Block Puzzle: Hidden Pic vs its rivals

Side-by-side comparison against Block Puzzle: Hidden Pic's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperMOONEE PUBLISHING LTDEasybrain LtdMobilityWareGram GamesTripledot StudiosFanateePlayStudiosSUPERSONIC STUDIOS LTDWildlife Studios
CategoryGamesGamesGamesGamesGamesGamesGamesGamesGames
PlatformAndroid, iOSiOSiOS, AndroidAndroid, iOSAndroid, iOSAndroid, iOSiOS, AndroidiOS, AndroidiOS, Android
Store Metrics
Rating4.9 / 54.6 / 54.6 / 54.3 / 54.7 / 54.7 / 54.5 / 54.6 / 54.7 / 5
Ratings Count38650,18914,39022,790656,118283,379452,234409,483785,678
PriceFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateMar 23, 2021Mar 23, 2019Jun 3, 2020Sep 25, 2014Mar 11, 2020Mar 8, 2017Jan 22, 2020Feb 19, 2020Jul 11, 2015
Last UpdatedMay 15, 2021Apr 8, 2026Dec 9, 2025Apr 17, 2026May 28, 2026May 5, 2026Apr 14, 2026May 6, 2026Apr 17, 2026
Sentiment & Reviews
Sentimentpositivemixednegativenegativemixedmixedterriblemixedmixed
Score75/10048/10025/10025/10045/10035/10015/10045/10058/100
Praises
  • Satisfying core block mechanics provide a relaxing escape from daily work stress
  • Engaging Gameplay
  • Engaging Gameplay
  • Core puzzle gameplay remains a meditative and addictive experience for long-term players
  • Meditative and soothing puzzle mechanics provide a reliable daily stress relief habit for players
  • Educational crossword mechanics provide a relaxing and mentally stimulating daily habit for long-term players
  • Core gameplay mechanics remain faithful to the nostalgic original experience for long-term players
  • Core ball-rolling mechanics provide an addictive and entertaining experience for casual play sessions
  • Nostalgic Value
  • Creative Gameplay
Complaints
  • Aggressive ad frequency and unskippable content disrupt the flow of gameplay sessions
  • Excessive Advertising
  • High Cost of Ad-Free Version
  • Intrusive and Broken Ads
  • App Stability and Data Loss
  • Post-update technical instability causes frequent freezing and system-wide device crashes
  • Aggressive monetization and forced ad frequency degrade the classic user experience
  • Excessive ad frequency interrupts the flow of gameplay and forces frequent app restarts
  • Aggressive ad frequency and intrusive ad behavior disrupt the core gameplay loop post-update
  • Aggressive ad frequency and forced ad-walls interrupt the flow of gameplay after every round
  • Excessive ad frequency disrupts the flow of gameplay and creates a negative user experience
  • Intrusive Advertisements
  • Restrictive Recent Update
Requests
  • Paid ad-free version requested to remove interruptions and improve the user experience
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  • Classic mode toggle requested to remove intrusive new features and frenzy modes
  • Purchase option for an ad-free experience to remove current monetization friction
  • Permanent ad-free purchase option requested to replace the current high-cost monthly subscription model
  • Permanent one-time payment option to remove advertisements instead of the current monthly subscription
  • Account synchronization and cloud save functionality to prevent permanent progress loss
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Strategic Intel
Strengths
  • Sudoku-hybrid mechanics sustain session depth
  • Visual progression loop anchors daily retention
  • Superior Live Ops including Seasonal Events and collectible postcards
  • Robust competitive features (Tournaments/Leaderboards)
  • High frequency of content updates (last updated March 2026)
  • Unique hybrid Sudoku-block mechanics
  • Massive content depth (99,999+ levels)
  • Established developer (MobilityWare) with strong distribution
  • Infinite-grid mechanic provides meditative, low-cognitive-load experience
  • Established brand presence across mobile stores
  • Meditative puzzle loop sustains daily habit
  • Offline-first architecture captures transit-based engagement
  • Narrative-driven world progression sustains long-term retention
  • 11-language library functions as a B2B distribution barrier
  • Trivia-based crossword mechanics provide a high-frequency daily habit
  • Globally recognized brand equity sustains organic install velocity
  • myVIP loyalty program creates a B2B distribution moat into hospitality partnerships
  • Physics-based momentum feels more responsive than rigid lane-based runners
  • One-finger control scheme maximizes top-of-funnel acquisition
  • Massive established user base (3.6M+ ratings)
  • Unique pet adoption and interaction mechanics
  • Accessible blueprint-guided construction system
Weaknesses
  • 100% ad-reliance creates sentiment drag
  • Lack of paid ad-free tier limits revenue
  • Aggressive ad frequency (interstitials every 80 seconds)
  • Polarizing $15 ad-removal price point
  • Missing Dark Mode causing eye strain
  • Critical ad-related technical instability
  • Lack of cloud-save leading to user data loss
  • Aggressive monetization disrupting the 'relaxing' UX
  • Technical instability causes system-wide device crashes
  • Aggressive ad-frequency degrades core user experience
  • 24-hour play limits frustrate veteran players
  • Aggressive ad-load triggers high churn
  • Post-update stability issues erode trust
  • No paid ad-free tier
  • Aggressive ad frequency disrupts the core gameplay loop
  • Technical instability post-update causes loading failures
  • No permanent ad-free purchase option for loyal users
  • Subscription-only ad removal model creates high churn
  • Forced online connectivity requirements cause frequent boot failures
  • Loading freezes in the latest update
  • No cloud-save functionality despite user requests
  • Ad frequency disrupts gameplay flow
  • Aggressive ad frequency disrupting gameplay flow
  • Lack of cloud-save functionality for progress retention
  • Recent technical restrictions on block placement
Pricingfreefreemiumfreemiumfreemiumfreemiumfreemiumfreemiumfreemiumfreemium
MomentumMaintenance--ActiveActiveActiveActiveActiveMaintenance
Update Cadence3 versions, 1 majors/6mo, ~902d avg--5 versions, 4 majors/6mo, ~6d avg5 versions, ~10d avg5 versions, 5 majors/6mo, ~16d avg5 versions, ~5d avg5 versions, ~9d avg5 versions, ~4d avg

Compare Block Puzzle: Hidden Pic head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Block Puzzle: Hidden Pic, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0