ROXFIT icon

ROXFIT

For hybrid fitness athletes and competitive racers interested in structured training programs and real-time performance data.

Known forROXFIT
1app5.0(471)Health & Fitness

Snapshot

Who is ROXFIT?

Providing data-driven training insights for the hybrid fitness and Hyrox community. Helping athletes track performance and connect through real-time race analytics.

Target audience

Hybrid fitness athletesCompetitive racers interested in structured training programsReal-time performance data

Active nemesis

CH Digital Pty

Other rivals

Portfolio

Free 1
1
app
Health & Fitness1

Last updated

ROXFIT

v2.2.5

6mo ago

Active

Publisher DNA

What defines ROXFIT?

Publisher DNA

Primary focus

Health & Fitness · Hybrid training and race analytics

Scale

indie

Target audience

Hybrid fitness athletes and competitive racers interested in structured training programs and real-time performance data.

Signature Patterns

  • •Focus on niche hybrid fitness and race-day tracking
  • •Integration of AI-driven workout generation (HYPE engine)
  • •Community-centric features including live leaderboards and friend tracking
  • •Freemium-style model focused on structured training programs
Active

Portfolio momentum

Released 9 updates in the last 6 months for their single active title, indicating a high-frequency development cycle.

Last release 23d agoActive apps 1

Portfolio

What does ROXFIT ship?

Apps

1 app analysed

ROXFIT icon
ROXFIT

The app for Hyrox and Hybrid Fitness Racing

5.0(471)

Rivals

Who does ROXFIT compete with?

The rivals identified

Nemeses(1)

CH Digital Pty

known forCentr: Strength & Fitness App

1 app4.8Health & Fitness

Both platforms target hybrid athletes and HYROX competitors with personalized training plans, performance tracking, and equipment-specific workout generation.

Contenders(10)

Edge Hybrid

known forEdge: Fitness & Training Plans

1 appHealth & Fitness

Both platforms target hybrid athletes with personalized training plans, creating direct competition for users seeking structured strength and conditioning programs.

Endur

known forENDUR × HYROX: Elite 15 Plans

1 app4.9Health & Fitness

Both platforms target the hybrid athlete and Hyrox training market with free-to-access training plans. They compete for the same user base seeking structured performance preparation.

Fitify

known forFitify: Home Workout, AI Coach

1 app4.9Health & Fitness

Both apps compete for fitness enthusiasts by offering personalized workout generation, targeting users who require flexible training routines based on available equipment.

Hybrid Media Group Sociedad Limitada

known forHybridWod Athlete Workouts

1 app0.0Health & Fitness

Both platforms target hybrid athletes training for Hyrox and functional fitness by providing workout organization and performance tracking tools.

Hybrid Performance Method USA

known forHYBRID | Strength Coach

1 app4.7Health & Fitness

Both apps target strength-focused athletes with free workout logging and programming tools, creating direct competition for the same user base.

Kwan Cheng Lee

known forFirstRox: HYROX Training

1 app0.0Health & Fitness

Both apps target hybrid athletes preparing for Hyrox events, with FirstRox focusing on entry-level race preparation while ROXFIT provides broader AI-driven performance analytics.

Michael Borman

known forRoxHype: Your AI HYROX Coach

1 app4.8Health & Fitness

RoxHype targets the same hybrid athlete demographic as RoxFit by offering AI-generated training plans specifically for HYROX events. Both platforms utilize free-to-use AI engines to generate workout programs based on user equipment and goals.

Swapnil Vats

known forRoxReady - HYROX Training App

1 app0.0Health & Fitness

RoxReady targets the same hybrid athlete demographic as RoxFit by offering specialized HYROX-focused training plans and station-specific performance tracking.

Volt Athletics

known forVolt: Gym & Home Workout Plans

1 app4.7Health & Fitness

Both platforms target fitness enthusiasts with AI-driven programming, directly competing for users seeking structured, adaptive workout plans.

Zenon Technologies AG

known forRepz: HYROX Training Plan

2 apps5.0Health & Fitness

Repz targets the same hybrid athlete demographic as ROXFIT by focusing exclusively on HYROX race preparation and division-specific programming.

Same space(7)

Core AI

known forGymax: Muscle Workout Planner

1 app4.2Health & Fitness

Gymax provides a general-purpose workout planning alternative for users who may not require the specific hybrid race simulations found in RoxFit.

CrossFit

known forCrossFit

1 app4.7Health & Fitness

CrossFit acts as the central hub for the methodology RoxFit users often practice, though it lacks the hybrid-specific race focus.

Daily Fitness AI

known forAI Fitness Planner: Home Gym

1 appHealth & Fitness

AI Fitness Coach offers a different approach to motivation through body scanning, serving as an adjacent tool for general fitness tracking.

FITNESS22

known forGymverse: AI Gym Workout Plans

1 app4.8Health & Fitness

Gymverse targets the same gym-going demographic as RoxFit but focuses on automated long-term progression tracking rather than hybrid race preparation.

HYBRD

known forHYBRD: Get Stronger & Faster

1 app4.8Health & Fitness

HYBRD competes directly with RoxFit by offering an AI-driven, multi-disciplinary training plan for athletes who combine strength and cardio.

pliability

known forpliability: Stretch & Mobility

1 app4.8Health & Fitness

Pliability serves as a recovery-focused companion for the same hybrid athletes who use RoxFit for their primary training.

Stellar Apps SL

known forTrainRox - Hyrox Workout

1 app4.8Health & Fitness

TrainRox is a direct substitute for RoxFit, focusing specifically on race-day preparation for HYROX and similar hybrid events.

The Analyst's Read

The bottom line on ROXFIT

Bottom line

ROXFIT is a specialized, high-velocity studio effectively capturing the growing hybrid fitness market. Their strong user sentiment and focus on specific race-day utility suggest a high product-market fit within their target athletic demographic.

Frequently asked questions

How many apps does ROXFIT publish?
ROXFIT has 1 app tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does ROXFIT make?
ROXFIT's portfolio is concentrated in Health & Fitness, with an average rating of 5.0/5 across rated apps.
What is ROXFIT's top app?
By review volume across the portfolio, ROXFIT is ROXFIT's best-known app tracked by Marlvel.

What fed this analysis

Apps analyzed:
1
With full intel:
0
With overview:
1
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by ROXFIT, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “ROXFIT intelligence.” Updated 2026-05-11. https://marlvel.ai/publishers/roxfit-limited

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Data licensed under CC-BY-NC 4.0