Swishly
For mobile users and cord-cutters seeking to stream web-based video content to TV hardware without quality loss.
Cast Web Videos to TV - iWebTV
Snapshot
Who is Swishly?
Providing high-resolution direct video casting from mobile browsers to smart TVs, bypassing the limitations of standard screen mirroring.
Target audience
Portfolio
Free 2Last updated
Cast Web Videos to TV - iWebTV
v2.0.109
5mo ago
Publisher DNA
What defines Swishly?
Publisher DNA
Primary focus
Media casting utilities
Scale
indie
Target audience
Mobile users and cord-cutters seeking to stream web-based video content to TV hardware without quality loss.
Signature Patterns
- •Focus on direct stream casting over screen mirroring to preserve resolution
- •Broad hardware compatibility including Roku, Fire TV, Chromecast, and smart TVs
- •Dual-product strategy offering both a freemium version and a standalone paid Pro app
- •Frequent update cadence to maintain compatibility with evolving web video standards
Portfolio momentum
Released 7 updates across 2 apps in the last 6 months, with the most recent update occurring 16 days ago.
Portfolio
What does Swishly ship?
Apps
3 apps analysed
Ad-blocking capabilities during the casting process significantly improve the viewing experience for many users
- The app provides a reliable way to stream web-based video content directly to television sets
- Casting functionality fails to connect or crashes frequently following the latest update to the app
Analysis in progress
Single-market publisher, every app ships only to United States.
Based on 1 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
1
Positive apps
0
Neutral / mixed
0
Negative apps
65/100
Avg sentiment score
Rivals
Who does Swishly compete with?
The rivals identified
Nemeses(1)
With over 2.3 million reviews and a decade of market presence, this app maintains the largest user base in the web-to-TV casting niche.
Contenders(3)
A high-volume competitor specifically targeting the Chromecast ecosystem with a large, established user base.
Serves the Fire TV hardware segment with a focused approach similar to the Roku-specific variant.
High release velocity with 7 updates in the last six months indicates a rapid iteration cycle that directly challenges the target app's feature set.
Same space(5)
Focuses on screen mirroring rather than direct video stream casting, offering a different technical approach to the same job-to-be-done.
A massive ecosystem-level competitor that dominates the Apple hardware environment.
Focuses on screen mirroring rather than direct video stream casting, serving a different primary user intent.
A utility-focused app that bundles screen mirroring with basic casting capabilities for broader utility.
A legacy utility app that serves as a secondary alternative for users seeking basic media casting.
The Analyst's Read
The bottom line on Swishly
Bottom line
Swishly Inc. is a disciplined utility studio that has successfully defended a niche against native OS casting protocols. Their high weighted rating across 157K reviews signals a robust technical solution for the persistent problem of web-to-TV media fragmentation.
Frequently asked questions
How many apps does Swishly publish?
What kind of apps does Swishly make?
What is Swishly's top app?
In how many countries are Swishly's apps available?
What fed this analysis
- Apps analyzed:
- 2
- With full intel:
- 1
- With overview:
- 2
- Website scraped:
- yes
- Social presence:
- no