Aetna Better Health - Medicaid icon
Aetna Health icon
Aetna Health icon
+2

Aetna

For aetna insurance plan members, including Medicaid and international policyholders, seeking to manage benefits and access care.

Known forAetna Health
5apps3.8(747.9K) Multi-theme

Snapshot

Who is Aetna?

Providing insurance members with 24/7 digital access to health benefits, claims management, and provider networks.

Target audience

Aetna insurance plan membersIncluding MedicaidInternational policyholders

Active nemesis

United HealthCare Services

Other rivals

Portfolio

Free 5
5
apps
Health & Fitness2
Medical2
Lifestyle1

Last updated

Aetna Health

v7.60.0

4mo ago

Intense

Publisher DNA

What defines Aetna?

Publisher DNA

Primary focus

Health insurance member portals

Scale

indie

Target audience

Aetna insurance plan members, including Medicaid and international policyholders, seeking to manage benefits and access care.

Signature Patterns

  • •Utility-focused apps designed for administrative self-service
  • •100% free access model tied to insurance membership
  • •Integration of provider search and virtual care access
  • •High update frequency to maintain compliance and technical stability
Intense

Portfolio momentum

Released 21 updates across 4 apps in the last 6 months, with the flagship title updated within the last 13 days.

Last release 13d agoActive apps 4

Portfolio

What does Aetna ship?

Apps

5 apps analysed

Aetna Better Health - Medicaid icon
Aetna Better Health - Medicaid

This mobile application gives easy access to popular health care tools

3.2(658)
Aetna Health icon
Aetna Health

Manage your health care in one easy place

4.7(374K)

Centralized benefit management reduces support call volume for standard insurance inquiries.

  • Concierge-style service responses provide helpful support for Medicare members without requiring high out-of-pocket fees
  • Technical issues and system unavailability errors prevent users from logging into their accounts consistently
Aetna Health icon
Aetna Health

Manage your health care in one easy place

4.7(373.2K)

Apple Wallet ID card integration reduces point-of-care friction

  • The mobile application provides a clear and informative interface for managing health benefits and insurance information
  • Frequent technical errors and login failures prevent users from accessing essential insurance and benefit information
Aetna International icon
Aetna International

Manage your health. Submit claims, find health care & view policy information.

3.2(139)

Distributed across 3 markets, strongest in Americas.

Based on 2 of 5 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (2)

  • United States2 / 2
  • Mexico1 / 2

Europe (1)

  • Spain2 / 2

Core markets (2/2 apps)

SpainUnited States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

2

Negative apps

20/100

Avg sentiment score

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does Aetna compete with?

The rivals identified

Nemeses(1)

United HealthCare Services

known forUnitedHealthcare

2 apps4.7Health & FitnessMedical

Both apps serve the same insurance member base, competing for daily engagement through benefit management and provider search tools.

Contenders(9)

Elevance Health

known forSydney Health

1 app4.8Health & FitnessMedical

Both apps serve as primary digital portals for insurance members to manage benefits, track claims, and access care, creating direct competition for the same health insurance user base.

Centene

known forAmbetter Health

3 apps4.8Medical

Both apps function as mandatory digital portals for insurance policyholders to manage benefits and access care, creating direct competition for user retention within the health insurance sector.

Cigna

known formyCigna

1 app4.8Health & Fitness

Directly competes for the same insurance-member audience with a focus on benefit management and provider access.

GAB HEALTH INSURANCE COMPANY

known forGAB Health App

1 app5.0Medical

GAB Health App targets the same health insurance member demographic as Aetna Health by providing overlapping insurance management features like claims history and provider search.

Medi Assist Healthcare Services

known forMAven - Borderless Benefits

1 app4.8Medical

Both apps serve health insurance members by providing digital ID cards and claims management, creating direct overlap in the insurance benefit management category.

Oscar Management

known forOscar Health

1 app4.9Medical

Both apps serve insurance members managing benefits and care access, creating direct competition for the same user base seeking digital-first health administration.

Pinnacle Financial Partners

known forPinnacle Health & Benefits

1 app2.9Medical

Both applications target health insurance members managing financial benefits, with overlapping functionality for tracking claims and account balances.

Plum Benefits Pvt

known forPlum: Health Benefits

1 app4.4Medical

Both applications target health insurance members for claim management and provider location, directly competing for the same user base within the health insurance benefits sector.

SelectHealth

known forSelect Health

1 app4.7Medical

Both apps serve health insurance members by providing digital access to claims, ID cards, and provider directories, creating direct competition for user attention within the insurance management category.

Same space(22)

CVS Pharmacy

known forCVS Health

1 app4.7Health & FitnessMedical

CVS Health acts as a pharmacy and clinical hub, competing directly with Aetna's integrated MinuteClinic scheduling and pharmacy management.

Teladoc

known forTeladoc Health

1 app4.8Health & FitnessMedical

Teladoc Health provides virtual care, competing for the same audience seeking remote medical consultations and chronic condition management.

athenahealth

known forathenaPatient

1 app4.9Medical

athenaPatient provides a mobile portal for athenahealth users, offering administrative and communication tools similar to Aetna's member portal.

Clarity Benefit Solutions

known forAsure Flex Benefits Mobile

1 app3.7Medical

Asure Flex Benefits Mobile manages tax-favored accounts, competing for the same benefit management audience as Aetna.

CommonSpirit Health

known forCommonSpirit - WA

1 app0.0Medical

CommonSpirit Health provides a regional patient portal, competing for the same health management audience as Aetna.

eClinicalWorks

known forhealow

1 app4.7Medical

healow acts as a patient-facing portal for eClinicalWorks, competing for the same medical record management audience as Aetna Health.

Epic

known forMyChart

1 app4.6Medical

MyChart serves as the clinical data interface for Epic EHR systems, competing with Aetna for the user's primary health management attention.

Garner Health

known forGarner Health

2 apps4.7Medical

Garner Health manages healthcare benefits and provider selection, overlapping with Aetna's insurance-based benefit management features.

GoodRx

known forGoodRx: Prescription Coupons

1 app4.8Health & Fitness

Competes directly for the pharmacy benefit management share of the user's health journey.

HPI Health Spending

known forHPI Health Spending

1 app4.1Medical

HPI Health Spending manages FSA and HRA accounts, competing for the same financial benefit management audience as Aetna.

Intermountain Healthcare

known forIntermountain Health

1 appMedical

Intermountain Health provides a digital gateway for patient records, competing for the same health-system-specific audience as Aetna.

Lifetime Benefit Solutions

known forLBS Health Spending App

1 app2.0Medical

LBS Health Spending App manages HSA, HRA, and FSA accounts, competing for the same financial benefit management audience as Aetna.

NYU Langone Health

known forNYU Langone Health

1 app4.7Medical

NYU Langone Health provides a system-specific portal for medical records, competing for the same patient-centric audience as Aetna.

One Medical Group

known forOne Medical

1 app4.9Medical

One Medical offers a hybrid primary care model, competing for the same health-conscious audience as Aetna through virtual and physical access.

Patient.co.uk

known forPatient Access

1 app4.6Medical

Patient Access connects users to medical services, competing for the same appointment booking and health information audience as Aetna.

Simply Benefits

known forSimply Benefits

1 app3.1Medical

Simply Benefits provides a digital portal for group insurance, competing for the same benefit management audience as Aetna.

Sutter Health

known forSutter Health My Health Online

2 apps4.5Medical

Sutter Health My Health Online serves as a patient-portal utility, competing for the same user base seeking digital access to medical records.

Trinity Health

known forTrinity Health MyChart

1 app4.5Medical

Trinity Health MyChart provides a medical management interface, competing for the same patient portal audience as Aetna.

US Department of Veterans Affairs (VA)

known forVA: Health and Benefits

1 app4.8Medical

VA: Health and Benefits provides government-backed health management, serving as a primary utility for veterans that overlaps with Aetna's insurance-focused audience.

Walgreen Co.

known forWalgreens

1 app4.8Medical

Walgreens serves as a retail pharmacy alternative for Aetna members, competing for the same pharmacy-first user base through 24/7 pharmacy chat.

Western Provident Association

known forWPA Health

1 app2.3Medical

WPA Health provides insurance policy management, competing for the same insurance-focused audience as Aetna.

Zocdoc

known forZocdoc - Find and book doctors

1 app4.9Health & Fitness

A dominant marketplace for provider discovery that competes with Aetna's 'find a doctor' functionality.

New entrants(2)

Scott Webb

known forHealth Tracker: Family Records

1 app0.0Medical

Health Tracker: Family Records organizes medical data, competing for the same health-tracking audience as Aetna.

Welltory

known forWelltory: Health, Heart Rate

1 app4.7Health & Fitness

An emerging threat in the wellness-tracking space that is rapidly gaining traction with high-frequency updates.

The Analyst's Read

The bottom line on Aetna

Bottom line

Aetna is successfully transitioning from a traditional insurer to a digital-first service provider, leveraging its flagship app to drive member engagement. Their strategy focuses on reducing operational costs by migrating high-volume member tasks like claims tracking and ID card management to mobile.

Frequently asked questions

How many apps does Aetna publish?
Aetna has 5 apps tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does Aetna make?
Aetna's portfolio is concentrated in Health & Fitness and Medical, with an average rating of 3.8/5 across rated apps.
What is Aetna's top app?
By review volume across the portfolio, Aetna Health is Aetna's best-known app tracked by Marlvel.
In how many countries are Aetna's apps available?
Marlvel has tracked Aetna's apps across 3 countries.

What fed this analysis

Apps analyzed:
4
With full intel:
0
With overview:
4
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Aetna, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Aetna intelligence.” Updated 2026-04-23. https://marlvel.ai/publishers/aetna-inc

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Data licensed under CC-BY-NC 4.0