MYAPPFREE S.R.L.
For casual mobile gamers interested in social-competitive mechanics, merge-based puzzles, and narrative-driven island simulations.
Snapshot
Who is MYAPPFREE S.R.L.?
Empowering mobile developers with transparent publishing and in-house user acquisition to scale casual and puzzle games globally.
Target audience
Portfolio
Free 33Last updated
Time Master: Coin & Spin Game
v2026.1.1
4mo ago
Publisher DNA
What defines MYAPPFREE S.R.L.?
Publisher DNA
Primary focus
Casual and puzzle mobile games
Scale
studio
Target audience
Casual mobile gamers interested in social-competitive mechanics, merge-based puzzles, and narrative-driven island simulations.
Origin
Operates under the Ciao Games brand, offering a 'fair revenue share' model and in-house UA capacity to independent game developers.
Signature Patterns
- •Heavy emphasis on social-competitive mechanics including raiding, attacking, and multiplayer interaction.
- •Consistent use of freemium monetization models across all gaming titles.
- •Focus on proven casual sub-genres such as merge-decor, social-slots, and liquid sort puzzles.
- •High-frequency update cadence to maintain player engagement and optimize ROI.
- •Visual styles characterized by vibrant 3D environments and cartoon-style character designs.
Portfolio momentum
The publisher is extremely active, having deployed 72 releases across its portfolio in the last 6 months, with the most recent update occurring only 4 days ago.
Portfolio
What does MYAPPFREE S.R.L. ship?
Apps
33 apps analysed
- Cocktail-themed aesthetic provides visual differentiation from generic liquid-sorting utilities
- Absence of initial gameplay instructions leaves new players confused during their first session
Distributed across 16 markets, strongest in Asia-Pacific.
Based on 3 of 33 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (4)
- United States3 / 3
- Brazil1 / 3
- Canada1 / 3
- Mexico1 / 3
Europe (5)
- Germany1 / 3
- Portugal1 / 3
- Spain1 / 3
- Turkey1 / 3
- United Kingdom1 / 3
Asia-Pacific (7)
- Australia1 / 3
- India1 / 3
- Indonesia1 / 3
- Japan1 / 3
- Singapore1 / 3
›+2 more asia-pacific markets
- South Korea1 / 3
- Vietnam1 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
10/100
Avg sentiment score
Rivals
Who does MYAPPFREE S.R.L. compete with?
The rivals identified
Nemeses(1)
This app is the definitive market leader in the liquid-sorting genre, commanding over 1.3 million ratings and maintaining a high-frequency update cadence.
Contenders(2)
Shares the exact 'beverage-themed' sorting mechanic as the target app, making it the most direct product-level alternative.
A direct thematic competitor that maintains a high rating and significant user base within the liquid-sorting sub-genre.
Same space(3)
A foundational sorting puzzle game that defines the mechanics used by the target app, despite the different visual theme.
A high-performing puzzle game that competes for the same 'casual relaxation' time-slot as the target app.
A dominant force in the casual puzzle category that captures the same 'quick-session' audience as the target app.
New entrants(1)
Shows high development velocity with 10 releases in the last six months, indicating an aggressive push for market share.
The Analyst's Read
The bottom line on MYAPPFREE S.R.L.
Bottom line
Ciao Games is a high-velocity publisher effectively scaling proven casual mechanics through aggressive user acquisition and a developer-centric partnership model. Their strong performance in social-strategy and merge niches signals a disciplined approach to category-specific growth.
Frequently asked questions
How many apps does MYAPPFREE S.R.L. publish?
What kind of apps does MYAPPFREE S.R.L. make?
What is MYAPPFREE S.R.L.'s top app?
In how many countries are MYAPPFREE S.R.L.'s apps available?
What fed this analysis
- Apps analyzed:
- 34
- With full intel:
- 0
- With overview:
- 34
- Website scraped:
- yes
- Social presence:
- yes