ZenGo
For crypto investors seeking high security without seed phrase management, and corporate teams managing digital asset treasuries.
Snapshot
Who is ZenGo?
Providing secure, seedless crypto self-custody for individuals and businesses through Multi-Party Computation (MPC) technology.
Target audience
Portfolio
Free 2Last updated
Zengo: Crypto & Bitcoin Wallet
v9.6.3
7mo ago
Publisher DNA
What defines ZenGo?
Publisher DNA
Primary focus
Finance · Crypto self-custody and treasury management
Scale
indie
Target audience
Crypto investors seeking high security without seed phrase management, and corporate teams managing digital asset treasuries.
Origin
ZenGo is currently joining forces with the global trading platform eToro.
Signature Patterns
- •Utilization of MPC (Multi-Party Computation) to eliminate seed phrase vulnerability
- •Multi-layered security focus including 3FA recovery and Web3 firewalls
- •Monetization via freemium models and professional-tier subscriptions
- •Exclusive focus on the Finance category with a specialization in digital asset management
Portfolio momentum
Released 4 updates across 2 apps in the last 6 months, with the most recent major release occurring 18 days ago.
Portfolio
What does ZenGo ship?
Apps
2 apps analysed
Buy, store, and trade your Bitcoin & crypto with the most secure crypto wallet
3D FaceLock biometrics reduce access friction
- The simple and clean interface design allows new users to navigate crypto trading without technical confusion
- Users report being unable to withdraw funds or transfer assets, leading to allegations of platform theft
Tightly focused on 4 markets (France, Mexico, Spain, United States).
Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (2)
- Mexico1 / 1
- United States1 / 1
Europe (2)
- France1 / 1
- Spain1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
25/100
Avg sentiment score
Rivals
Who does ZenGo compete with?
The rivals identified
Nemeses(1)
Both applications target retail crypto users seeking self-custody, with Zengo focusing on MPC-based security while Trust Wallet provides broad multi-chain support and dApp integration.
Contenders(10)
Both apps target US-based crypto investors, competing for the same retail user base through simplified buy-sell tools and wallet management.
Both apps target the retail crypto market with self-custody solutions, competing for users who prioritize asset control and security.
Both applications target retail crypto investors seeking to buy, sell, and store digital assets, creating direct competition for the same user base.
Both applications target retail crypto investors seeking self-custody solutions, competing directly for users who prioritize ease of use and onchain asset management.
Both applications target retail crypto users seeking asset management, but Exodus provides broader network support and cross-platform synchronization that Zengo lacks.
Both apps target retail crypto users seeking self-custody, competing for the same wallet-management market share through distinct security architectures.
Both platforms compete for retail crypto users by offering integrated Web3 wallet functionality, though OKX provides a broader exchange-based trading environment compared to Zengo's standalone MPC wallet.
Both applications target retail crypto users with self-custodial models, competing directly for individuals who prioritize asset control over centralized exchange reliance.
Both apps target crypto investors requiring secure asset management, with SafePal drawing users through its hardware-software bridge while Zengo focuses on MPC-based software simplicity.
Tangem and Zengo compete for the same self-custody crypto audience by offering distinct security architectures: physical hardware cards versus software-based MPC.
Same space(12)
bitbank provides a localized exchange experience for the same crypto-investing audience, emphasizing security and altcoin availability.
BTCC targets the same crypto-trading audience by offering a long-standing exchange platform with advanced derivative tools.
CEX.IO serves the same retail crypto audience by providing a centralized exchange platform for instant asset trading.
Coinme serves the same crypto-interested audience but focuses on the unbanked segment through physical retail access points.
CoinStats serves the same crypto-active user base by providing portfolio tracking that aggregates data across multiple external wallets.
MoonPay functions as a payment gateway that manages the same retail crypto-trading workflow by integrating multiple funding sources.
Kraken captures the same retail crypto audience by bundling traditional stock trading with its core digital asset exchange.
River targets the same long-term Bitcoin accumulation audience by focusing on regulated, transparent, and automated savings.
Safeheron offers the same MPC-based security model for crypto self-custody, targeting users who prioritize private key ownership.
SoFi acts as a broad financial hub that captures the same retail audience by bundling banking and crypto trading into one interface.
Uphold competes for the same retail wallet share by offering a unified interface for diverse asset classes including precious metals.
Strike targets the same Bitcoin-focused demographic by offering regulated, automated accumulation tools for long-term holders.
The Analyst's Read
The bottom line on ZenGo
Bottom line
ZenGo is a specialized security-tech publisher successfully pivoting from a consumer-only wallet to a broader fintech infrastructure provider. Their acquisition by eToro validates their MPC-first security model as a viable solution for mass-market crypto adoption.
Frequently asked questions
How many apps does ZenGo publish?
What kind of apps does ZenGo make?
What is ZenGo's top app?
In how many countries are ZenGo's apps available?
What fed this analysis
- Apps analyzed:
- 2
- With full intel:
- 1
- With overview:
- 2
- Website scraped:
- yes
- Social presence:
- yes