2026NRA Annual Meeting&Exhibit icon
Great American Outdoor Show icon
MOTG icon
+3

National Rifle Association of America

For current and prospective members of the National Rifle Association interested in Second Amendment advocacy, hunting, and shooting sports.

Known forNRA Magazines
6apps3.8(317) Multi-theme

Snapshot

Who is National Rifle Association of America?

Providing digital access to organizational resources, membership management, and event programming for National Rifle Association members.

Target audience

CurrentProspective members of the National Rifle Association interested in Second Amendment advocacyHunting

Top rival

Meta Platforms

Other rivals

Portfolio

Free 6
6
apps
Entertainment3
Business1
News1
Sports1

Last updated

NRA Magazines

v5.2.1

5mo ago

Intense

Publisher DNA

What defines National Rifle Association of America?

Publisher DNA

Primary focus

Membership management and event companion tools

Scale

indie

Target audience

Current and prospective members of the National Rifle Association interested in Second Amendment advocacy, hunting, and shooting sports.

Signature Patterns

  • Exclusive focus on member-only utility and organizational content
  • Monetization model is entirely free, serving as a value-add for existing members
  • High reliance on event-based release cycles for annual conventions
  • Integration of digital identification and membership management features
Intense

Portfolio momentum

Released 12 updates across 6 apps in the last 6 months, indicating a high frequency of maintenance and event-specific development.

Last release 27d agoActive apps 5

Portfolio

What does National Rifle Association of America ship?

Apps

6 apps analysed

Great American Outdoor Show icon
Great American Outdoor Show

The World's Largest Outdoor Show -February 7-15, 2026 in Harrisburg, PA

3.8(9)
View Intel →
  • Recruiting tool functionality provides significant value for professional hiring managers and talent acquisition teams
NRA icon
NRA

Access NRA news, training resources, events, digital ID card and member benefits

3.5(23)
View Intel →
NRA Annual Meeting 2025 icon
NRA Annual Meeting 2025

Join fellow Second Amendment patriots at the 2026 NRA Annual Meeting & Exhibits!

4.9(9)
View Intel →

Single-market publisher, every app ships only to United States.

Based on 4 of 6 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States4 / 4

Core markets (4/4 apps)

United States

User Sentiment

How do users feel about their apps?

1

Positive apps

0

Neutral / mixed

0

Negative apps

90/100

Avg sentiment score

Rivals

Who does National Rifle Association of America compete with?

The rivals identified

Same space(3)

Meta Platforms

known forMeta Business Suite

1 app4.6Business

High-velocity platform for managing business-to-community interactions at scale.

Slack Technologies

known forSlack

1 app4.6Business

Dominant communication infrastructure for organizational coordination and member recruitment teams.

Zoom Communications

known forZoom Workplace

1 app4.1Business

Standardized video-conferencing tool used for remote member recruitment and association training sessions.

New entrants(1)

UKG

known forUKG Pro

1 app4.7Business

Rapidly updated workforce management platform with high release frequency in the last six months.

The Analyst's Read

The bottom line on National Rifle Association of America

Bottom line

The publisher operates a niche, utility-driven portfolio that prioritizes member engagement over consumer growth. Their success is tied to the strength of their institutional brand, though they must address technical instability to maintain long-term user satisfaction.

Frequently asked questions

How many apps does National Rifle Association of America publish?
National Rifle Association of America has 6 apps tracked by Marlvel, primarily in the Entertainment category.
What kind of apps does National Rifle Association of America make?
National Rifle Association of America's portfolio is concentrated in Entertainment and Business, with an average rating of 3.8/5 across rated apps.
What is National Rifle Association of America's top app?
By review volume across the portfolio, NRA Magazines is National Rifle Association of America's best-known app tracked by Marlvel.
In how many countries are National Rifle Association of America's apps available?
Marlvel has tracked National Rifle Association of America's apps across 1 country.

What fed this analysis

Apps analyzed:
6
With full intel:
0
With overview:
6
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by National Rifle Association of America, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “National Rifle Association of America intelligence.” Updated 2026-05-07. https://marlvel.ai/publishers/national-rifle-association-of-america

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Data licensed under CC-BY-NC 4.0