6apps4.2(5.2K)GamesSports

Publisher DNA

What defines Bally's?

AI intelligence is not yet available for Bally's. The portfolio data below is up to date.

Portfolio

What does Bally's ship?

Apps

6 apps analysed

Daily challenges and rewards keep players engaged with the platform through consistent goal-oriented gameplay

  • The core casino-style slot machine mechanics provide a rewarding and entertaining experience for casual players
  • Aggressive monetization pressure and low win rates make the game feel like a financial trap for users

Analysis in progress

Bally Sports Live icon
Bally Sports Live

Watch MiLB, Savannah Bananas, BKFC, GLORY Kickboxing, live poker, & more!

4.5(300)

Multiview streaming increases ad-impression volume per session

  • Access to minor league baseball games provides a niche viewing experience for dedicated sports fans
  • Frequent app crashes and persistent loading errors prevent users from watching live sports content

Distributed across 4 markets, strongest in Americas.

Based on 2 of 6 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (2)

  • United States2 / 2
  • Canada1 / 2

Asia-Pacific (2)

  • Australia1 / 2
  • India1 / 2

Core markets (2/2 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

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Rivals

Who does Bally's compete with?

The rivals identified

Nemeses(1)

DAZN

known forDAZN: Stream Live Sports

1 app4.7Sports

Both platforms compete for the same combat sports and niche sports audience by using live streaming as the primary vehicle for user engagement and monetization.

Contenders(8)

A Parent Media Co

known forVictory+: Watch Live Sports

1 app2.7Sports

Both apps compete for the same free, ad-supported sports streaming audience by offering live regional and niche sports content without subscription barriers.

Big Ten Network

known forB1G+: Watch College Sports

1 app2.4Sports

Both platforms compete for the attention of niche sports fans by providing direct-to-consumer streaming of events not available on traditional broadcast networks.

Flipps Media

known forTrillerTV: Live Sports

1 app4.6Sports

Both platforms compete for combat sports viewers, creating direct overlap in audience interest for live event streaming.

FloSports

known forFloSports: Watch Live Sports

1 app4.5Sports

Both platforms target niche sports enthusiasts with live streaming, but they diverge on monetization: Bally Sports Live uses an ad-supported model with casino rewards, while FloSports operates on a subscription basis.

FOX Sports Interactive

known forFOX Sports: Watch Live Games

1 app4.2Sports

Both apps compete for the same live sports streaming audience, with FOX Sports capturing major league viewers while Bally Sports Live focuses on niche leagues and casino loyalty integration.

Ringier Sports AG

known forRED+ Sport Live Streaming

1 app0.0Sports

Both platforms provide live sports streaming services, competing for the attention of sports fans through mobile-first delivery of live game content.

Sports Studio

known forFLS: Live Sports Streaming

1 app2.8Sports

Both apps compete for the same ad-supported mobile sports viewer by offering free, live streaming access to sports content.

Sporty Internet

known forSportyTV: Live Sports Stream

1 app4.1Sports

Both apps compete for the same live sports streaming audience, though SportyTV targets football fans in African markets while Bally Sports Live focuses on niche US sports leagues.

Same space(19)

ATP Media Operations

known forTennis TV - Live Streaming

1 app4.5Sports

Targets a dedicated niche sports audience with exclusive live streaming, mirroring the content-specific strategy of Bally Sports Live.

Streams Australian baseball content, targeting a specific niche fan base similar to Bally Sports Live's MiLB coverage.

Blitz Studios

known forSleeper Sports

1 app4.7Sports

Integrates fantasy leagues and predictive gaming, capturing the same sports-engaged audience through interactive social features.

CBS Interactive

known forCBS Sports: Live Scores & News

1 app4.7Sports

Acts as a multi-sport aggregator that captures the same casual sports audience through free 24/7 networks and prestige event coverage.

Chris Schlitt

known forBaseball Live

1 app5.0Sports

Provides real-time tracking for MLB fans, serving as a focused utility that complements broader streaming apps.

Digital Outsource International

known forBetway Sports Betting – Live

1 app4.7Sports

Combines live streaming with sports betting, capturing the same audience interested in interactive and wagering-based sports experiences.

DraftKings

known forDraftKings: Sports & Casino

1 app4.8Sports

Dominates the wagering space with live-betting and casino games, competing for the same sports-engaged user time and wallet share.

Fanatiz SpA

known forFanatiz

1 app2.4Sports

Targets expatriate sports fans with regional soccer rights, competing for the same niche-streaming subscription dollars as Bally Sports Live.

GameChanger Media

known forGameChanger

1 app4.9Sports

Serves as the primary utility for youth sports streaming and scorekeeping, overlapping with Bally Sports Live's focus on niche sports coverage.

Hadi Editz

known forNFL Live Stream - HD Streaming

1 app4.5Sports

Provides focused live streaming for American football, targeting the same sports-streaming demographic as Bally Sports Live.

MLB

known forMLB Ballpark

1 app4.7Sports

Functions as a venue-specific utility for baseball fans, overlapping with Bally Sports Live's focus on niche baseball coverage.

NBA

known forWNBA: Live Games & Scores

1 app4.4Sports

Offers a freemium streaming model for professional women's basketball, competing for the same high-intent fan base as Bally Sports Live.

NBA MEDIA VENTURES

known forNBA: Live Games & Scores

1 app4.5Sports

Serves as a primary streaming destination for basketball fans, competing for the same time-sensitive live-viewing attention as Bally Sports Live.

Pirvelads

known forAll Sports TV - Live Streaming

2 apps3.7Sports

Aggregates global sporting events for mobile users, providing a similar broad-content streaming experience.

TRIBUNA TRADING

known forBarcelona Live - For Barca Fan

1 app4.5Sports

Focuses on fan-centric news and community interaction for a specific football club, serving as a complementary destination for dedicated sports followers.

Veo Technologies ApS

known forVeo Live

1 app4.8Sports

Provides live streaming for amateur sports, serving a similar niche audience but focusing on community-captured content rather than professional leagues.

Volleyball World

known forVBTV - Stream Volleyball Live

1 app3.6Sports

Aggregates international volleyball content for a global fan base, competing for the same niche-interest streaming market as Bally Sports Live.

WOSTI: FutbolenlaTV

known forSports TV & Live Games Guide

1 appSports

Acts as a discovery tool for sports broadcasts, helping users find where to watch games across various platforms.

ZAFAR IQBAL

known forLive Sports Plus HD

1 app4.1Sports

Provides broad live streaming for various international leagues, serving as an alternative for mobile sports viewers.

New entrants(1)

HAUET ADOLPHE

known forDarato Sports - Live Scores

1 app5.0Sports

Tracks scores and standings for various sports, acting as a lightweight companion for fans who follow multiple leagues.

Frequently asked questions

How many apps does Bally's publish?
Bally's has 6 apps tracked by Marlvel, primarily in the Games category.
What kind of apps does Bally's make?
Bally's's portfolio is concentrated in Games and Sports, with an average rating of 4.2/5 across rated apps.
What is Bally's's top app?
By review volume across the portfolio, Bally Play Social Casino Games is Bally's's best-known app tracked by Marlvel.
In how many countries are Bally's's apps available?
Marlvel has tracked Bally's's apps across 4 countries.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Bally's, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Bally's intelligence.” Updated N/A. https://marlvel.ai/publishers/bally-s-corporation

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Data licensed under CC-BY-NC 4.0