Kefir
For hardcore and mid-core mobile gamers interested in resource management, base fortification, and cooperative multiplayer survival.
Last Day on Earth: Survival
Snapshot
Who is Kefir?
Creating immersive survival and life simulation experiences through deep crafting, base-building, and social systems.
Target audience
Portfolio
Free 4Last updated
Last Day on Earth: Survival
v1.49.0
4mo ago
Publisher DNA
What defines Kefir?
Publisher DNA
Primary focus
Mobile survival and life simulation games
Scale
indie
Target audience
Hardcore and mid-core mobile gamers interested in resource management, base fortification, and cooperative multiplayer survival.
Signature Patterns
- •Heavy emphasis on isometric survival-crafting and base-building mechanics
- •Integration of complex social structures including clans and multiplayer hubs
- •Freemium monetization focusing on resource acquisition and progression speed-ups
- •High-frequency update schedule to maintain long-term live-service engagement
- •Consistent focus on detailed 3D environments and character progression
Portfolio momentum
With 21 updates across 3 active titles in the last 6 months, the publisher maintains an exceptionally high development cadence for its live-service games.
Portfolio
What does Kefir ship?
Apps
4 apps analysed
Fight the apocalypse! Build your shelter, craft weapons, and survive the undead.
Isometric sandbox survival loop differentiates from alliance-heavy rivals
- The core survival loop and detailed graphics provide a rewarding experience for long-term players
- Frequent application crashes and loading screen freezes prevent consistent access to the game
Explore the open world and run your business empire in this real life simulator!
Low ad density differentiates the experience from ad-heavy rivals
- Open world exploration and realistic graphics provide a highly immersive experience for casual simulation players
- Aggressive monetization and high costs for events and items force players into a pay-to-win cycle
Explore the open world and run your business empire in this real life simulator!
Distributed across 11 markets, strongest in Europe.
Based on 3 of 4 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil3 / 3
- United States3 / 3
- Mexico2 / 3
Europe (6)
- Germany3 / 3
- Italy3 / 3
- France2 / 3
- Portugal2 / 3
- Spain2 / 3
›+1 more europe market
- Sweden1 / 3
Asia-Pacific (2)
- Japan3 / 3
- South Korea1 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
1
Negative apps
45/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does Kefir compete with?
The rivals identified
Nemeses(2)
Both apps target the life simulation audience, competing for time spent in sandbox progression loops.
Both titles compete for the zombie survival strategy audience by anchoring gameplay in base-building and resource management loops. They target the same demographic of players interested in character collection and survival-themed combat.
Contenders(24)
Both apps target the life simulation market with freemium models, competing for the same casual player base interested in career progression and lifestyle management.
Both titles target casual life simulation players, but they diverge in presentation: Sunday City uses visual open-world environments while the rival relies on text-based economic management.
Both titles target the zombie survival audience, but they diverge on core mechanics: Last Day on Earth: Survival focuses on isometric base-building, while The Walking Zombie 2: Shooter provides an offline-first FPS RPG experience.
Both titles target the zombie survival niche by centering gameplay on base fortification and resource gathering within a hostile environment.
Both titles target the zombie survival audience, with Mini DAYZ providing a hardcore, pixel-art alternative to the isometric base-building focus of Last Day on Earth: Survival.
Both titles target the life simulation audience, but Everlife 2 focuses on generational progression and legacy mechanics while Sunday City emphasizes real-time social interaction and business management.
Both titles compete for the zombie-themed action-survival audience, forcing users to choose between the deep base-building simulation of Last Day on Earth: Survival and the casual, short-burst shooting sessions of Zombie Apocalypse・Shooter Game.
Both apps compete for the same casual life simulation audience by offering progression-based virtual experiences within the same mobile category.
Both titles target the isometric zombie survival audience, competing for players through shared base-building and resource-management loops.
Both titles target casual gamers through life simulation and career progression loops, competing for the same time-share in the simulation category.
Both apps compete for the zombie survival audience by offering base-building and crafting mechanics within a freemium model. They target players seeking long-term progression in hostile environments.
Both apps target the life simulation market with freemium models, competing for the same casual gamer demographic interested in career progression and lifestyle management.
Both apps target casual life-simulation players, competing for time in the same genre through progression-based gameplay loops.
Both titles target the life simulation audience, with Sunday City focusing on open-world social sandbox play and LiSi focusing on linear, choice-based life progression from birth to retirement.
Both titles target the life simulation market, with Sunday City focusing on social sandbox play and Fateline emphasizing deterministic causal progression.
Both titles target the zombie survival niche by emphasizing base-building, crafting, and resource management mechanics. They compete for the same audience of players seeking survival-themed action-adventure experiences.
Both apps target the life simulation market with freemium models, competing for users seeking career progression and lifestyle management mechanics.
Both apps target the life simulation genre with a rags-to-riches progression loop, competing for casual players seeking career and lifestyle management mechanics.
Both titles target the zombie survival niche, with The Outlands 2 directly competing for players seeking multiplayer base-building and raiding mechanics that Last Day on Earth: Survival currently lacks.
Both apps target the post-apocalyptic survival audience by blending base-building with zombie-themed action, forcing players to choose between the isometric crafting focus of Last Day on Earth: Survival and the third-person shooter mechanics of Left to Survive.
Both titles target the life simulation market, competing for users seeking virtual business management and social progression mechanics.
Both titles target casual gamers within the life simulation category, competing for time spent in open-world progression and lifestyle management loops.
Both titles target the zombie survival shooter audience through shared core mechanics including base building, resource gathering, and weapon crafting.
Both apps target the casual life simulation market, competing for the same player base through progression-based gameplay loops.
Same space(16)
This app competes for the same casual simulation audience by blending real estate management with social reputation building.
Targets the survival-horror segment by focusing on narrative and puzzle-solving rather than open-world crafting.
Focuses on wave-based survival mechanics that appeal to players seeking combat sessions.
Targets the same hardcore survival audience with a focus on combat and evolving enemy AI.
Offers an open-world sandbox survival experience that mirrors the exploration and crafting focus of the source app.
This app captures the same life-simulation audience by using a persistent real-time engine to maintain daily user engagement.
Appeals to the same survival-simulation demographic through resource gathering and base construction mechanics.
It offers a historical alternative to the modern-day setting of Sunday City while maintaining a similar focus on management and governance.
Directly competes for the survival-crafting player base by utilizing a similar isometric perspective and resource management loop.
known for
Family Sim: Life Simulator
This app targets the life-simulation audience with a specific focus on generational storytelling and family empire building.
Provides an arcade-style alternative for players who prefer top-down horde combat over slower-paced survival simulation.
This app appeals to the same casual simulation player base by emphasizing interior design and social interaction within a virtual neighborhood.
This app targets the job-simulation aspect of Sunday City but focuses on specific gig-economy tasks like taxi and delivery driving.
This app targets the same casual simulation demographic but prioritizes family management and home design over career-focused progression.
Serves the same zombie-themed action audience but prioritizes offline-first accessibility over the persistent online sandbox.
It focuses on the parenting and household management aspects of life simulation, providing a more niche alternative to the broader scope of Sunday City.
New entrants(1)
This app competes for the same life-simulation audience by offering a long-term lineage mechanic that contrasts with the static business loops of Sunday City.
The Analyst's Read
The bottom line on Kefir
Bottom line
Kefir is a specialized studio that has successfully productized the hardcore survival loop for mobile. Their transition from the aging but massive Last Day on Earth to newer themes like Sunday City will determine if they can remain a category leader as the survival market matures.
Frequently asked questions
How many apps does Kefir publish?
What kind of apps does Kefir make?
What is Kefir's top app?
In how many countries are Kefir's apps available?
What fed this analysis
- Apps analyzed:
- 3
- With full intel:
- 1
- With overview:
- 3
- Website scraped:
- yes
- Social presence:
- yes
