Wern Jie Lim

Portfolio

This app dominates the casual diary market by leveraging high-volume, gamified features that directly compete for the same entry-level user base seeking a digital journal.

Halo competes by offering a more structured, wellness-oriented journaling experience that goes beyond simple text entry.

This app targets the same privacy-conscious demographic as the target app but with a larger established user base and more frequent feature updates.

This app targets users who prefer visual expression over text, utilizing AI to generate diary entries.

This app provides a standard, secure journaling experience with a focus on emotional tracking.

Question Diary differentiates by using daily prompts to overcome writer's block, a common pain point for diary users.

Felt enters the space by focusing on the visual collage aspect of journaling, appealing to creative users.