Mapstr – Save & Follow Places icon

Hulab

For frequent travelers, foodies, and social curators looking to organize and share personal points of interest.

1app4.0(3.8K)Travel

Snapshot

Who is Hulab?

Helping travelers and foodies organize their world by replacing fragmented notes with a centralized, social mapping platform.

Target audience

Frequent travelersFoodiesSocial curators looking to organize

Active nemesis

LOGOS STUDIO

Other rivals

Portfolio

Free 1
1
app
Travel1

Last updated

Mapstr – Save & Follow Places

v4.0.9

7mo ago

Intense

Publisher DNA

What defines Hulab?

Publisher DNA

Primary focus

Personal mapping and social travel discovery

Scale

indie

Target audience

Frequent travelers, foodies, and social curators looking to organize and share personal points of interest.

Signature Patterns

  • •Single-app portfolio strategy focused on deep feature verticalization
  • •Freemium monetization model centered on utility-driven user retention
  • •High release cadence for product maintenance and feature updates
  • •Integration of social discovery features to drive organic growth
Intense

Portfolio momentum

Maintains an intense development pace with 7 updates released for their flagship app in the last 6 months, including a major release within the last 7 days.

Last release 7d agoActive apps 1

Portfolio

What does Hulab ship?

Apps

1 app analysed

Mapstr – Save & Follow Places icon
Mapstr – Save & Follow Places

Bookmark your favorite places on your map : restaurants, bars, hotels, trips...

4.0(3.8K)

Collaborative map sharing drives organic install velocity via web previews

  • The core mapping functionality provides a highly effective way for travelers to document and organize locations
  • The transition to a restrictive subscription model creates a significant barrier for long-term users of the app

Distributed across 11 markets, strongest in Europe.

Based on 1 of 1 app with localized market data · last scanned .

Americas (3)

  • Brazil1 / 1
  • Mexico1 / 1
  • United States1 / 1

Europe (7)

  • France1 / 1
  • Germany1 / 1
  • Italy1 / 1
  • Netherlands1 / 1
  • Portugal1 / 1
›+2 more europe markets
  • Spain1 / 1
  • Sweden1 / 1

Asia-Pacific (1)

  • Japan1 / 1

Core markets (1/1 apps)

BrazilFranceGermanyItalyJapanMexicoNetherlandsPortugalSpainSwedenUnited States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

15/100

Avg sentiment score

Rivals

Who does Hulab compete with?

The rivals identified

Nemeses(1)

LOGOS STUDIO

known forRoamy: Save Spot & Plan Trips

1 app4.8Travel

Both apps target travelers organizing location data, but Rhyme captures social media inspiration from Instagram and TikTok while Mapstr focuses on manual, tag-based curation.

Contenders(10)

Expedition Travel Advisor

known forSteller: Travel Planner App

1 app4.7Travel

Both apps target travelers organizing location data, but Steller offers a free, AI-assisted itinerary builder while Mapstr gates advanced discovery and management behind a subscription.

mio travel

known formio travel: save places

1 app4.9Travel

Users report: Both apps target travelers seeking to organize location recommendations, but mio specifically automates the capture process from social media video links.

Pin Traveler

known forPin Traveler: Track Travel Map

2 apps4.7Travel

Pin Traveler functions as a manual travel journal, providing a privacy-focused alternative to Mapstr's tag-based discovery.

pinplanet co.

known forpin map - pinplanet

2 apps4.9Travel

Users report: Both applications target travelers seeking to document location history and share recommendations, creating direct competition for the same user base. They overlap in core functionality by allowing users to pin locations and build personal travel maps.

Plotline Travel

known forPlotline: Travel Map & Planner

1 app5.0Travel

Both apps target travelers organizing location data, but Plotline captures content directly from social media platforms while Mapstr relies on manual tag-based organization.

Raya App

known forPlaces: Curated Discovery

1 app4.3Travel

Both apps compete for the same traveler demographic by gating travel planning and discovery tools behind mandatory subscription models.

Spots

known forSpots: Discover Amazing Places

1 app4.1Travel

Users report: Both apps target travelers and food enthusiasts by providing tools to save, organize, and share location recommendations. They compete directly for users seeking to replace fragmented notes with a unified, map-based discovery interface.

Stippl

known forStippl - Travel Planner

1 app3.7Travel

Both platforms target travelers managing location data, but Stippl focuses on automated itinerary logistics while Mapstr prioritizes manual, tag-based discovery and personal collection management.

Vacation and Travel Planner App

known forWanderlog - Travel Planner

1 app4.9Travel

Both apps compete for the travel planning market by offering map-centric interfaces to organize location data. Wanderlog captures the itinerary-management segment, while Mapstr focuses on personal discovery and tag-based organization.

Xiaohan Chen

known forWanderjoy - Itinerary Planner

1 app4.7Travel

Wanderjoy competes by offering AI-generated itinerary planning and visual route mapping, directly targeting the same travel-planning audience that uses Mapstr for location organization.

Same space(14)

Arriving In High Heels

known forVisited: Travel Tracker & Map

1 app4.7Travel

Visited serves the same travel-logging audience as Mapstr but focuses on regional progress tracking rather than specific POI curation.

GetLost World

known forGetLost: Map Your Memories

1 app0.0Travel

GetLost provides a photo-to-map conversion tool, serving as a static alternative for users who want to archive travel memories.

Joshua Smith

known forWorldMark: Map Your Memories

1 app0.0Travel

WorldMark serves as a private, ad-free archive for travel memories, appealing to users who prefer local storage over Mapstr's social sharing.

Late Summer Labs

known forMarco: Restaurant Wishlist

1 app5.0Travel

Marco focuses on restaurant recommendations and social sharing, directly overlapping with Mapstr's food-enthusiast user base.

Les pépites de France

known forLes Pépites de France

1 app4.5Travel

Les Pépites de France offers a community-driven tourism map specifically for France, acting as a regional niche alternative to Mapstr.

Petru-Alexandru Beuca

known forThere: Your Travel Map

1 app4.0Travel

There provides a simplified, personal travel map for tracking visited countries and regions, competing for the same casual travel-logging demographic.

Raul Paris Murillo

known forScratch Atlas: Travel Map

1 appTravel

Scratch Atlas provides a visual, map-based record of travel history, competing for the same memory-preservation audience as Mapstr.

Routes AI

known forLe Walk: Audio Guides & Tours

1 app4.9Travel

Routes provides location-aware audio tours, offering a contextual discovery layer that Mapstr lacks for specific street-level exploration.

Salucia

known forPin Drop

1 app4.6Travel

Pin Drop shifts the focus from leisure travel to professional field management, using maps as a workspace for tasks and files.

Step Digital Holdings

known forStep: Your World

1 app4.5Travel

Step focuses on social discovery and community curation, acting as a network-driven alternative to Mapstr's personal recommendation storage.

Treefox AB

known forBeen To - Track Your Places

1 app2.1Travel

Been To gamifies the travel-tracking experience, appealing to users who want to visualize geographic coverage through completion metrics.

TripIt

known forTripIt: Travel Planner

1 app4.8Travel

TripIt automates itinerary management via email parsing, serving the business travel segment that Mapstr ignores.

Tripsy

known forTripsy: Travel Planner

1 app4.7Travel

Tripsy targets the same organized traveler as Mapstr but prioritizes automated reservation management and Apple-native design over social discovery.

WiFi Map

known forWiFi Map: Internet + eSIM

1 app4.6Travel

WiFi Map offers infrastructure-focused utility that complements Mapstr's discovery features by solving connectivity needs for international travelers.

New entrants(2)

BIG BRIDGE NETWORK TECHNOLOGY

known forLocaris – GPS World Map

1 app4.6Travel

Locaris provides a global explorer interface with live cameras and 3D views, offering a visual discovery layer for remote travel planning.

HONG KONG WANHONG INTERNATIONAL

known forCamRoam: Live Map & GPS

1 app0.0Travel

CamRoam offers live webcam discovery, providing a visual way to explore destinations that complements Mapstr's static location pins.

The Analyst's Read

The bottom line on Hulab

Bottom line

Hulab is a disciplined single-app studio that has successfully carved out a niche in the travel category by prioritizing personal curation over generic navigation. Their intense update frequency and consistent 4.0★ rating signal a strong commitment to maintaining a high-utility tool for a dedicated power-user base.

Frequently asked questions

How many apps does Hulab publish?
Hulab has 1 app tracked by Marlvel, primarily in the Travel category.
What kind of apps does Hulab make?
Hulab's portfolio is concentrated in Travel, with an average rating of 4.0/5 across rated apps.
What is Hulab's top app?
By review volume across the portfolio, Mapstr – Save & Follow Places is Hulab's best-known app tracked by Marlvel.
In how many countries are Hulab's apps available?
Marlvel has tracked Hulab's apps across 11 countries.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Hulab, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Hulab intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/hulab

See methodologyContact support

Data licensed under CC-BY-NC 4.0