MARLVEL

Easy Unit:convert units vs its rivals

Side-by-side comparison against Easy Unit:convert units's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Easy Unit:convert units
This App
Simple - Unit Converter
Nemesis
Convertible: Unit Converter
Contender
The Converter
Contender
Convert It - Measurement tool
Contender
Units+
Contender
Compressor: Photos & Pictures
Peer
Video to MP3 - Extract audio
Peer
MP4 Maker - Convert to MP4
Peer
Video to Live Wallpaper
Peer
Core Identity
DeveloperAPPS BAY LIMITEDKENTA OKAMURAEfecto Pty LtdVladimir KofmanSonicstar Solutions IncHebaallah HossameldienArthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA.Arthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA.Arthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA.Arthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA.
CategoryProductivityLifestyleUtilitiesUtilitiesUtilitiesUtilitiesProductivityUtilitiesProductivityPhoto & Video
PlatformAndroid, iOSiOS, AndroidiOSiOSiOS, AndroidiOS, AndroidiOSiOSiOSiOS
Store Metrics
Rating4.8 / 50.0 / 54.8 / 54.5 / 52.3 / 54.8 / 54.6 / 54.7 / 54.6 / 54.5 / 5
Ratings Count1801002133723845222,1601,780
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateSep 8, 2022Feb 5, 2016Apr 24, 2012Feb 12, 2019Nov 27, 2021Aug 18, 2013Jul 29, 2021Feb 7, 2022Nov 13, 2019Nov 29, 2021
Last UpdatedSep 29, 2022Mar 1, 2017Sep 25, 2018Feb 12, 2019May 1, 2026Nov 17, 2025May 4, 2026May 4, 2026May 4, 2026May 4, 2026
Sentiment & Reviews
Sentimentexcellentmixedexcellentpositivenegativeexcellent----
Score85/10055/10095/10075/10020/10085/100----
Praises
  • Minimalist design and absence of advertisements create a clean user experience for daily conversion tasks
  • Real-time conversion across multiple units simultaneously provides high utility for professional and casual measurement needs
  • Extensive unit category library provides high utility for professional and academic users
  • Educational value of non-standard units
  • Extensive unit database and customization options support complex engineering and industrial field calculations
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  • Broad utility across diverse conversion categories makes the app essential for international travel and daily tasks
  • Persistent state management ensures calculations remain visible even after closing and reopening the application
  • High accessibility and intuitive interface design allow users to perform complex conversions without a learning curve
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Complaints
  • Inability to manually reorder unit categories or specific measurements hinders personalized navigation and workflow efficiency
  • Intrusive full-screen advertisements disrupt the user experience and hinder navigation between tools
  • Lack of recent updates
  • Inaccurate exchange rate data and lack of manual entry options frustrate financial conversion users
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  • Inconsistent currency conversion data compared to other sources creates uncertainty regarding the accuracy of results
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Requests
  • Manual reordering of unit lists and categories would improve navigation speed for frequent daily users
  • Standard arithmetic calculator integration requested to consolidate daily math and conversion needs
  • Offline currency conversion
  • Calendar date calculation functionality would provide a more complete utility for diverse user needs
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  • Notification center widget integration would allow for faster access to common conversion tools without opening the app
  • Customizable favorite conversion types would enable quicker navigation to the specific units used most frequently
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Strategic Intel
Strengths
  • Minimalist, ad-free interface drives high user satisfaction
  • Lightweight installation size reduces barrier to entry
  • Offline-first architecture ensures consistent utility
  • Broad category library supports diverse professional use cases
  • Custom unit definition increases user switching costs
  • Non-standard unit library functions as a unique educational moat
  • 19 aesthetic themes sustain visual differentiation
  • 1500-unit library creates high switching costs
  • Real-time calculation engine reduces task completion time
  • Advanced search customization increases user investment
  • Offline-first architecture enables utility in remote environments
  • Persistent session state maintains calculation context across app launches
  • Lightweight UI design reduces cognitive load for casual users
  • Scientific notation tools provide advanced utility for technical segments
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Weaknesses
  • Fixed unit order creates navigation friction for power users
  • Lack of custom category creation limits professional utility
  • Intrusive full-screen ad frequency
  • Startup latency
  • Missing specific regional currency support
  • Zero feature updates since 2018
  • No offline currency conversion despite category-standard expectations
  • No home screen widget support
  • Display scaling errors on large screens
  • Inaccurate currency data without manual override
  • 2.33-star rating indicates poor user experience
  • No monetization model limits reinvestment
  • Lack of home screen widgets limits accessibility vs competitors
  • Currency data discrepancies erode trust for financial use cases
  • Absence of monetization prevents reinvestment in user acquisition
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Pricingfreefreemiumfreefreemiumfreefreefreefreefreefree
MomentumZombieMaintenanceZombieZombieMaintenanceZombie----
Update Cadence2 versions, ~1026d avg2 versions, 1 majors/6mo, ~3262d avg1 versions1 versions2 versions, ~0d avg2 versions, ~318d avg----

Compare Easy Unit:convert units head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Easy Unit:convert units, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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