Murphy USA
For frequent drivers and Murphy USA customers seeking fuel discounts and convenience store deals.
Murphy Drive Rewards
Snapshot
Who is Murphy USA?
Driving customer loyalty and fuel savings through integrated mobile rewards and retail convenience tools.
Target audience
Portfolio
Free 2Last updated
Murphy Drive Rewards
v1.31.0
9mo ago
Publisher DNA
What defines Murphy USA?
Publisher DNA
Primary focus
Fuel loyalty and retail rewards
Scale
indie
Target audience
Frequent drivers and Murphy USA customers seeking fuel discounts and convenience store deals.
Portfolio momentum
Released 2 updates in the last 6 months, primarily focusing on maintaining the high-volume loyalty platform.
Portfolio
What does Murphy USA ship?
Apps
2 apps analysed
Save at the pump AND in store with deals on gas, snacks & drinks at Murphy USA.
In-store snack bundles increase transaction value
- Gas savings and tobacco discounts provide tangible financial value for frequent store visitors
- Broken authentication systems prevent users from receiving verification codes via text or email
Single-market publisher, every app ships only to United States.
Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
35/100
Avg sentiment score
Rivals
Who does Murphy USA compete with?
The rivals identified
Nemeses(1)
Directly competes for the same fuel-centric loyalty audience with a mature, high-volume transactional platform.
Contenders(3)
The industry benchmark for convenience store loyalty, leveraging massive scale and frequent promotional cycles.
High-velocity competitor with a massive user base and a focus on seamless mobile payment integration.
A major fuel-retailer app that has expanded into EV charging, posing a threat to traditional gas-only loyalty models.
Same space(2)
A dominant player in the convenience-store-first loyalty space with a heavy emphasis on food delivery.
A platform-agnostic competitor that disrupts brand-specific loyalty by offering cash back across multiple retailers.
New entrants(2)
Users report: A rapidly growing receipt-scanning platform that captures cross-retailer data, threatening brand-specific loyalty apps.
High-velocity competitor with aggressive release cycles and a proven model for driving retail conversion.
Frequently asked questions
How many apps does Murphy USA publish?
What kind of apps does Murphy USA make?
What is Murphy USA's top app?
In how many countries are Murphy USA's apps available?
What fed this analysis
- Apps analyzed:
- 2
- With full intel:
- 0
- With overview:
- 2
- Website scraped:
- yes
- Social presence:
- yes