- no
