Klarna Bank AB (publ)
Klarna: Smarter everyday money
Publisher DNA
What defines Klarna Bank AB (publ)?
AI intelligence is not yet available for Klarna Bank AB (publ). The portfolio data below is up to date.
Portfolio
What does Klarna Bank AB (publ) ship?
Apps
1 app analysed
Manage money, grow savings, earn cashback, and discover Klarna Card.
Visa-compatible Klarna Card integration for offline and online payments
- Flexible payment installments allow users to manage large expenses without needing full cash upfront
- The latest interface redesign creates convoluted navigation that hides essential features like loyalty cards
Distributed across 14 markets, strongest in Europe.
Based on 1 of 1 app with localized market data · last scanned .
Americas (4)
- Brazil1 / 1
- Canada1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (8)
- France1 / 1
- Germany1 / 1
- Italy1 / 1
- Netherlands1 / 1
- Portugal1 / 1
›+3 more europe markets
- Spain1 / 1
- Sweden1 / 1
- United Kingdom1 / 1
Asia-Pacific (2)
- Australia1 / 1
- India1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
0
Negative apps
55/100
Avg sentiment score
Rivals
Who does Klarna Bank AB (publ) compete with?
The rivals identified
Nemeses(1)
Both apps target budget-conscious users seeking mobile-first financial management, with overlapping utility in debit card offerings and cashback rewards.
Contenders(10)
Both apps compete for budget-conscious shoppers by offering buy-now-pay-later services and universal payment cards that function at non-partnered merchants.
Both apps target budget-conscious shoppers with buy-now-pay-later services, competing directly for transaction volume through flexible installment plans and retail discovery.
Both platforms target budget-conscious users seeking consolidated financial management, with Klarna focusing on payment flexibility and Albert on automated savings and personalized guidance.
Both apps target budget-conscious users seeking financial management tools, with Atlas focusing on credit score improvement while Klarna prioritizes flexible payment installments and shopping rewards.
Both apps target budget-conscious users by offering financial management tools, with Klarna focusing on flexible payment plans and Current on early paycheck access and credit building.
Both apps target budget-conscious consumers with interest-free installment plans, directly competing for the same retail transaction volume.
Both apps compete for the same budget-conscious user base by offering integrated financial management tools, with Klarna focusing on flexible payments and Robinhood on investment-linked banking.
Both apps compete for budget-conscious shoppers by providing installment-loan services and virtual card functionality for non-partnered retailers.
Both apps target budget-conscious users by providing installment-based payment flexibility to manage cash flow gaps. They compete for the same user segment seeking to align large expenses with irregular pay cycles.
Both apps target budget-conscious consumers needing short-term liquidity for retail purchases through buy now, pay later payment structures.
Same space(19)
Inter Banking provides a comprehensive financial super app, competing for the same users who use Klarna for consolidated money management.
Capital One Mobile serves as a primary banking hub for credit management, overlapping with users who utilize Klarna for credit-based spending.
Capital One Shopping provides automated discount discovery, overlapping with the shopping-focused utility of Klarna.
DailyPay provides earned wage access, serving as an alternative liquidity source for the same hourly worker segment Klarna targets.
Ditch provides debt repayment tools, serving users who use Klarna to manage and pay off their financial obligations.
Fetch competes for the same value-conscious user base by turning receipt scanning into a high-frequency rewards habit.
GO2bank competes for the primary banking relationship by offering high-yield savings, attracting users who prioritize interest-earning accounts.
Receipt Hog serves as a rewards app for shopping, competing for the same purchase-data-monetizing user base as Klarna.
Halifax Mobile Banking provides a standard banking utility for users who manage their daily finances and credit scores.
MAJORITY provides banking for internationals, competing for the same demographic that uses Klarna for cross-border financial tools.
Monese offers multi-currency accounts, competing for the same international money management users as Klarna.
NatWest Mobile Banking offers a suite of banking accounts, competing for the same daily financial management usage as Klarna.
LifeLock Identity provides financial security services for users who manage their credit and identity alongside their payment tools.
OnePay targets Walmart shoppers with credit-building and rewards, competing directly for the primary financial relationship of retail-focused users.
Rocket Money competes for the same budget-conscious user base by offering automated subscription management and bill negotiation services.
Santander Mobile Banking serves as a primary financial utility for UK customers, competing for the same daily banking habit as Klarna.
Starling provides a mobile banking suite, competing for the same daily financial management and budgeting users as Klarna.
Users report: Till Financial targets families with kids' banking, competing for the same demographic that uses Klarna for household financial management.
Varo Bank targets the underbanked segment with integrated credit-building tools, overlapping with Klarna's credit-focused user base.
