2apps2.2(9)Lifestyle

Publisher DNA

What defines Pop Up?

AI intelligence is not yet available for Pop Up. The portfolio data below is up to date.

Portfolio

What does Pop Up ship?

Apps

2 apps analysed

Gamified "pop" mechanic increases user return frequency

  • Simple and polite notification style creates a clingy but endearing user experience for daily reminders
  • Aggressive paywall restrictions limit core functionality like task counts and bubble popping for non-subscribers

Analysis in progress

Distributed across 12 markets, strongest in Europe.

Based on 2 of 2 apps with localized market data · last scanned .

Americas (3)

  • United States2 / 2
  • Brazil1 / 2
  • Mexico1 / 2

Europe (7)

  • France1 / 2
  • Germany1 / 2
  • Italy1 / 2
  • Netherlands1 / 2
  • Portugal1 / 2
›+2 more europe markets
  • Spain1 / 2
  • Sweden1 / 2

Asia-Pacific (2)

  • Japan1 / 2
  • South Korea1 / 2

Core markets (2/2 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

0

Neutral / mixed

1

Negative apps

40/100

Avg sentiment score

Rivals

Who does Pop Up compete with?

The rivals identified

Nemeses(1)

Webtoweb

known forSeasons Countdown

1 app4.8Lifestyle

Seasons Countdown competes for the same user attention by utilizing persistent, time-based visual triggers to manage personal deadlines and events.

Contenders(4)

Alexandr Moscaliuc

known for3minders - Lock Screen Notes

1 app4.3Lifestyle

This app competes by offering high-visibility, persistent reminders that occupy the user's lock screen.

Florian Vates

known forReminder Widget by Mindr

1 app4.6Lifestyle

Mindr targets the same productivity-conscious audience with a focus on visual task tracking and modern iOS integration.

Giacomo Guglielmi

known forCall Later Pro-phone scheduler

1 app2.0Lifestyle

This app overlaps with BubbleMomo by providing a specialized reminder system for specific communication tasks.

MAXIME VAN EIJNDHOVEN

known forSpeakDo: Smart Voice Reminders

1 app3.7Lifestyle

SpeakDo competes by reducing the friction of task entry through natural language processing.

Same space(4)

Karthik raja

known forUS calendar Holidays 2025 - 27

1 app5.0Lifestyle

This app competes for space on the user's home screen through integrated widgets and notification systems.

nguyen thanh

known forShiftCal: Shift Schedule Maker

1 app5.0Lifestyle

ShiftCal serves a similar productivity niche by helping users manage time-sensitive obligations through automated notifications.

Nicole Cat

known forCat Calendar:Schedule Planner

1 app4.7Lifestyle

This app shares BubbleMomo’s character-driven, cute aesthetic to make productivity tasks more approachable.

Preston Fung

known for2023 ColorCal USPS calendar

1 app2.3Lifestyle

This app occupies the same productivity category by providing offline-capable scheduling and tracking tools.

New entrants(2)

ALAN D NAVARRO LOPEZ

known forDayBlocks - Visualize Time

1 app5.0Lifestyle

DayBlocks is a new entrant that uses visual urgency to help users manage their daily tasks.

Manicgrin Media

known forNag Me

1 app0.0Lifestyle

Nag Me directly challenges BubbleMomo’s core value proposition of persistent, escalating reminders.

Frequently asked questions

How many apps does Pop Up publish?
Pop Up has 2 apps tracked by Marlvel, primarily in the Lifestyle category.
What kind of apps does Pop Up make?
Pop Up's portfolio is concentrated in Lifestyle, with an average rating of 2.2/5 across rated apps.
What is Pop Up's top app?
By review volume across the portfolio, BubbleMomo: She Never Forgets is Pop Up's best-known app tracked by Marlvel.
In how many countries are Pop Up's apps available?
Marlvel has tracked Pop Up's apps across 12 countries.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Pop Up, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Pop Up intelligence.” Updated N/A. https://marlvel.ai/publishers/pop-up-limited

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Data licensed under CC-BY-NC 4.0