ColorLover-Personal Color Test vs its rivals

Side-by-side comparison against ColorLover-Personal Color Test's closest competitors: identity, store metrics, ratings & sentiment, and strategic intel.

	ColorLover-Personal Color Test This App	Eyebrows Tutorial Step by Step Nemesis	Hairstyle Videos Step by Step Contender	Makeup Tutorials for Beginners Contender	Chrome Nails Contender	Black Men Beard Styles Contender	Makeup Artist - Beauty Tips Peer	MeGo Client Peer	UMAX AI:Jawmax, Looksmax & PSL Peer	Mary Kay® MirrorMe Peer
Core Identity
Developer	Color Lover Lab Co., Ltd.	FOREFO	Appz Dreamer	FOREFO	Smartongroup	FOREFO	Riafy Technologies Pvt. Ltd.	Millennium Systems International	Toon Tech Ltd	Mary Kay Inc.
Category	Lifestyle	Beauty	Beauty	Beauty	Beauty	Books & Reference	Lifestyle	Business	Lifestyle	Lifestyle
Platform	iOS	Android	Android	Android	Android	Android	iOS, Android	iOS, Android	Android	iOS
Store Metrics
Rating	3.4 / 5	4.0 / 5	4.1 / 5	4.0 / 5	4.8 / 5	4.4 / 5	4.5 / 5	2.4 / 5	4.7 / 5	4.7 / 5
Ratings Count	87	416	168	362	78	108	95	24	1,315	308
Price	Free	Free	Free	Free	Free	Free	Free	Free	Free	Free
Release Date	Aug 6, 2020	Nov 10, 2022	Dec 15, 2022	Oct 3, 2022	Nov 25, 2017	Nov 9, 2023	Oct 21, 2022	Jun 2, 2024	Jan 29, 2026	Jan 14, 2019
Last Updated	Jan 3, 2025	Jan 15, 2026	Apr 27, 2026	May 18, 2026	Oct 15, 2025	Jan 4, 2026	May 7, 2026	Apr 22, 2026	Apr 12, 2026	Sep 18, 2025
Sentiment & Reviews
Sentiment	negative	-	-	-	positive	positive	positive	-	-	positive
Score	25/100	-	-	-	85/100	80/100	65/100	-	-	85/100
Praises	Personal color analysis tools provide helpful feedback for makeup and outfit selection Product filtering and shade matching features assist users in finding suitable cosmetics	-	-	-	Instructional clarity	-	Educational makeup tutorials provide clear guidance for beginners learning proper application techniques User friendly interface and helpful tips facilitate a positive experience for new users	-	-	AR accuracy
Complaints	Authentication failures prevent users from accessing accounts via Google or Apple login Limited hair color options restrict the accuracy of results for non-Korean users Defunct customer support and broken website links leave users without resolution paths	-	-	-	-	-	Aggressive monetization and forced rating prompts frustrate users during the initial onboarding experience Content quality concerns arise from users perceiving the tutorials as freely available online videos	-	-	Catalog updates
Requests	Expanded hair color palette options to better represent diverse international user bases English language support for brand names and customer service communication	-	-	-	-	-	-	-	-	Camera latency
Strategic Intel
Strengths	Proprietary color algorithm built on 2,500-person dataset High-utility cosmetic matching by seasonal tone	-	-	-	High-fidelity focus on chrome-nail niche sustains 4.83-star rating	Niche-specific cultural positioning for black men's grooming needs	Accessible interface facilitates daily routine guidance Categorized video library drives session duration	-	-	AR engine provides high-fidelity product visualization Direct-selling integration bridges digital try-on and purchase
Weaknesses	Persistent authentication failures post-update Korean-only support and brand documentation Limited hair-color options for non-Korean users	-	-	-	Absence of video content forces users to competitors for technique demonstrations	Static image-based content lacks engagement of video-first competitors	Aggressive monetization and forced rating prompts Perceived lack of original content	-	-	No independent social-sharing community Dependency on human consultants creates friction
Pricing	freemium	free	free	free	free	free	free	free	freemium	free
Momentum	Zombie	-	-	-	Zombie	Zombie	-	-	-	Zombie
Update Cadence	1 versions, 1 majors/6mo	-	-	-	1 versions	1 versions	-	-	-	1 versions

Compare ColorLover-Personal Color Test head-to-head