Aqua Form: Ice, Water, & Steam icon
Archery King Online icon
Arrow Launch icon
+79

KAYAC

For casual mobile gamers seeking low-friction, reflex-based arcade and puzzle games for short breaks or commutes.

Known forPark Master
82apps4.2(1.9M) Multi-theme

Snapshot

Who is KAYAC?

Delivering accessible, physics-based arcade and puzzle challenges designed for short-session engagement on mobile.

Target audience

Casual mobile gamers seeking low-frictionReflex-based arcadePuzzle games for short breaks or commutes

Top rival

CASUAL AZUR GAMES

Other rivals

Portfolio

Free 82
82
apps
Games33
Action2
Racing1

Last updated

Park Master

v3.2.3

5mo ago

Intense

Publisher DNA

What defines KAYAC?

Publisher DNA

Primary focus

Hyper-casual mobile games

Scale

studio

Target audience

Casual mobile gamers seeking low-friction, reflex-based arcade and puzzle games for short breaks or commutes.

Origin

Based in Kamakura, Japan, with a focus on game development, localization, and publishing.

Signature Patterns

  • •Heavy reliance on physics-based mechanics and character transformations
  • •Consistent use of 'merging' and 'growth' loops to drive progression
  • •Minimalist 3D art style with high-contrast color palettes
  • •Primary input methods focused on drawing paths or swiping for lane navigation
  • •Monetization via a free-to-play model supported by high-frequency content updates
Intense

Portfolio momentum

The publisher executed 48 releases across 22 active apps in the last 6 months, maintaining a 100% active portfolio with no abandoned titles.

Last release 11d agoActive apps 22

Company profile

medium confidence
Headquarters
Kamakura, Japan

Portfolio

What does KAYAC ship?

Apps

82 apps analysed

Aqua Form: Ice, Water, & Steam icon
Aqua Form: Ice, Water, & Steam

Slide to move and switch forms—ice, water, steam—to solve puzzles and win!

3.4(426)

Analysis in progress

  • Offline play capability allows users to bypass the aggressive ad-insertion frequency during their sessions
  • Forced advertisements after every single round disrupt the core gameplay loop for casual players

Analysis in progress

Distributed across 12 markets, strongest in Americas.

Based on 14 of 82 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (3)

  • United States14 / 14
  • Mexico9 / 14
  • Brazil1 / 14

Europe (7)

  • Spain9 / 14
  • France1 / 14
  • Germany1 / 14
  • Italy1 / 14
  • Netherlands1 / 14
›+2 more europe markets
  • Portugal1 / 14
  • Sweden1 / 14

Asia-Pacific (2)

  • Japan9 / 14
  • South Korea1 / 14

Core markets (14/14 apps)

United States

User Sentiment

How do users feel about their apps?

Unlock the app dragging this portfolio down.

Access the full report for free

Rivals

Who does KAYAC compete with?

The rivals identified

Nemeses(1)

Dau Van Thang

known forDraw Fight: Freestyle Action

1 app4.8Games

Both apps target casual gamers through a core mechanic where players draw lines to execute combat moves. They compete directly for users seeking quick, action-oriented gameplay sessions.

Contenders(3)

Malik Abdul Shakoor

known forDraw To Fight: Battle Arena

1 app0.0Games

Both apps target casual gamers through a core mechanic of drawing to initiate combat actions within a mobile action-puzzle framework.

Mohd Ajmal

known forDraw Hero Action

1 app1.0Games

Both titles utilize drawing mechanics to execute combat and navigation, targeting the same casual action-puzzle demographic.

Trang Nguyen Thi

known forCat Vs Dog: Draw To Fight

1 app4.2Games

Both apps utilize line-drawing mechanics to resolve combat or puzzle scenarios, targeting casual gamers who prefer creative input methods.

Same space(19)

CASUAL AZUR GAMES

known forSword Play! Ninja Slice Runner

2 apps4.8Games

Offers a similar tactile slicing loop that competes for the same casual action session time.

Voodoo

known forCanvas Run

2 apps4.5Games

Utilizes a similar runner-based movement loop but replaces number-merging with canvas expansion.

Ander Kumm

known forGym Ball Run

1 app0.0Games

Features a similar runner-based growth mechanic where players navigate gates to increase ball size.

Cybernate

known forSlapstick Fighter: Fight Games

1 app4.7Games

Physics-based stickman combat provides an alternative to drawing-based mechanics for users seeking fast-paced action.

Dead Pixel

known forNumber Merge Run: Merge Master

1 app4.7Games

Directly mirrors the core loop of merging numbers while navigating obstacles.

DWANGO Co.

known forGum Gum Battle

1 app4.7Games

Physics-based elastic combat offers a similar casual action experience through distinct movement mechanics.

Freeplay

known forMerge Fighting: Fight Hit Game

1 app4.6Games

Combines weapon progression with combat, appealing to players who enjoy the source app's progression-based action.

Global Storm Team

known forBall Master 2048: Ball Run 3D

1 appGames

Mimics the rolling ball and 2048-style merge mechanics found in the source app.

Huyen Pham

known forStickman Warriors Fight: Arena

1 app4.9Games

Provides a more complex 3v3 combat environment for users who enjoy stickman-themed action.

Ketchapp

known forKungfu Ragdoll

1 app4.7Games

Targets the same casual fighting audience through a focus on ragdoll-based combat effects.

Loop Games Oyun Teknolojileri Anonim Sirketi

known forNumber Match: 2048 Puzzle

1 app4.8Games

Focuses on the same 2048-style merge mechanics but shifts the experience to a static grid puzzle.

MYAPPFREE S.R.L.

known forDigiment - Number Sums Games

2 apps4.5Games

Offers a similar number-merging puzzle experience but restricts gameplay through a tap-based resource system.

Shazad Mohammed

known forBall Run

1 app4.7Games

Targets the same rolling ball arcade audience but centers on hoop navigation rather than merging.

SUPERBOX

known forDrop The Number : Merge Puzzle

1 app4.7Games

Shares the core 2048-style merge loop but targets offline-first play sessions.

tatsumaki games

known forDraw Creatures

2 apps4.5Games

Uses a drawing-based mechanic to generate combat partners, appealing to the same creative-input audience as the source app.

Thuan Nguyen Quang

known forStick Combat: Stickman Fight

1 app4.9Games

Provides an endless action mode for players seeking long-term stickman combat engagement.

Ubaid Alwani

known for2048 Balls - Color Ball Run

1 app4.2Games

Shares the rolling ball and merge-based arcade gameplay found in the source app.

VDM PTE

known forSlope Ball Run

1 app3.7Games

Focuses on the same rolling ball obstacle navigation found in the source app but lacks the merge mechanic.

VIET NAM YDC COMPANY

known forStickman Warrior: Stick Fight

1 app3.6Games

Offers a beat-em-up experience with physics-based combat for users who enjoy stickman-themed brawlers.

The Analyst's Read

The bottom line on KAYAC

Bottom line

KAYAC Inc. is a disciplined hyper-casual specialist with a robust internal pipeline and an exceptional release cadence. Their ability to maintain a weighted 4.26★ rating across a fully active 22-app portfolio signals strong product-market fit and operational maturity.

Frequently asked questions

How many apps does KAYAC publish?
KAYAC has 82 apps tracked by Marlvel, primarily in the Games category.
What kind of apps does KAYAC make?
KAYAC's portfolio is concentrated in Games and Action, with an average rating of 4.2/5 across rated apps.
What is KAYAC's top app?
By review volume across the portfolio, Park Master is KAYAC's best-known app tracked by Marlvel.
In how many countries are KAYAC's apps available?
Marlvel has tracked KAYAC's apps across 12 countries.

What fed this analysis

Apps analyzed:
22
With full intel:
0
With overview:
22
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by KAYAC, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “KAYAC intelligence.” Updated 2026-04-28. https://marlvel.ai/publishers/kayac-inc

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Data licensed under CC-BY-NC 4.0