Report updated Apr 18, 2026

TripIt: Travel Planner is an established travel app that is available. With a 4.8/5 rating from 393.1K reviews, it shows polarized user reception. Users particularly appreciate itinerary organization, though login and authentication issues remains a common concern.

What is TripIt: Travel Planner?

TripIt is a leading travel itinerary manager with nearly 20 million users, specializing in automated plan aggregation via email parsing. It holds a strong market position as #14 Grossing in its category, bolstered by a deep integration with SAP Concur for corporate travelers. Its primary differentiator is the combination of automated building with high-value Pro features like Fare Drop Tracking and interactive airport maps.

Current Momentum

v20.4 · 3w ago

Active

TripIt expanded Risk Alerts to cover all itinerary plans and launched its 20th-anniversary celebration. Two major updates were released across platforms in March 2026.

Active Nemesis

T

TripCase

By Sabre GLBL

Other Rivals

Wanderlog - Travel Planner
KAYAK: Flights, Hotels & Cars
FlightAware Flight Tracker
Expedia: Hotels, Flights, Cars
Lambus | Travel Planner
Stippl - Travel Planner

7-Day Rank Pulse 🇺🇸

Travel

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

Automated Itinerary BuildingDifferentiator

Automatically aggregates travel plans by parsing confirmation emails forwarded to a dedicated address

Real-time Travel AlertsStandard

Provides push notifications for flight status, gate changes, and potential travel disruptions

Interactive Airport MapsDifferentiator

Provides navigation assistance within airport terminals to help users find gates and amenities

Fare Drop TrackingDifferentiator

Monitors flight prices and notifies users if they are eligible for a refund after booking

How much does it cost?

Subscription
  • Free tier for basic itinerary organization
  • TripIt Pro subscription at $48.99/year for advanced alerts, rewards tracking, and navigation tools

Uses a freemium model that gates mission-critical travel intelligence and proactive monitoring behind an annual subscription, leveraging high utility for free users to drive Pro conversions.

Who Built It?

TripIt app icon

Simplifying complex travel logistics through automated itinerary organization and real-time alerts for frequent travelers.

Portfolio

1

Apps

Explore the full TripIt report

Portfolio breakdown, audience, momentum, and every app published by TripIt.

Go deeper

What do users think recently?

High confidence · Latest 100 of 392.7K total reviews analyzed

How did the latest release land?

Overall
4.8/ 5
(393.1K)
Current version
4.8/ 5
+0.0 vs overall
(299.6K)
Main signal post-update: itinerary Organization.

What is the recent mood?

Mixed

Recent user voice shows a mixed sentiment. Users appreciate itinerary organization and pro feature value, but report login and authentication issues and email parsing failures.

What Users Love

Itinerary Organization
Pro Feature Value

What Frustrates Users

Login and Authentication Issues
Email Parsing Failures

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for TripIt: Travel Planner?

Where is it available?

Localized markets (14)

United StatesAustraliaCanadaGermanySpainFranceUnited KingdomIndonesiaIndiaJapanMexicoSingaporeTurkeyVietnam

How's The Travel Market?

How does it evolve in the Travel market?

Rank progression

136 active rankings tracked — 30-day window

The rivals identified

The outtake for TripIt: Travel Planner

Strengths to defend, gaps to attack

Core Strengths

  • SAP Concur ecosystem integration for enterprise users
  • High-value Fare Drop Tracking ROI
  • Superior document management with Apple Intelligence support

Critical Frictions

  • Severe login and authentication instability
  • Email parsing size limitations
  • Aggressive paywalling of previously free features

Growth Levers

  • Develop collaborative planning features to compete with Wanderlog
  • Integrate group expense tracking to counter Lambus

Market Threats

  • TripCase's free access to features TripIt gates
  • Wanderlog's rapid growth in the collaborative planning segment

What are the next best moves?

high

Resolve 'Access Denied' authentication bug

This is the #1 high-frequency complaint and a critical blocker for user retention.

medium

Increase email parsing size limits

Users report rejections of flight details and statements, undermining the core 'automated' value proposition.

medium

Introduce real-time collaborative editing

Wanderlog and Lambus are gaining traction by solving the group coordination pain point that TripIt currently ignores.

Feature Gaps vs Competitors

  • Real-time collaborative planning (available in Wanderlog)
  • Shared group expenses (available in Lambus)
  • Direct GDS integration for automatic agency updates (available in TripCase)

Key Takeaways

TripIt remains the enterprise standard due to its SAP Concur synergy, but it is currently vulnerable. To maintain its #14 grossing position, the PM must fix the 'Frustrated' user base's login issues immediately while expanding into collaborative planning to prevent churn to modern rivals like Wanderlog.

Where Is It Heading?

Mixed Signals

Integration of Apple Intelligence (Mar 2026) shows active investment in cutting-edge automation.

Persistent 'Access Denied' login bugs are driving a declining sentiment trend.

Users are expressing frustration over moving previously free features to the $48.99 Pro tier.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by TripIt: Travel Planner, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “TripIt: Travel Planner Intelligence Report.” Updated Apr 18, 2026. https://marlvel.ai/apps/com-tripit-tripitmobile

Agent Markdown (.md)See methodologyContact support

Data licensed under CC-BY-NC 4.0