Greg Mclaughlin
For recreational and technical SCUBA divers, including gas blenders and dive shop operators, seeking digital record-keeping and precise gas calculations.
Snapshot
Who is Greg Mclaughlin?
Providing technical SCUBA divers with digital logbooks and gas blending utilities for precise underwater planning and record-keeping.
Target audience
Portfolio
Free 1Last updated
Dive Log
v2.3.7
1.5y ago
Publisher DNA
What defines Greg Mclaughlin?
Publisher DNA
Primary focus
Specialized SCUBA diving utilities and logbooks
Scale
indie
Target audience
Recreational and technical SCUBA divers, including gas blenders and dive shop operators, seeking digital record-keeping and precise gas calculations.
Origin
Operating under the brand More Mobile Software, the publisher develops dive-related software for iOS, iPadOS, and macOS.
Signature Patterns
- •Focus on high-utility technical tools for the SCUBA diving niche
- •Support for both Metric and Imperial measurement systems across the portfolio
- •Hybrid monetization model using both free-to-download and premium paid utility apps
- •Emphasis on data portability, including PDF exports and desktop synchronization
Portfolio momentum
The publisher is actively developing its portfolio, with 6 updates across 3 apps in the last 6 months and a major release occurring within the last 30 days.
Portfolio
What does Greg Mclaughlin ship?
Apps
3 apps analysed
Responsive developer support builds high user trust
- Direct dive computer data synchronization removes the need for manual entry and improves log accuracy
- Complex user interface flow makes logging dives feel unintuitive and requires too many manual steps
Distributed across 9 markets, strongest in Europe.
Based on 3 of 3 apps with localized market data · last scanned .
Americas (2)
- United States3 / 3
- Mexico1 / 3
Europe (6)
- France1 / 3
- Germany1 / 3
- Italy1 / 3
- Netherlands1 / 3
- Spain1 / 3
›+1 more europe market
- Sweden1 / 3
Asia-Pacific (1)
- Japan2 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
0
Neutral / mixed
0
Negative apps
85/100
Avg sentiment score
Rivals
Who does Greg Mclaughlin compete with?
The rivals identified
Nemeses(1)
Garmin dominates the niche by pairing a high-frequency update cycle with deep hardware integration, creating a closed-loop ecosystem for dive data.
Contenders(2)
A robust, open-source alternative that appeals to technical divers requiring advanced data visualization and multi-platform support.
A specialized desktop-first logbook that offers granular data management for users who prioritize detailed record-keeping.
Same space(2)
A massive industry-standard platform that bundles training, certification, and logging into a single unified user experience.
A broad health and fitness platform that incorporates diving as one of many tracked activities for a holistic user profile.
The Analyst's Read
The bottom line on Greg Mclaughlin
Bottom line
Greg Mclaughlin is a disciplined niche publisher with a strong reputation in the diving community, evidenced by a 4.37 weighted rating. Their focus on technical utilities rather than gamified sports apps provides a stable, utility-driven moat within the SCUBA software category.
Frequently asked questions
How many apps does Greg Mclaughlin publish?
What kind of apps does Greg Mclaughlin make?
What is Greg Mclaughlin's top app?
In how many countries are Greg Mclaughlin's apps available?
What fed this analysis
- Apps analyzed:
- 3
- With full intel:
- 0
- With overview:
- 3
- Website scraped:
- yes
- Social presence:
- yes