Albertsons Deals & Delivery icon
Safeway Deals & Delivery icon
Vons Deals & Delivery icon

Albertsons Companies

For household grocery shoppers seeking value through digital coupons and convenience via delivery or curbside pickup.

3apps4.8(2.1M)Shopping

Snapshot

Who is Albertsons Companies?

Streamlining the grocery experience through integrated digital coupons, loyalty rewards, and flexible fulfillment for Safeway and Albertsons.

Target audience

Household grocery shoppers seeking value through digital couponsConvenience via delivery or curbside pickup

Active nemesis

The Kroger Co.

Other rivals

Portfolio

Free 3
3
apps
Shopping3

Last updated

Safeway Deals & Delivery

v2026.13.0

4mo ago

Intense

Publisher DNA

What defines Albertsons Companies?

Publisher DNA

Primary focus

Grocery retail and e-commerce

Scale

indie

Target audience

Household grocery shoppers seeking value through digital coupons and convenience via delivery or curbside pickup.

Origin

Major US grocery retailer operating under multiple banners including Safeway and Albertsons.

Signature Patterns

  • Unified feature set across different brand banners (Safeway vs Albertsons)
  • Heavy emphasis on 'In-Store Mode' to bridge digital and physical shopping
  • Monetization via a 100% free utility model to drive retail sales and loyalty
  • Aggressive update cadence to ensure fulfillment and reward reliability
Intense

Portfolio momentum

Released 22 updates across 2 apps in the last 6 months, with the most recent major release occurring 13 days ago.

Last release 13d agoActive apps 2

Portfolio

What does Albertsons Companies ship?

Apps

3 apps analysed

Albertsons Deals & Delivery icon
Albertsons Deals & Delivery

Shop stores, delivery & pickup

4.8(557.6K)
View Intel →

FreshPass subscription creates a high-value recurring revenue barrier against generalist retailers

  • Reliable grocery delivery service provides significant time savings for busy household shoppers
  • Post-update application crashes and blank screens prevent users from accessing essential shopping features
Safeway Deals & Delivery icon
Safeway Deals & Delivery

Shop stores, delivery & pickup

4.8(1.2M)
View Intel →

FreshPass subscription locks in recurring revenue

  • Grocery delivery and pickup services provide essential convenience for disabled and busy shoppers
  • Post-update application crashes and blank screen errors prevent basic navigation and shopping
  • Integrated Sincerely Health hub creates a high-frequency retention loop beyond grocery shopping.

Single-market publisher, every app ships only to United States.

Based on 1 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States1 / 1

Core markets (1/1 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

2

Negative apps

25/100

Avg sentiment score

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does Albertsons Companies compete with?

The rivals identified

Nemeses(1)

The Kroger Co.

known forKroger

1 app4.8Shopping

Kroger operates an identical business model as a national grocery chain with a high-velocity release cadence of 24 updates in six months.

Contenders(4)

Sam’s Club

known forSam's Club Shopping & Delivery

1 app4.9Shopping

Sam's Club provides a specialized bulk-buying experience that serves as a primary alternative for household grocery planning.

Target

known forTarget: Shop. Style. Save.

1 app4.9Shopping

Target leverages a high-frequency, lifestyle-oriented shopping experience that captures significant grocery and household goods spend.

Walmart

known forWalmart: Shopping & Savings

1 app4.8Shopping

Walmart offers a massive, multi-category retail experience that competes directly for the same grocery delivery and pickup wallet share.

Costco Wholesale

known forCostco

1 app4.9Shopping

Costco maintains a high-loyalty, membership-based grocery model that competes for the same recurring household shopping trips.

Same space(4)

Ibotta

known forIbotta: Save & Earn Cash Back

1 app4.8Shopping

Ibotta provides a third-party layer of savings that sits on top of the grocery shopping experience.

Walgreen Co.

known forWalgreens

1 app4.8Shopping

Walgreens competes in the essential goods and pharmacy space, often serving as a secondary grocery destination.

Chewy

known forChewy - Pet Care & Pharmacy

1 app4.9Shopping

Chewy dominates the pet-specific grocery vertical, capturing a significant portion of the target app's pet food revenue.

Fetch Rewards

known forFetch: America’s Rewards App

1 app4.9Shopping

Users report: Gamified receipt-scanning rewards app that captures user data across the entire grocery category.

New entrants(2)

Shipt

known forShipt: Order Grocery Delivery

2 apps4.9Shopping

Shipt is an emerging delivery-first platform that focuses on personalized shopper communication and high-quality service.

Whatnot

known forWhatnot: Shop, Sell, Connect

1 app4.8Shopping

Emerging social-commerce model disrupting traditional static shopping with live, interactive video.

The Analyst's Read

The bottom line on Albertsons Companies

Bottom line

Albertsons Companies successfully translates physical retail dominance into digital loyalty, maintaining exceptionally high ratings for utility-heavy apps. Their disciplined focus on two core banner apps suggests a strategy of deep vertical integration rather than portfolio breadth.

Frequently asked questions

How many apps does Albertsons Companies publish?
Albertsons Companies has 3 apps tracked by Marlvel, primarily in the Shopping category.
What kind of apps does Albertsons Companies make?
Albertsons Companies's portfolio is concentrated in Shopping, with an average rating of 4.8/5 across rated apps.
What is Albertsons Companies's top app?
By review volume across the portfolio, Safeway Deals & Delivery is Albertsons Companies's best-known app tracked by Marlvel.
In how many countries are Albertsons Companies's apps available?
Marlvel has tracked Albertsons Companies's apps across 1 country.

What fed this analysis

Apps analyzed:
2
With full intel:
0
With overview:
2
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Albertsons Companies, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Albertsons Companies intelligence.” Updated 2026-04-28. https://marlvel.ai/publishers/albertsons-companies-llc

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