tinyBuild
For fans of stealth, horror, and social deduction games who enjoy challenging AI-driven experiences and narrative-rich environments.
Hello Neighbor Hide & Seek
Snapshot
Who is tinyBuild?
Delivering high-stakes stealth horror and physics-driven experiences to mobile gamers through established cross-platform franchises.
Target audience
Portfolio
Free 10Last updated
Hello Neighbor Hide & Seek
v2.3.15
1.6y ago
Publisher DNA
What defines tinyBuild?
Publisher DNA
Primary focus
Mobile games · Stealth-horror and physics-action
Scale
studio
Target audience
Fans of stealth, horror, and social deduction games who enjoy challenging AI-driven experiences and narrative-rich environments.
Origin
Established as a PC and console publisher that successfully expanded into the mobile market, primarily through the growth of the Hello Neighbor franchise.
Signature Patterns
- •Heavy reliance on the 'Hello Neighbor' IP to drive cross-promotion and user acquisition
- •Freemium monetization model featuring free-to-play base games with full-content IAP unlocks
- •Focus on stealth mechanics and physics-based environmental interaction as core gameplay
- •Integration of adaptive AI systems that learn from player behavior to increase replayability
- •Strategic transition from direct PC-to-mobile ports to mobile-optimized franchise entries
Portfolio momentum
Released 2 updates in the last 6 months while maintaining a core group of 5 active titles within a larger legacy portfolio.
Portfolio
What does tinyBuild ship?
Apps
19 apps analysed
Distributed across 12 markets, strongest in Europe.
Based on 4 of 19 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil4 / 4
- Mexico4 / 4
- United States4 / 4
Europe (7)
- France4 / 4
- Germany4 / 4
- Portugal4 / 4
- Spain4 / 4
- Italy3 / 4
›+2 more europe markets
- Netherlands2 / 4
- Sweden2 / 4
Asia-Pacific (2)
- Japan4 / 4
- South Korea3 / 4
Core markets (4/4 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
3
Neutral / mixed
1
Negative apps
43/100
Avg sentiment score
Unlock the app dragging this portfolio down.
Access the full report for freeRivals
Who does tinyBuild compete with?
The rivals identified
Nemeses(2)
Granny dominates the stealth-horror mobile niche with a massive, highly-engaged install base and consistent updates that keep the core loop relevant.
Targets the same stealth-puzzle audience by focusing on home infiltration and riddle-solving.
Contenders(7)
Strong performance in the horror-adventure sub-genre with a focus on high-fidelity environments.
Targets the same stealth-horror audience by shifting the perspective from victim to aggressor via a revenge-based prank loop.
Targets the same horror-escape audience by leveraging established franchise characters and high-intensity survival.
Both titles target the stealth horror adventure segment, utilizing house-based navigation and evasion mechanics to drive player engagement.
Both titles target the stealth-horror casual mobile audience with free-to-play entry points, though they differ significantly in technical depth and active development status.
High-velocity development and a unique, surreal horror premise make this a direct threat to this app's audience.
Both titles target the stealth horror audience by tasking players with infiltrating a hostile environment to retrieve specific items while avoiding an antagonist. They share a core gameplay loop centered on navigation and avoidance within a confined, threatening space.
Same space(13)
Shares the stealth-puzzle genre by using a relatable house-arrest premise to drive engagement.
Targets the horror-survival audience by offering a multiplayer experience for up to six players.
Moves the horror experience into a multiplayer, asymmetrical survival format.
A foundational horror title that defines the 'stationary survival' sub-genre within the broader horror category.
Coexists in the stealth-horror space by utilizing a sci-fi narrative premise involving replicant infiltration.
Targets the younger segment of the horror-adventure market using mascot-driven IP to sustain engagement.
Occupies the same horror-escape niche by focusing on rescuing friends from an antagonist.
Provides a social alternative for the same horror-seeking audience through cooperative survival mechanics.
This app offers a similar premium, non-monetized simulation experience but replaces cemetery management with medical alchemy and town interaction.
This app provides a premium life-simulation experience that appeals to players who enjoy goal-oriented management but prefer a tropical setting.
This app captures the casual simulation audience through a repetitive farming loop that contrasts with the dark, complex management of the source app.
It shares the medieval management theme but shifts the focus from cemetery maintenance to prison expansion and prisoner care.
It targets the same management-heavy simulation audience by scaling the focus from a single cemetery to an entire city population.
New entrants(1)
Continues the franchise's dominance by iterating on the core escape loop with new environments and mechanics.
The Analyst's Read
The bottom line on tinyBuild
Bottom line
tinyBuild is a franchise-led publisher that dominates the mobile stealth-horror niche. Their ability to translate complex PC mechanics into mobile-friendly freemium models makes them a key player in the mid-core gaming space.
Frequently asked questions
How many apps does tinyBuild publish?
What kind of apps does tinyBuild make?
What is tinyBuild's top app?
In how many countries are tinyBuild's apps available?
What fed this analysis
- Apps analyzed:
- 19
- With full intel:
- 1
- With overview:
- 19
- Website scraped:
- yes
- Social presence:
- yes
