| Core Identity |
| Developer | DianDian Interactive Holding | Supercell | VIZOR APPS LTD | Melsoft | Playrix | Playrix | Playrix | HOMA GAMES |
| Category | Games | Games | Games | Games | Games | Games | Games | Games |
| Platform | Android, iOS | Android, iOS | iOS, Android | iOS | iOS, Android | Android, iOS | Android, iOS | iOS, Android |
| Store Metrics |
| Rating | 4.6 / 5 | 4.7 / 5 | 4.7 / 5 | 4.8 / 5 | 4.8 / 5 | 4.6 / 5 | 4.7 / 5 | 4.8 / 5 |
| Ratings Count | 36,258 | 636,415 | 129,104 | 417,524 | 2,109,455 | 2,154,451 | 1,678,955 | 93,890 |
| Price | Free | Free | Free | Free | Free | Free | Free | Free |
| Release Date | Feb 2, 2013 | Jun 21, 2012 | Apr 4, 2018 | Nov 18, 2019 | Oct 24, 2013 | Sep 19, 2017 | Aug 25, 2016 | Apr 23, 2021 |
| Last Updated | Apr 3, 2026 | May 11, 2026 | Apr 16, 2026 | May 14, 2026 | Apr 20, 2026 | May 18, 2026 | Apr 30, 2026 | Apr 14, 2026 |
| Sentiment & Reviews |
| Sentiment | negative | mixed | negative | negative | negative | mixed | negative | positive |
| Score | 35/100 | 55/100 | 25/100 | 25/100 | 34/100 | 45/100 | 35/100 | 75/100 |
| Praises | - Long-term gameplay loop provides consistent relaxation for players over many years
| - The core farming loop remains highly addictive and provides a relaxing experience for long-term players
| - Core gameplay loop provides a relaxing and engaging experience for long-term players
| - Core island exploration and building mechanics provide a relaxing experience for casual players
| - Engaging Core Gameplay
- Ad-Free Experience
| - Engaging match-three puzzle mechanics provide a relaxing distraction from daily work routines
- Absence of forced advertisements allows for uninterrupted gameplay sessions during long play periods
| - Core puzzle gameplay remains engaging for long-term players seeking casual entertainment
| - Infinite gameplay loop provides long-term entertainment value without feeling repetitive for casual players
- Offline accessibility allows for consistent farming and pet management without requiring an active connection
|
| Complaints | - Account recovery processes are ineffective and fail to restore progress after device changes
| - Frequent game freezes and crashes post-update disrupt the daily farming habit on mobile devices
| - Misleading advertising creates a significant gap between expected and actual gameplay mechanics
- Aggressive energy gating forces monetization and limits meaningful daily play sessions
| - Aggressive monetization and energy gating prevent meaningful progression without frequent real-money purchases
- Frequent application crashes and loading failures disrupt the core gameplay loop post-update
| - Misleading Advertising
- Predatory Economy Update
| - Aggressive monetization pressure and reduced rewards make progression feel impossible without spending money
- Misleading advertising creates a negative first impression by showing gameplay not present in the app
| - Aggressive monetization and difficulty spikes force players into pay-to-win scenarios
| - Excessive ad frequency disrupts the core gameplay flow and makes the experience feel unplayable
- Broken account authentication prevents progress saving and creates risk for in-game purchase loss
|
| Requests | - Implement a reliable cloud-based account system to prevent permanent loss of farm progress
| - Implementation of a confirmation tap for gem purchases to prevent accidental currency loss
| - Increased energy regeneration rates to allow for longer and more satisfying play sessions
| - Improved resource gathering and energy balancing to reduce reliance on microtransactions
| - | - Ability to earn extra moves by watching advertisements to avoid pay-to-win progression walls
| - Increased transparency and fairness in level difficulty and reward distribution
| - Cloud save integration via social or email accounts to protect player progress and purchases
|
| Strategic Intel |
| Strengths | - Unlimited barn storage removes inventory friction
- 21-language library enables international B2B distribution
| - Social trading mechanics drive long-term retention
- Supercell brand identity ensures high install velocity
| - Atmospheric narrative-driven expedition system [Product Design]
- Deep integration of social trading into the core economy [Retention Mechanism]
| - Offline-first loop maintains engagement during travel
- Primal aesthetic differentiates from cluttered city-builders
| - Massive social proof (14M+ ratings)
- Unique hybrid gameplay loop
- Full offline support for core simulation
| - Character-driven narrative arcs foster long-term emotional attachment
- Multi-room renovation depth provides complex sense of ownership
| - Narrative-driven progression creates long-term emotional attachment
- Social integration reduces churn via accountability
| - Data-driven iteration framework (Homa Lab) enables rapid LTV optimization
- Offline-capable core loop reduces session friction
|
| Weaknesses | - Account recovery failure on device transition
- Aggressive monetization of essential machines
- 0.4★ Android-iOS rating gap
| - Frequent post-update crashes disrupt daily habits
- Bot activity in the newspaper breaks the economy
| - High cost of actions relative to energy regeneration [Monetization Friction]
- Significant gap between advertised content and actual gameplay [User Acquisition]
| - Energy-gating exceeds natural replenishment rates
- Persistent crash reports post-update
- Deceptive third-party ad reward promises
| - High disparity between ads and actual gameplay
- Recent economy update perceived as predatory
- Mandatory Match-3 levels for simulation progress
| - Premium tier monetization pressure forces progression walls
- 0.7★ Android-iOS rating gap indicates technical instability
- Misleading advertising creates negative first-impression churn
| - Aggressive monetization forces pay-to-win scenarios
- Technical instability causes progress loss
- Marketing-gameplay discrepancy
| - Missing cloud-save functionality (top-requested feature)
- Aggressive ad frequency disrupts core gameplay flow
|
| Pricing | freemium | freemium | freemium | freemium | freemium | freemium | freemium | freemium |
| Momentum | Active | Active | Active | Active | Intense | Active | Active | Maintenance |
| Update Cadence | 5 versions, 5 majors/6mo, ~30d avg | 5 versions, 2 majors/6mo, ~12d avg | 5 versions, 4 majors/6mo, ~6d avg | 5 versions, ~11d avg | 5 versions, 5 majors/6mo, ~10d avg | 5 versions, 5 majors/6mo, ~12d avg | 5 versions, 5 majors/6mo, ~7d avg | 4 versions, ~9d avg |
